Strategic Decision-Making with Generative AI

Strategic Decision-Making with Generative AI

This course is part of HBR Guide to Generative AI for Managers Specialization

Instructor: Harvard Business Review

Access provided by University of Nebraska Lincoln

8 modules

Gain insight into a topic and learn the fundamentals.

Intermediate level

Some related experience required

2 weeks to complete

at 10 hours a week

Flexible schedule

Learn at your own pace

8 modules

Gain insight into a topic and learn the fundamentals.

Intermediate level

Some related experience required

2 weeks to complete

at 10 hours a week

Flexible schedule

Learn at your own pace

Skills you'll gain

Tools you'll learn

Generative AI

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

8 assignments

Taught in English

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Build your subject-matter expertise

This course is part of the HBR Guide to Generative AI for Managers Specialization

When you enroll in this course, you'll also be enrolled in this Specialization.

Learn new concepts from industry experts
Gain a foundational understanding of a subject or tool
Develop job-relevant skills with hands-on projects
Earn a shareable career certificate

There are 8 modules in this course

Some of the highest-stakes decisions a manager makes involve incomplete information, competing priorities, and real consequences if you get it wrong. This course, based on the HBR Guide to Generative AI for Managers, shows you how to bring generative AI into that harder, more strategic layer of your work. You'll use generative AI to search for information and analyze data faster, generate and validate customer insights, and build stronger business cases by pressure-testing stakeholder perspectives, trade-offs, and risk. You'll also apply it to strategic decisions like formulating business strategy and assessing supply chain resilience, and to leading organizational change, from planning a transformation to overcoming resistance and shifting mindsets. Throughout, you'll use generative AI as both a Co-Pilot for fast analysis and a Co-Thinker for stress-testing your reasoning before you commit to a decision.

Before diving into specific tasks, it helps to see the whole picture. This chapter maps the two ways generative AI can support business management: as a Co-Pilot for data analysis, and as a Co-Thinker for business case development and strategic decisions, so you know where to focus first.

What's included

1 video5 readings1 assignment

Every decision runs on information, but finding and making sense of it eats up hours you don't have. Learn how to use gen AI to search for information faster and turn raw data into insights you can act on.

What's included

5 videos15 readings1 assignment

5 videosTotal 25 minutes

Transforming Research: Web Knowledge and AI Integration5 minutes
Internal Intelligence: Leveraging Company and Expert5 minutes
The AI Data Co-Pilot: Streamlining Analysis and Visualization6 minutes
Conversational Data: Extracting Insights through Natural Language5 minutes
From Data to Design: Visualizing Insights with Gen AI3 minutes

15 readingsTotal 150 minutes

Introduction10 minutes
Information Search10 minutes
Web Knowledge10 minutes
Always Check the Reliability of Cited Sources10 minutes
Company Knowledge10 minutes
Expert Knowledge10 minutes
How Gen AI Can Help Community Managers10 minutes
Data Analysis and Visualization10 minutes
Read and Clean Data10 minutes
Double-Check the Output Generated by Gen AI10 minutes
Work with Data and Extracting Insights10 minutes
How to Talk to Your Spreadsheet in Practice10 minutes
Translate Data into Visuals10 minutes
Communicate Your Data10 minutes
Recap10 minutes

1 assignmentTotal 30 minutes

Module Quiz30 minutes

Understanding your customers well enough to act on it takes more than a survey. Learn how to use gen AI to design better research, analyze qualitative feedback, and even generate synthetic data when real data falls short.

What's included

3 videos12 readings1 assignment

3 videosTotal 14 minutes

The Future of Customer Insights: From Dynamic Surveys to AI-Driven Analysis5 minutes
Leveraging Gen AI for Customer Feedback Analysis4 minutes
Synthetic Research5 minutes

12 readingsTotal 120 minutes

Introduction10 minutes
Research Design & Survey Creation10 minutes
Take a Moment10 minutes
The Near Future of Gen AI: Dynamic Chat-Based Surveys10 minutes
Analyzing Qualitative Research Data10 minutes
How Gen AI Can Analyze Your Customer Feedback10 minutes
Make a Connection10 minutes
The Human Element in Customer Insights10 minutes
Synthetic Research10 minutes
Different Types of Synthetic Data10 minutes
Gen AI Co-Pilot in Action: Leveraging Synthetic Customers10 minutes
Recap10 minutes

1 assignmentTotal 30 minutes

Module Quiz30 minutes

A strong business case depends on seeing the full picture: whose interests are at stake, what you're trading off, and what could go wrong. Learn how to use gen AI as a thinking partner to pressure-test each of these before you commit.

What's included

3 videos10 readings1 assignment

3 videosTotal 14 minutes

Understanding Stakeholder Perspectives with Gen AI4 minutes
Navigating Complex Business Trade-Offs with Gen AI5 minutes
Risk Identification and Mitigation: De-Risking Strategic Projects5 minutes

10 readingsTotal 100 minutes

Introduction10 minutes
Stakeholder Perspectives10 minutes
Co-Thinking Dialogue: Stakeholder Perspectives10 minutes
Evaluating Trade-Offs10 minutes
Co-Thinking Dialogue: Evaluating Trade-Offs10 minutes
Introduction10 minutes
De-Risking Projects10 minutes
Co-Thinking Dialogue: Risk Identification and Mitigation10 minutes
Simulating Scenarios10 minutes
Recap10 minutes

1 assignmentTotal 30 minutes

Module Quiz30 minutes

Strategy decisions carry real weight, and it's easy to miss a blind spot when you're close to the decision. Learn how to use gen AI to stress-test your strategic thinking, evaluate new concepts, and assess supply chain resilience.

What's included

4 videos12 readings1 assignment

4 videosTotal 18 minutes

Formulating Competitive Business Strategies Through AI-Powered Co-Thinking5 minutes
Analyzing Innovation: Evaluating Concepts with Gen AI 4 minutes
Assessing Supply Chain Strategy with Gen AI5 minutes
Strategic Evolution: Assessing Supply Chain Resilience and Innovation4 minutes

12 readingsTotal 120 minutes

Introduction10 minutes
Formulating Business Strategy10 minutes
Co-Thinking Dialogue: Formulating Business Strategy10 minutes
The Near Future of Gen AI: Multi-Agent Strategy Discussion10 minutes
Evaluating Innovative Concepts10 minutes
Co-Thinking Dialogue: Evaluating Innovative Concepts10 minutes
Make a Connection10 minutes
Assessing Supply Chain Strategy10 minutes
Supply Sources Diversification10 minutes
Tip: How to Engage with Gen AI on Supply Chain Management10 minutes
Take Action10 minutes
Recap10 minutes

1 assignmentTotal 30 minutes

Module Quiz30 minutes

Before diving into specific tasks, it helps to see the whole picture. This chapter maps the two ways generative AI can support change management: as a Co-Pilot for transformation support, and as a Co-Thinker for leading change, so you know where to focus first.

What's included

1 video4 readings1 assignment

Change initiatives live or die on planning, monitoring, and communication. Learn how to use gen AI to set up your change program, track progress, and keep people engaged as the effort unfolds.

What's included

5 videos14 readings1 assignment

5 videosTotal 22 minutes

Leveraging Gen AI for Change Planning and Team Setup5 minutes
Streamlining Stakeholder Engagement and Performance Measurement4 minutes
Optimizing Reporting and Knowledge Sharing through Gen AI4 minutes
Enhancing Engagement through Customized Communication and Data-Driven Storytelling5 minutes
Interactive Adoption: Gamified Learning, Q&A, and Operational Review5 minutes

14 readingsTotal 140 minutes

Introduction10 minutes
Planning and Monitoring10 minutes
Stakeholder Updates10 minutes
Performance Monitoring10 minutes
Gen AI Co-Pilot for Measuring Change10 minutes
Customized Reporting10 minutes
Learning Capture10 minutes
Make a Connection10 minutes
Communication and Engagement10 minutes
Tip: Data-Driven Storytelling with Gen AI10 minutes
Customized Engagement10 minutes
Gen AI Co-Pilot in Action: Leveraging Gamification10 minutes
Take Action10 minutes
Recap10 minutes

1 assignmentTotal 30 minutes

Module Quiz30 minutes

Leading change means doing three hard things well: defining where you're going, working through resistance, and helping people actually adopt new habits. Learn how gen AI can support you as a thought partner through each stage.