Stand out in today’s fast-moving hospitality industry with the power of modern Hotel Marketing. This beginner-friendly hotel digital marketing course is designed to help learners build practical hotel marketing skills, design social media strategy, and manage online branding, and guest engagement to drive bookings and business growth.

Hotel Digital Marketing and Social Media Strategy

Hotel Digital Marketing and Social Media Strategy
This course is part of multiple programs.


Instructors: João Freitas
Access provided by ExxonMobil
3,368 already enrolled
23 reviews
Recommended experience
What you'll learn
Define the fundamentals of hotel digital marketing and effective hotel social media marketing strategies.
Identify key digital channels and social media platforms used for marketing in the hotel industry.
Develop a strong hotel online presence and brand identity through strategic online marketing strategies for hotels.
Analyze and measure the performance of hotel marketing campaigns using modern digital marketing techniques.
Skills you'll gain
- Hospitality
- Digital Marketing Campaigns
- Social Media Strategy
- User Feedback
- Web Analytics and SEO
- Storytelling
- Hospitality Management
- Content Creation
- Social Media
- Social Media Content
- Social Media Analytics
- Hotels and Accommodations
- Guest Relations
- Social Media Management
- Search Engine Optimization
- Social Media Marketing
- Digital Marketing
- Marketing
Tools you'll learn
Details to know

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There are 4 modules in this course
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Showing 3 of 23
Reviewed on Oct 25, 2024
The content of the course was very good and very useful
Reviewed on Aug 24, 2024
Thanks to the lecturer - perfectly conveyed the course, the challenges & the solutions on the hotel DM landscape
Reviewed on Nov 27, 2024
This course is with rich knowledge, easy to understand with easy access to the course.
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