Product Management: Building AI-Powered Products

This course is part of multiple programs.

Instructors: SkillUp

Access provided by ExxonMobil

18,362 already enrolled

3 modules

Gain insight into a topic and learn the fundamentals.

169 reviews

Beginner level

Recommended experience

9 hours to complete

Flexible schedule

Learn at your own pace

3 modules

Gain insight into a topic and learn the fundamentals.

169 reviews

Beginner level

Recommended experience

9 hours to complete

Flexible schedule

Learn at your own pace

What you'll learn

Explain the roles of an AI product manager and the required skills to manage a product lifecycle, and explore their daily routine.
Conduct a skills analysis, examine AI opportunities and challenges, and use AI tools in product development and market reach expansion.
Describe the AI value proposition, methods for communicating with stakeholders, the AI process, stages of AI product development, and the ROI of AI.
Discuss AI integration into the product management lifecycle, AI’s impact and use cases, and strategies for commercializing AI products.

Skills you'll gain

Details to know

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Assessments

9 assignments¹

AI Graded see disclaimer

Taught in English

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There are 3 modules in this course

Generative AI is transforming how businesses operate. According to a McKinsey survey, over 78% of organizations are implementing AI, making its impact undeniable. Netflix’s AI-driven recommendations feature is one such example. With companies leaning to develop AI-powered products, the AI product manager role is becoming increasingly critical.

This course covers the AI product manager’s role in managing product lifecycles with AI. You will learn about the AI process and how to balance traditional and AI skills, build the right team, and communicate with stakeholders. You will also explore common challenges and reasons for AI project failures. Next, you will learn about the AI product development stages and product management phases. You will also understand AI’s impact across industries and review real-world use cases, commercialization strategies, and future trends. Throughout this short self-paced course, you will be presented with instructional guidance through videos followed by hands-on labs to practice what you learn. You will also complete a final project to showcase your AI product manager skills. Enroll now to master AI product management!

This module explains the AI product manager’s role in managing the product lifecycle by leveraging AI technologies. You will learn about the AI process, the ROI that AI brings to a project, and how a product manager balances traditional product management skills with AI-specific knowledge. You will learn how a product manager builds the AI “Dream Team” and communicates AI to stakeholders. In addition, you will look at the challenges faced by a product manager and the reasons for the failure of AI product development projects.

What's included

11 videos3 readings5 assignments7 plugins

11 videos Total 54 minutes

Course Introduction 4 minutes
Role of the AI Product Manager 6 minutes
The Value Proposition of AI in Product Management 5 minutes
A Day in the Life of an AI Product Manager 4 minutes
Building the AI “Dream Team” 6 minutes
Communicating AI to Stakeholders 4 minutes
Challenges and Opportunities for AI Product Managers 6 minutes
The Return on Investment of AI 6 minutes
The AI Process 6 minutes
Why AI Product Development Projects Fail 6 minutes
Case Study: The “Frownies” Fiasco 1 minute

3 readings Total 5 minutes

Course Overview and Prerequisites 1 minute
Lesson Summary: The AI Product Manager Environment and Role 2 minutes
Lesson Summary: AI Methods, Challenges, and Opportunities 2 minutes

5 assignments Total 150 minutes

Module 1 Graded Quiz: AI Methodology, Opportunities, and Challenges 21 minutes
AI PM Skills Analysis and Action Plan 60 minutes
Practice Quiz: The AI Product Manager Environment and Role 12 minutes
AI Product Strategy & Team Analysis 45 minutes
Practice Quiz: AI Methods, Challenges, and Opportunities 12 minutes

7 plugins Total 36 minutes

Reading: How to Make the Most of this Course 5 minutes
Reading: AI Strategies: Goals and Roadmaps 5 minutes
Reading: AI Product Management versus Traditional Product Management 5 minutes
Reading: Overview of Current AI Courses and Certificate Programs 3 minutes
Reading: AI Product Development Infrastructure and Methods 3 minutes
Reading: Case Study: The “Frownies” Fiasco 10 minutes
Module 1 Glossary: AI Methodology, Opportunities, and Challenges 5 minutes

In this module, you will learn about the stages of AI product development and the key activities in each stage. You will also learn about the seven phases of the product management lifecycle. In addition, you will get to know about AI’s impact across industries and some AI use cases where AI was used to achieve product goals and objectives. You will also learn about commercialization activities for an AI product and the current trends and future insights in AI.

What's included

8 videos2 readings3 assignments1 discussion prompt7 plugins

8 videos Total 38 minutes

Stages of AI Product Development 6 minutes
AI Integration in Product Management Lifecycle 5 minutes
Key Measures of AI Product Management Success 5 minutes
AI's Impact Across Industries 6 minutes
AI Use Cases 5 minutes
Commercializing AI Products 4 minutes
Case Study: "My Toothcase" Success 2 minutes
AI Current Trends and Future Insights 5 minutes

2 readings Total 4 minutes

Lesson Summary: AI Product Development Stages and the Product Management Lifecycle 2 minutes
Lesson Summary: AI Tools and Use Cases 2 minutes

3 assignments Total 33 minutes

Module 2 Graded Quiz: Integrating AI into the Product Management Lifecycle 21 minutes
Practice Quiz: AI Product Development Stages and the Product Management Lifecycle 6 minutes
Practice Quiz: AI Tools and Use Cases 6 minutes

1 discussion prompt Total 10 minutes

AI in Career Planning 10 minutes

7 plugins Total 56 minutes

Reading: AI Support for Product Management Success 6 minutes
Hands-on Lab: AI Product Development Challenges and Opportunities 15 minutes
Reading: Tools for AI Product Managers 5 minutes
Reading: Commercializing AI Products: A Checklist 5 minutes
Hands-on Lab: Leverage AI Tools to Develop a Product 15 minutes
Reading: Case Study: "My Toothcase" Success 5 minutes
Module 2 Glossary: Integrating AI into the Product Management Lifecycle 5 minutes

In this module, you will complete a final project where you will review a product concept document proposing the development of an AI-driven system that will monitor and improve traffic flow in a large city and provide a return on investment (ROI). In addition, you will attempt a final graded exam designed to evaluate your understanding of developing and delivering a product.