University of California, Irvine

Introduction to Business Specialization

University of California, Irvine

Introduction to Business Specialization

Jumpstart Your Business Management Career!. Adopt industry recommended best practices in business management, digital marketing, and finance.

Marla Noel
Steve Fritzenkotter

Instructors: Marla Noel

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18,673 already enrolled

from 770 reviews of courses in this program

Beginner level

Recommended experience

4 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace

from 770 reviews of courses in this program

Beginner level

Recommended experience

4 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • Determine content that resonates with consumers and how businesses can differentiate themselves in competitive markets with that content.

  • Explore business growth best practices, including the basics of management, employee leadership development, and strategic planning.

  • Utilize critical financial information to help run and grow a business while managing cash flow and expenses.

Details to know

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Taught in English

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Advance your subject-matter expertise

  • Learn in-demand skills from university and industry experts
  • Master a subject or tool with hands-on projects
  • Develop a deep understanding of key concepts
  • Earn a career certificate from University of California, Irvine

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