This course introduces you to the powerful capabilities of Salesforce, a leading Customer Relationship Management (CRM) system. You will gain foundational knowledge of Salesforce components, enabling you to optimize business operations. Learn the essentials of Lightning for Sales, Community Cloud, and Marketing functionalities, and discover how to secure your Salesforce organization and manage user permissions effectively. These practical skills will prepare you to implement Salesforce solutions within various organizations. The course features in-depth readings, hands-on activities within Salesforce's Trailhead platform, peer discussions, demonstration videos, and peer review assignments.

Salesforce Basics

Salesforce Basics
This course is part of Salesforce Fundamentals Specialization

Instructor: Stephane Muller
Access provided by Fractal
35,134 already enrolled
218 reviews
Recommended experience
What you'll learn
Customize Salesforce functionality to meet specific team needs.
'Access, navigate, and transition between Lightning and Classic Salesforce interfaces.
Create customer, partner, and employee communities for business engagement.
Manage customer data and relationships within the Salesforce CRM platform.
Skills you'll gain
- Business Reporting
- Stakeholder Engagement
- User Accounts
- Cloud-Based Integration
- Sales Pipelines
- Marketing Management
- Data Management
- Customer Communications Management
- Customer Relationship Management
- Customer Engagement
- Data Security
- Sales Enablement
- Customer Success Management
- Marketing Automation
- Security Management
- Sales Development
- Automation
- Account Management
Tools you'll learn
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There are 3 modules in this course
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Reviewed on Jun 4, 2021
Good course for Beginners to understand the basic of Salesforce.
Reviewed on Nov 16, 2021
Great ways for student to get help in ECOMONIC BUSSINESS field . I personally as a student recommended other student to learn new things from the Coursera.
Reviewed on Dec 25, 2025
The course contents are interesting and well structured, but they need to be updated because Salesforce has changed some things and the course doesn't reflect that.
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