Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.
University of Illinois Urbana-Champaign
Skills you'll gain: MarTech, Marketing, Product Promotion, Marketing Strategies, Marketing Channel, Digital Marketing, Digital Transformation, Consumer Behaviour, New Product Development, Customer Engagement, E-Commerce, Price Negotiation, Innovation
Beginner · Course · 1 - 4 Weeks

California Institute of the Arts
Skills you'll gain: Competitive Analysis, Business Planning, Business Strategy, Market Analysis, Market Opportunities, Value Propositions, Peer Review, Entrepreneurship, Business Modeling, Service Design, Goal Setting
Beginner · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Employee Onboarding, Team Motivation, Interviewing Skills, Organizational Leadership, Team Management, Team Building, Team Leadership, Technical Management, Data Infrastructure, Recruitment, Data Science, Data Analysis, Cross-Functional Collaboration
Mixed · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Financial Statement Analysis, Financial Analysis, Forecasting, Business Analytics, Cash Management, Regression Analysis, Descriptive Statistics, Business Valuation, Cash Flows, Data Analysis, Data-Driven Decision-Making, Statistical Inference, Revenue Forecasting, Financial Accounting, Balance Sheet, International Finance, Business Economics, Economics, Market Dynamics, Business Planning
Intermediate · Specialization · 3 - 6 Months

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Artificial Intelligence, Performance Analysis, Automation, Personalized Service, Digital Transformation, Augmented and Virtual Reality (AR/VR), Technology Strategies, Innovation, Internet Of Things, Machine Learning, Big Data, Ethical Standards And Conduct, Deep Learning, Analytical Skills, Predictive Analytics, Health Technology, Data Analysis, Natural Language Processing, User Experience, Data Security
Beginner · Specialization · 3 - 6 Months

Automatic Data Processing, Inc. (ADP)
Skills you'll gain: Payroll, Payroll Administration, Payroll Processing, Payroll Reporting, Payroll Tax, Labor Compliance, Data Entry, Compensation Management, Compensation and Benefits, Human Resources Information System (HRIS), Non-Profit Accounting, Payment Processing and Collection, Benefits Administration, Tax Compliance, Customer Service, Specialized Accounting, Reconciliation, Employee Engagement, Workforce Management, Data Analysis
Beginner · Professional Certificate · 3 - 6 Months

Wesleyan University
Skills you'll gain: Descriptive Statistics, Data Manipulation, Data Presentation, Data Management, Data Literacy, Graphing, SAS (Software), Peer Review, Data Analysis, Statistics, Research Reports, Exploratory Data Analysis, Python Programming
Mixed · Course · 1 - 3 Months

Universidad Nacional Autónoma de México
Skills you'll gain: Descriptive Statistics, Data Analysis, Correlation Analysis, Statistical Analysis, Data Presentation, Statistical Visualization, Probability, Histogram, Data-Driven Decision-Making, Regression Analysis, Probability Distribution, Box Plots, Graphing, Scatter Plots
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Bioinformatics, Molecular Biology, Computational Thinking, Data Structures, Python Programming, Data Analysis, Algorithms, Life Sciences, Data Processing, Computer Science
Mixed · Course · 1 - 4 Weeks
University of Washington
Skills you'll gain: Big Data, Relational Databases, Database Systems, Dataflow, Databases, Data Science, Data Manipulation, Data Processing, NoSQL, Apache Spark, Distributed Computing, Apache Hadoop, SQL, Data Analysis, Query Languages, Cloud Computing, Scalability, Graph Theory, Python Programming, Algorithms
Mixed · Course · 1 - 3 Months

Skills you'll gain: SAS (Software), Data Manipulation, Data Transformation, Data Processing, Data Integration, Statistical Programming, Data Analysis, Data Presentation
Intermediate · Course · 1 - 3 Months

Simplilearn
Skills you'll gain: Search Engine Optimization, E-Commerce, Logistics Management, Merchandising, Product Marketing, Promotional Strategies, Product Knowledge, Customer Service, Customer Relationship Management, Online Advertising, Price Negotiation, Web Analytics and SEO, Social Media Marketing, Content Creation
Beginner · Course · 1 - 4 Weeks