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Customer Journey Courses

Customer journey courses can help you learn customer segmentation, touchpoint analysis, and experience mapping. You can build skills in crafting personalized marketing strategies, analyzing customer feedback, and optimizing conversion rates. Many courses introduce tools like customer relationship management (CRM) software, journey mapping tools, and analytics platforms that help you track customer interactions and measure the effectiveness of your strategies.

Popular Customer Journey Courses and Certifications


  • Status: Preview
    Preview
    U

    Universidad Austral

    Modalidades organizacionales ágiles en base a la Metodología Scrum

    Skills you'll gain: Organizational Structure, Organizational Change, Organizational Development, Agile Methodology, Culture Transformation, Business Transformation, Agile Project Management, Sprint Retrospectives, Sprint Planning, Organizational Leadership, Organizational Effectiveness, Strategic Leadership, Leadership Studies, User Story, Backlogs, Continuous Improvement Process, Project Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    147 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Market Analysis

    Skills you'll gain: Customer Acquisition Management, Target Market, Market Opportunities, Competitive Analysis, Go To Market Strategy, Persona Development, Value Propositions, Strategic Partnership, Target Audience, Product Planning, Product Management, Business Strategy, Business Modeling, Product Knowledge, Product Lifecycle Management, Product Requirements

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    I

    Icahn School of Medicine at Mount Sinai

    Big Data Science with the BD2K-LINCS Data Coordination and Integration Center

    Skills you'll gain: Bioinformatics, Applied Machine Learning, Interactive Data Visualization, Supervised Learning, Machine Learning Methods, Data Visualization, Machine Learning, Informatics, Big Data, Data Science, Biostatistics, Data Integration, Precision Medicine, Medical Science and Research, Unsupervised Learning, Molecular Biology, Data Processing, Data Analysis, Metadata Management, Cell Biology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    27 reviews

    Intermediate · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Security, Maintenance & Integration with BI Tools

    Skills you'll gain: Data Integrity, Database Architecture and Administration, Data Integration, Power BI, Data Maintenance, Database Administration, Database Management, Microsoft SQL Servers, Data Validation, Relational Databases, Databases, Application Programming Interface (API), Dashboard Creation, Dashboard, Data Quality, Interactive Data Visualization, Business Intelligence, Data Security, Systems Integration, Role-Based Access Control (RBAC)

    4.9
    Rating, 4.9 out of 5 stars
    ·
    23 reviews

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Introduction to Dart

    Skills you'll gain: Programming Principles, Application Development

    4
    Rating, 4 out of 5 stars
    ·
    29 reviews

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Managing the New Product Development Process

    Skills you'll gain: New Product Development, Product Development, Product Design, Design Thinking, Persona Development, Innovation, Conceptual Design, Prototyping, Market Research, Design and Product, Ideation, Agile Product Development, Target Market, Target Audience, Customer Analysis, Product Requirements, Wireframing, Market Opportunities, Market Analysis, Customer Insights

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    AI Business School

    AI for Marketing

    Skills you'll gain: Prompt Engineering, Agentic Workflows, Prompt Engineering Tools, Personalized Campaigns, Agentic systems, AI Workflows, Generative AI, No-Code Development, Responsible AI, Risk Management, Generative AI Agents, AI Personalization, AI literacy, AI Enablement, LLM Application, Digital Transformation, Artificial Intelligence, Ideation, Innovation, Productivity

    4.3
    Rating, 4.3 out of 5 stars
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    24 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillsBooster Academy

    AI Agents 101: Tools for Marketing & Business

    Skills you'll gain: Prompt Engineering, Marketing Strategies, Artificial Intelligence and Machine Learning (AI/ML), Strategic Marketing, Marketing Analytics, Artificial Intelligence, Generative AI, Agentic systems, Content Development and Management, Digital Marketing, Content Creation, Automation, Business Ethics, Customer experience improvement, Machine Learning, Natural Language Processing, Content Management, Creativity, Ethical Standards And Conduct, Interactive Data Visualization

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    A

    AI CERTs

    AI for Strategic Leadership

    Skills you'll gain: Stakeholder Engagement

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Digital Marketing Capstone

    Skills you'll gain: Marketing Budgets, Competitive Analysis, Data-Driven Marketing, Customer Acquisition Management, Online Advertising, Digital Media Strategy, Digital Marketing, Marketing Strategies, Campaign Management, Social Media Campaigns, Digital Marketing Campaigns, Customer Engagement, Customer Retention, Digital Advertising, Marketing Analytics, Digital Analysis, Journey Mapping, Marketing Planning, Marketing, Advertising Campaigns

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    How to Set Up Shop on Facebook Shops using Canva

    Skills you'll gain: Facebook, Customer experience improvement, Product Assortment, Social Media, Social Media Management, Social Media Content, Customer Engagement, Social Media Marketing, Photo Editing, E-Commerce, Customer Service, Marketing, Digital Marketing

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    T

    The Expert Academy

    Sales Strategies: Mastering Complex B2B Sales

    Skills you'll gain: Service Recovery, B2B Sales, Account Management, Account Strategy, Negotiation, Customer experience strategy (CX), Journey Mapping, Loyalty Programs, Customer Relationship Building, Customer Insights, Sales, Customer Relationship Management (CRM) Software, Customer Retention, Emotional Intelligence, Sales Strategy, Customer experience improvement, Persuasive Communication, Selling Techniques, Value Propositions, Stakeholder Management

    Intermediate · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular customer journey courses

  • Modalidades organizacionales ágiles en base a la Metodología Scrum: Universidad Austral
  • Market Analysis: University of Minnesota
  • Big Data Science with the BD2K-LINCS Data Coordination and Integration Center: Icahn School of Medicine at Mount Sinai
  • Security, Maintenance & Integration with BI Tools: Microsoft
  • Introduction to Dart: Google Cloud
  • Managing the New Product Development Process: University of Colorado Boulder
  • AI for Marketing: AI Business School
  • AI Agents 101: Tools for Marketing & Business: SkillsBooster Academy
  • AI for Strategic Leadership : AI CERTs
  • Digital Marketing Capstone: University of Maryland, College Park

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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