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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Escalamiento exitoso e Innovación en los Negocios

    Skills you'll gain: Innovation, Entrepreneurship, Marketing Strategies, Financial Management, Business Development, Growth Strategies, Business Strategy, Business Management, Team Leadership, Strategic Decision-Making, Governance, Global Marketing, International Finance

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    148 reviews

    Mixed Ā· Course Ā· 1 - 3 Months

  • C

    Coursera

    Create a value proposition canvas in Miro

    Skills you'll gain: Competitive Analysis, Customer Analysis, Customer Insights, Value Propositions, Company, Product, and Service Knowledge, Business Modeling, Presentations, Business Priorities, Data Visualization, Marketing, Collaborative Software

    4.6
    Rating, 4.6 out of 5 stars
    Ā·
    26 reviews

    Beginner Ā· Guided Project Ā· Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Amazon Web Services

    Architecting Solutions on AWS

    Skills you'll gain: Serverless Computing, AWS Identity and Access Management (IAM), Event-Driven Programming, Solution Architecture, Cloud Computing Architecture, Identity and Access Management, Amazon Web Services, Software Architecture, API Gateway, Hybrid Cloud Computing, Cloud Management, Performance Tuning, Amazon DynamoDB, Amazon S3, Cloud Security, Amazon CloudWatch, AWS Kinesis, Data Analysis, Containerization, Data Visualization

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    557 reviews

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Introducción a la ciencia de datos aplicada

    Skills you'll gain: Exploratory Data Analysis, Statistical Hypothesis Testing, Correlation Analysis, Data Visualization Software, Data Science, Jupyter, Data Analysis, Business Analytics, Statistical Analysis, Probability & Statistics, Python Programming, Descriptive Statistics, Statistical Modeling, Design Thinking

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    428 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Data Science with R - Capstone Project

    Skills you'll gain: Shiny (R Package), Data Presentation, Exploratory Data Analysis, Data Wrangling, Predictive Modeling, Tidyverse (R Package), Data Science, Data Collection, Interactive Data Visualization, Data Manipulation, Dashboard, Data Analysis, Data Cleansing, R Programming, Statistical Modeling, Regression Analysis, Ggplot2, Data Visualization, Data Transformation, Predictive Analytics

    4.6
    Rating, 4.6 out of 5 stars
    Ā·
    103 reviews

    Intermediate Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Q

    Queen Mary University of London

    Research Methodologies

    Skills you'll gain: Qualitative Research, Research Methodologies, Surveys, Science and Research, Data Collection, Focus Group, Research, Market Research, Research Design, Sample Size Determination, Interviewing Skills, Probability & Statistics, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    625 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Retail Digital Supply Chain

    Skills you'll gain: Digital Transformation, Supply Chain Management, E-Commerce, Supply Chain, Analytics, Business Analytics, Business Technologies, Advanced Analytics, Descriptive Analytics, Customer Demand Planning, Customer experience strategy (CX), Predictive Analytics, Data-Driven Decision-Making

    4.5
    Rating, 4.5 out of 5 stars
    Ā·
    124 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Business Applications of Hypothesis Testing and Confidence Interval Estimation

    Skills you'll gain: Statistical Hypothesis Testing, Statistical Methods, Probability & Statistics, Sample Size Determination, Statistical Inference, Statistics, Excel Formulas, Business Analytics, Business Mathematics, Statistical Analysis, Sampling (Statistics), Microsoft Excel, Quantitative Research, Data Analysis, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    1.3K reviews

    Mixed Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Extract, Transform and Load Data in Power BI

    Skills you'll gain: Extract, Transform, Load, Power BI, Data Validation, Data Transformation, Data Cleansing, Data Storage, Data Quality, Data Analysis, Data Integration, Data Storage Technologies, Business Intelligence

    4.6
    Rating, 4.6 out of 5 stars
    Ā·
    1K reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Understanding Large Language Models in Business

    Skills you'll gain: Large Language Modeling, LLM Application, Trend Analysis, Real Time Data, Analytics, OpenAI, Business Marketing, Program Development, Business Strategy, Generative AI, ChatGPT, Technology Roadmaps, Market Trend, Artificial Intelligence and Machine Learning (AI/ML), MarTech, Artificial Neural Networks, Content Marketing, Customer experience improvement

    4.5
    Rating, 4.5 out of 5 stars
    Ā·
    13 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Six Sigma Tools for Analyze

    Skills you'll gain: Six Sigma Methodology, Root Cause Analysis, Process Analysis, Probability Distribution, Process Capability, Statistical Process Controls, Lean Methodologies, Probability & Statistics, Process Improvement, Quality Improvement, Process Mapping, Statistical Analysis, Systems Of Measurement, Data Analysis, Statistics, Risk Analysis

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    1.9K reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Prediction Models with Sports Data

    Skills you'll gain: Forecasting, Data Processing, Predictive Modeling, Data Analysis, Risk Modeling, Market Data, Analytics, Regression Analysis, Pandas (Python Package), Python Programming, Probability & Statistics, Probability, Ethical Standards And Conduct

    4.5
    Rating, 4.5 out of 5 stars
    Ā·
    41 reviews

    Intermediate Ā· Course Ā· 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Escalamiento exitoso e Innovación en los Negocios:Ā Pontificia Universidad Católica de Chile
  • Create a value proposition canvas in Miro:Ā Coursera
  • Architecting Solutions on AWS:Ā Amazon Web Services
  • Introducción a la ciencia de datos aplicada:Ā Universidad de los Andes
  • Data Science with R - Capstone Project:Ā IBM
  • Research Methodologies:Ā Queen Mary University of London
  • Retail Digital Supply Chain:Ā University of Pennsylvania
  • Business Applications of Hypothesis Testing and Confidence Interval Estimation :Ā Rice University
  • Extract, Transform and Load Data in Power BI:Ā Microsoft
  • Understanding Large Language Models in Business:Ā Coursera

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