Competitive strategy courses can help you learn market positioning, competitive analysis, value proposition development, and strategic planning. You can build skills in identifying industry trends, assessing competitor strengths and weaknesses, and crafting effective business strategies. Many courses introduce tools like SWOT analysis, Porter’s Five Forces, and business model canvases, that support evaluating market dynamics and shaping strategic decisions.

Digital Marketing Institute
Skills you'll gain: Marketing Budgets, Data-Driven Decision-Making, Marketing Strategies, Digital Marketing, Social Media Marketing, Marketing Channel, Data-Driven Marketing, Data Strategy, Data Ethics, Customer experience strategy (CX), Social Media Campaigns, Digital Media Strategy, Digital Marketing Campaigns, Customer Analysis, Customer experience improvement, Digital Analysis, Cross-Channel Marketing, Marketing Automation, Marketing Analytics, Strategic Thinking
★ 4.7 (12) · Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Human Resource Strategy, Human Resources Management and Planning, Strategic Planning, Organizational Strategy, Human Resources, Business Planning, Human Capital, Human Resource Policies, Business Strategy, Business Strategies, Plan Execution, Strategic Thinking, Competitive Analysis, Corporate Strategy, Goal Setting, Key Performance Indicators (KPIs), Business Metrics
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: AI Product Strategy, Generative AI, Strategic Thinking, AI Enablement, Business Strategy, Organizational Strategy, Customer experience improvement, Customer Insights, Value Propositions, Case Studies, Large Language Modeling
★ 4.7 (80) · Beginner · Course · 1 - 4 Weeks

Minnesota State University, Mankato
Skills you'll gain: Brand Strategy, Brand Marketing, Competitive Analysis, Brand Management, Branding, Brand Awareness, Brand Loyalty, Target Audience, Marketing Psychology, Target Market, Business Planning, Strategic Marketing, Integrated Marketing Communications, Organizational Strategy, Growth Strategies, Marketing Strategies, Cross-Channel Marketing, Marketing Planning, Communication Planning, Market Analysis
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Closing (Sales), Price Negotiation, Sales Territory Management, Decision Making, B2B Sales, Selling Techniques, Negotiation, Sales Pipelines, General Sales Practices, Enterprise Sales, Sales Strategy, Contract Negotiation, Stakeholder Analysis, Stakeholder Management, Sales Prospecting, Business Communication, Planning, Strategic Decision-Making, Strategic Thinking, Data-Driven Decision-Making
Intermediate · Specialization · 3 - 6 Months
University of Virginia
Skills you'll gain: Revenue Management, Global Marketing, Consumer Behaviour, Marketing Psychology, Customer Insights, Customer Analysis, Case Studies, Market Research, Behavioral Economics, Decision Making, Analysis
★ 4.8 (375) · Beginner · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Data Storytelling, Data Presentation, Dashboard, Interactive Data Visualization, Dashboard Creation, Brand Marketing, Brand Strategy, Branding, AI Personalization, Presentations, Data-Driven Marketing, Verbal Communication Skills, Personalized Campaigns, Brand Management, Customer Insights, Marketing Analytics, Business Communication, Data Ethics, Responsible AI, AI Enablement
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Content Marketing, Web Analytics and SEO, Content Management, Social Media Marketing, Content Management Systems, Social Media Management, Content Strategy, Social Media, Marketing Strategies, Marketing Strategy and Techniques, Persona Development, Content Development and Management, Storytelling, Digital Marketing Tools, Social Media Content, MarTech, Digital Marketing, Social Media Campaigns, Digital Content, Marketing Planning
Mixed · Course · 1 - 3 Months

Skills you'll gain: Ideation, Entrepreneurship, Innovation, Creative Thinking, Entrepreneurial Finance, Creativity, Sales Strategy, Commercialization, B2B Sales, Sales, Business Planning, Product Planning, Sales Management, Business Strategy, Business Development, New Business Development, Personal Attributes, Self-Awareness, Personal Development, Global Marketing
★ 4.7 (1.2K) · Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Corporate Strategy, Teamwork, Team Leadership, World History, Negotiation, Branding, Economics, Communication Strategies, Leadership and Management, Brand Strategy, Diversity Awareness, Stakeholder Analysis, Political Sciences, Strategic Thinking, Conflict Management, Strategic Planning, Market Dynamics, Decision Making, Business Management, Stakeholder Engagement
★ 4.7 (1.1K) · Intermediate · Specialization · 3 - 6 Months

Google Cloud
Skills you'll gain: Agentic Workflows, Journey Mapping, Google Gemini, AI Product Strategy, AI Workflows, Generative AI Agents, Agentic systems, Gemini, User Flows, Value Engineering, No-Code Development, Prioritization, Strategic Prioritization, Business Priorities, Prototyping, Retail Sales, Retail Store Operations
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Reverse Logistics, Logistics Management, Logistics, Transportation, Supply Chain, and Logistics, Supply Chain Management, Supply Chain, Supply Chain Systems, Performance Measurement, E-Commerce, Enterprise Resource Planning, Operational Performance Management, Performance Metric, Performance Improvement, Organizational Effectiveness, Organizational Development, Business-To-Consumer, Organizational Structure, Automation
Mixed · Course · 1 - 4 Weeks