Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Universitat Autònoma de Barcelona
Skills you'll gain: Talent Recruitment, Recruitment, Employee Onboarding, Talent Acquisition, Recruitment Strategies, Human Resources Management and Planning, Talent Sourcing, HR Tech, New Hire Orientations, Job Evaluation, People Analytics, Human Resources, Interviewing Skills, Process Design
Beginner · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Surveys, Market Research, Survey Creation, Marketing Psychology, Focus Group, Consumer Behaviour, Interviewing Skills, Business Research, Target Market, Market Intelligence, Marketing Strategies, Market Analysis, Qualitative Research, Marketing Planning, Persona Development, Customer Insights, Discussion Facilitation, Decision Making
Mixed · Course · 1 - 3 Months

Simplilearn
Skills you'll gain: Microsoft Excel, Data Validation, Excel Formulas, Spreadsheet Software, Data Quality, Management Reporting, Pivot Tables And Charts, Data Cleansing, Project Management, Data Visualization Software, Business Reporting, Data Analysis, Timelines, Data Presentation, Graphing
Beginner · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Data Storytelling, Data Literacy, Data Visualization, Statistical Visualization, Data-Driven Decision-Making, Data Visualization Software, Plot (Graphics), Data Preprocessing, Data Mining, Exploratory Data Analysis, Data Cleansing, Data Processing, Unstructured Data, Graphing, Big Data, Programming Principles, Python Programming, NumPy, Computer Programming
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Product Management, Product Lifecycle Management, Technical Product Management, Product Planning, Product Marketing, Product Strategy, Product Improvement, Financial Statement Analysis, Profit and Loss (P&L) Management, Financial Analysis, Stakeholder Management, Product Development, People Management, Financial Acumen, Leadership Studies, Financial Statements, Leadership and Management, Stakeholder Engagement, Cost Benefit Analysis, Go To Market Strategy
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Logo Design, Digital Brand Strategy, Graphic and Visual Design Software, Digital Design, Graphic and Visual Design, Graphic Design, Graphics Software, Brand Awareness, Digital Publishing, Collaborative Software, Marketing, Creative Design, Editing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Scatter Plots, Plot (Graphics), Regression Analysis, Excel Formulas, Statistical Visualization, Microsoft Excel, Data Analysis, Statistical Modeling, Descriptive Statistics, Data Analysis Software, Analytics, Statistical Analysis, Statistical Methods, Descriptive Analytics, Spreadsheet Software, Correlation Analysis, Statistics, Exploratory Data Analysis, Predictive Modeling, Trend Analysis
Beginner · Course · 1 - 4 Weeks

Università di Napoli Federico II
Skills you'll gain: Data Visualization, Interactive Data Visualization, Dashboard, Data Storytelling, Peer Review, Dashboard Creation, Data Presentation, Tableau Software, Data Visualization Software, Data Wrangling, Business Intelligence, Data Preprocessing, Data Sharing, Business Analytics, Data Transformation, Data Cleansing
Advanced · Course · 1 - 3 Months

Arizona State University
Skills you'll gain: English Language, Business Writing, Presentations, Executive Presence, Management Reporting, Product Planning, Business Planning, Marketing Budgets, New Product Development, Business Communication, Writing, Marketing Planning, Portfolio Management, Campaign Management, Internal Communications, Oral Expression, Communication, Analysis
Intermediate · Course · 1 - 3 Months

Board Infinity
Skills you'll gain: Process Development, Recruitment Strategies, Content Optimization, Proofreading
Beginner · Course · 1 - 3 Months

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Artificial Intelligence, Data Analysis Software, Analytics, Big Data, Data Analysis, Data Ethics, Deep Learning, Machine Learning, Statistical Analysis, Emerging Technologies, Health Technology, Internet Of Things, Natural Language Processing, Digital Transformation, Technology Solutions, Scikit Learn (Machine Learning Library), Large Language Modeling, Technology Strategies, Performance Appraisal, Agile Project Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Sales Process, Sales Presentations, Verbal Communication Skills, Product Knowledge, Personalized Campaigns, Communication, AI Personalization, Sales, Non-Verbal Communication, Selling Techniques, General Sales Practices, Presentations, Microsoft Copilot, Value Propositions, Customer Relationship Management (CRM) Software, AI Integrations, Responsible AI
Advanced · Course · 1 - 4 Weeks