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Performance Marketing Courses

Performance marketing courses can help you learn digital advertising strategies, conversion rate optimization, search engine marketing, and social media advertising. You can build skills in data analysis, audience targeting, and crafting compelling ad copy. Many courses introduce tools like Google Ads, Facebook Ads Manager, and analytics platforms to help you track campaign performance and optimize your marketing efforts.

Popular Performance Marketing Courses and Certifications


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    Splunk Inc.

    Splunk Knowledge Manager 103

    Skills you'll gain: Dashboard Creation, Splunk, Interactive Data Visualization, Data Mapping, Performance Tuning, Geospatial Information and Technology, Geospatial Mapping, Wireframing, Extensible Markup Language (XML), Prototyping

    4.5
    Rating, 4.5 out of 5 stars
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    16 reviews

    Intermediate · Course · 1 - 4 Weeks

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    Arizona State University

    Professional Skills: Workplace Culture

    Skills you'll gain: Empathy, Emotional Intelligence, Active Listening, Empathy & Emotional Intelligence, Compassion, Leadership, Accountability Frameworks, Personal Development, Discussion Facilitation, Recognizing Others, Team Performance Management, Self-Awareness, Team Collaboration, Visionary, Decision Making, Non-Verbal Communication, Interpersonal Communications, Communication, Collaboration, Diversity and Inclusion

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    Automatic Data Processing, Inc. (ADP)

    Tracking and Reporting

    Skills you'll gain: Performance Metric, Process Improvement and Optimization, Process Improvement, Change Management, Key Performance Indicators (KPIs), Recruitment, Performance Improvement, Performance Reporting, Performance Analysis, Performance Measurement, Business Metrics, Continuous Improvement Process, Benchmarking

    5
    Rating, 5 out of 5 stars
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    8 reviews

    Beginner · Course · 1 - 4 Weeks

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    Simplilearn

    LLM Application Engineering and Development Certification

    Skills you'll gain: LangChain, LLM Application, Large Language Modeling, AI Workflows, Retrieval-Augmented Generation, Embeddings, Generative AI, Tool Calling, Fine-tuning, Prompt Engineering, PyTorch (Machine Learning Library), Tensorflow, Semantic Web, Natural Language Processing, Artificial Intelligence, Application Development, Analytical Skills, Application Programming Interface (API), Supervised Learning, Computer Programming Tools

    3.2
    Rating, 3.2 out of 5 stars
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    19 reviews

    Beginner · Specialization · 1 - 3 Months

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    Coursera

    Analyze AI to Amplify Brand Success

    Skills you'll gain: Marketing Effectiveness, Data-Driven Marketing, Performance Measurement, Digital Marketing Campaigns, Brand Awareness, Brand Marketing, Campaign Planning, Performance Metric, Marketing Planning, Marketing Strategies, Marketing Analytics, Branding, Strategic Partnership, Competitive Intelligence, Brand Strategy, Brand Management, Microsoft Copilot, Customer Insights, Promotions and Campaigns, AI Integrations

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Business Strategy Analysis, Execution & Evaluation

    Skills you'll gain: Business Strategies, Business Strategy, Process Optimization, Program Implementation, Operational Analysis, Strategic Thinking, Performance Metric, Contingency Planning, Business Process Reengineering, Business Planning, Process Improvement, Organizational Strategy, Strategic Decision-Making, Performance Improvement, Operational Performance Management, Process Management, Competitive Analysis, Business Systems, Data Strategy, Business

    4.9
    Rating, 4.9 out of 5 stars
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    18 reviews

    Beginner · Specialization · 1 - 3 Months

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    Edureka

    Prompt Engineering for LLMs

    Skills you'll gain: Prompt Engineering, Multimodal Prompts, Prompt Patterns, Prompt Engineering Tools, LLM Application, LangChain, Large Language Modeling, Responsible AI, AI Security, OpenAI, Generative AI, AI Personalization, Context Management, Natural Language Processing, CI/CD, Test Automation, Python Programming, Pandas (Python Package), Scalability, Application Development

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Coursera

    Instagram Growth: Boost Your Engagement

    Skills you'll gain: Instagram, Content Scheduling, Drive Engagement, Driving engagement, Social Media Management, Social Media Content, Social Media, Social Media Marketing, Social Media Strategy, Customer Engagement, Content Creation, Content Strategy, Content Management

    Beginner · Course · 1 - 4 Weeks

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    Alfaisal University | KLD

    ‎ استراتيجيات التسعير | Pricing Strategies ‎

    Skills you'll gain: Revenue Management, Market Dynamics, Strategic Marketing, Marketing, Cost Accounting, Cost Management, Revenue Forecasting, Marketing Strategy and Techniques, Product Lifecycle Management

    4.7
    Rating, 4.7 out of 5 stars
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    9 reviews

    Beginner · Course · 1 - 4 Weeks

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    LearnQuest

    Mastering the Foundations of Strategic Selling

    Skills you'll gain: Sales, Sales Strategy, Consultative Selling, Selling Techniques, Account Strategy, Customer Relationship Building, Business Communication, Consultative Approaches, Relationship Building, Sales Pipelines, General Sales Practices, Overcoming Objections, Solution Selling, Relationship Management, Sales Process, Communication Strategies, Proposal Writing, Digital Transformation, AI Personalization, Personalized Campaigns

    Intermediate · Course · 1 - 4 Weeks

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    EDUCBA

    Inventory Management: Analyze, Optimize & Control

    Skills you'll gain: Inventory Control, Inventory Management, Inventory Accounting, Inventory Management System, Procurement, Supply Chain, Supplier Performance Management, Supplier Management, Cost Control, Cost Management, Operational Efficiency, Process Optimization, Financial Reporting

    5
    Rating, 5 out of 5 stars
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    14 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Coursera

    GenAI for Inside Sales: Crafting Effective Outreach

    Skills you'll gain: Personalized Campaigns, Inside Sales, Prompt Engineering Tools, Sales Process, Sales Strategy, Email Automation, AI Personalization, Sales Management, HubSpot CRM, Sales, Sales Prospecting, ChatGPT, Driving engagement, Anthropic Claude, Customer Relationship Management (CRM) Software, Customer Communications Management, Customer Engagement, Data-Driven Decision-Making, Automation, Analytics

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular performance marketing courses

  • Splunk Knowledge Manager 103: Splunk Inc.
  • Professional Skills: Workplace Culture: Arizona State University
  • Tracking and Reporting: Automatic Data Processing, Inc. (ADP)
  • LLM Application Engineering and Development Certification: Simplilearn
  • Analyze AI to Amplify Brand Success: Coursera
  • Business Strategy Analysis, Execution & Evaluation: EDUCBA
  • Prompt Engineering for LLMs: Edureka
  • Instagram Growth: Boost Your Engagement: Coursera
  • ‎ استراتيجيات التسعير | Pricing Strategies ‎: Alfaisal University | KLD
  • Mastering the Foundations of Strategic Selling: LearnQuest

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