Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Coursera
Skills you'll gain: Communication Strategies, Communication, Education Software and Technology, User Accounts
Beginner · Guided Project · Less Than 2 Hours

Duke University
Skills you'll gain: Cognitive flexibility, Psychology, Compassion, Learning Theory, Social Skills, Empathy, Anthropology, Train The Trainer, Experimentation, Research, General Science and Research, Scientific Methods, Cultural Diversity, Cooperation, Non-Verbal Communication, Biology
Mixed · Course · 1 - 3 Months

École Polytechnique Fédérale de Lausanne
Skills you'll gain: International Relations, Sustainable Development, Governance, Socioeconomics, Environment, Economic Development, Natural Resource Management, Environmental Policy, Climate Change Adaptation, Oil and Gas, World History, Environmental Science, Energy and Utilities
Intermediate · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Surveys, Statistical Hypothesis Testing, Focus Group, Quantitative Research, Qualitative Research, Data Synthesis, Market Research, Proposal Writing, Data Storytelling, Statistical Analysis, Presentations, Discussion Facilitation, Marketing Analytics, Marketing, Research Methodologies, Data Analysis, Data Visualization Software, Market Analysis, Survey Creation, Business Research
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Google Analytics, Adobe Analytics, Web Analytics, Trend Analysis, Marketing Analytics, Variance Analysis, Target Audience, Demography, Data Analysis, Marketing Strategies, Data-Driven Decision-Making, Descriptive Analytics, Strategic Marketing
Beginner · Course · 1 - 4 Weeks

Rice University
Skills you'll gain: Ancient History, Anthropology, Case Studies, Social Sciences, World History, Timelines, Cultural Diversity, Research, Environment, Biology
Beginner · Course · 1 - 3 Months

Skills you'll gain: Surveys, Survey Creation, User Feedback, Parent Communication, Constructive Feedback, Teaching, Professional Development, Curriculum Planning, Instructional Strategies, Google Workspace
Beginner · Guided Project · Less Than 2 Hours

University of California, Davis
Skills you'll gain: Digital Transformation, Machine Learning, Artificial Intelligence, Technology Strategies, Business Ethics, Emerging Technologies, Sociology, Social Sciences, Social Impact, Business Technologies, Blockchain, Innovation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: React Native, Android Studio, Restful API, Version Control, User Research, Usability Testing, Git (Version Control System), Data Structures, Jest (JavaScript Testing Framework), Unix Commands, Android Jetpack, Android Development, Persona (User Experience), GitHub, Interaction Design, Kotlin, User Experience Design, User Interface (UI), Mobile Development, Javascript
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

University of California, Davis
Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Search Engine Marketing, Content Strategy, Competitive Analysis, Forecasting, Content Performance Analysis, Expectation Management, Relationship Management, Content Marketing, Content Creation, Marketing, A/B Testing, Key Performance Indicators (KPIs), Goal Setting, Internal Auditing
Intermediate · Course · 1 - 4 Weeks

Universitat Autònoma de Barcelona
Skills you'll gain: Climate Change Adaptation, Supply And Demand, Sustainable Development, Market Dynamics, International Relations, Climate Change Mitigation, Economics, Environmental Regulations, Environmental Policy, Mathematical Modeling, Tax Laws, Social Impact, Public Policies, Cost Benefit Analysis, Big Data
Beginner · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Caregiving, Long Term Care, Dignity in Care, Care Management, Health Care, Surveys, Health Policy, Socioeconomics, Cultural Diversity, Social Justice, Policy Analysis, Diversity Awareness, Social Work, Economics
Beginner · Course · 1 - 3 Months