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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Preview
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    C

    Case Western Reserve University

    Beyond Silicon Valley: Growing Entrepreneurship in Transitioning Economies

    Skills you'll gain: Philanthropy, Entrepreneurship, Global Marketing, Entrepreneurial Finance, Innovation, New Business Development, Community Development, Economic Development, Commercialization, Mentorship, Governance, Case Studies, Public Policies, Program Evaluation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    128 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
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    P

    Pontificia Universidad Católica del Perú

    Analítica y ciencia de datos para negocios

    Skills you'll gain: Business Analytics, Dimensionality Reduction, Data Processing, Analytics, Data Cleansing, Data Transformation, Anomaly Detection, Project Management Life Cycle, Business Analysis, Databases, R (Software), R Programming, Data Analysis, Data Quality, Data Science, Big Data, Exploratory Data Analysis, Statistical Programming, Supervised Learning, Software Installation

    4.2
    Rating, 4.2 out of 5 stars
    ·
    63 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create environmental awareness content with Canva

    Skills you'll gain: Canva (Software), Logo Design, Video Production, Graphic and Visual Design Software, Graphics Software, Graphic and Visual Design, Graphic Design, Content Creation, Social Media Marketing, Marketing Communications

    4.4
    Rating, 4.4 out of 5 stars
    ·
    38 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Data Literacy

    Skills you'll gain: Surveys, Survey Creation, Data Literacy, Data Visualization, Data Analysis, Peer Review, Research Design, Statistics, Sampling (Statistics), Regression Analysis, Descriptive Statistics, Research, Probability, Quantitative Research, Analytics, Probability Distribution, Analysis, Correlation Analysis, Statistical Inference, Statistical Hypothesis Testing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    265 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
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    P

    Pontificia Universidad Católica de Chile

    Python para Ciencia de Datos

    Skills you'll gain: Data Visualization, Descriptive Analytics, Data-Driven Decision-Making, Data Analysis, Data Visualization Software, Predictive Analytics, Business Analytics, Database Management, Data Science, Relational Databases, Forecasting, Python Programming

    3.8
    Rating, 3.8 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Epidemiology for Public Health

    Skills you'll gain: Epidemiology, Diagnostic Tests, Research Design, Public Health and Disease Prevention, Biostatistics, Clinical Research, Public Health, Preventative Care, Data Collection, Research Methodologies, Program Evaluation, Risk Analysis, Quantitative Research, Health Policy, Correlation Analysis, Statistical Analysis, Statistical Methods, Research, Sample Size Determination, Data Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.2K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Technion - Israel Institute of Technology

    Startup Entrepreneurship

    Skills you'll gain: Ideation, Innovation, Business Planning, Brainstorming, Creative Problem-Solving, Creative Thinking, Value Propositions, Creativity, Entrepreneurship, Team Building, Operations Management, Resourcefulness, Thought Leadership, Problem Solving, Visionary, Business Strategy, Strategic Thinking, Initiative and Leadership, Market Research, Financial Statement Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Career Discovery

    Skills you'll gain: Professional Networking, LinkedIn, Mentorship, Professional Development, Interviewing Skills, Social Media, Relationship Building, Social Media Strategy, Planning, Strategic Communication, Communication, Adaptability, Collaboration, Business Research, Negotiation, Leadership, Professionalism, Goal Setting, Personal Development, Market Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    Stanford University

    Introduction to Clinical Data

    Skills you'll gain: Feature Engineering, Data Ethics, Clinical Research, Clinical Data Management, Health Informatics, Unstructured Data, Health Care, Data Mining, Electronic Medical Record, Data Transformation, Data Collection, Text Mining, Data Processing, Medical Imaging

    4.6
    Rating, 4.6 out of 5 stars
    ·
    483 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    User Experience: Research & Prototyping

    Skills you'll gain: Design Research, User Experience Design, User Research, Prototyping, Human Centered Design, User Centered Design, Persona (User Experience), Usability Testing, Qualitative Research, Innovation, Creativity, Storyboarding, Interviewing Skills

    4.6
    Rating, 4.6 out of 5 stars
    ·
    905 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Product Management: Developing and Delivering a New Product

    Skills you'll gain: New Product Development, Product Management, Product Development, Product Lifecycle Management, Usability Testing, Product Planning, Project Management Life Cycle, Product Roadmaps, Stakeholder Management, Competitive Analysis, Product Testing, Product Requirements, Commercialization, User Acceptance Testing (UAT), Stakeholder Analysis, Market Analysis, Team Building, Market Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    143 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Big Data, Artificial Intelligence, and Ethics

    Skills you'll gain: Data Ethics, Artificial Intelligence, Research, Natural Language Processing, Big Data, Artificial Intelligence and Machine Learning (AI/ML), Research Methodologies, Social Sciences, Responsible AI, Analytics, Machine Learning, Data Mining, Case Studies, Algorithms

    4.6
    Rating, 4.6 out of 5 stars
    ·
    681 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Beyond Silicon Valley: Growing Entrepreneurship in Transitioning Economies: Case Western Reserve University
  • Analítica y ciencia de datos para negocios: Pontificia Universidad Católica del Perú
  • Create environmental awareness content with Canva: Coursera
  • Data Literacy: Johns Hopkins University
  • Python para Ciencia de Datos: Pontificia Universidad Católica de Chile
  • Epidemiology for Public Health: Imperial College London
  • Startup Entrepreneurship: Technion - Israel Institute of Technology
  • Career Discovery: Kennesaw State University
  • Introduction to Clinical Data: Stanford University
  • User Experience: Research & Prototyping: University of California San Diego

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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