Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.
DeepLearning.AI
Skills you'll gain: Disaster Recovery, Data Analysis, Jupyter, Exploratory Data Analysis, Image Analysis, Data Ethics, Emergency Response, Artificial Intelligence, Machine Learning, Predictive Modeling, Applied Machine Learning, Mitigation, Responsible AI, Text Mining, Environmental Monitoring, Climate Change Mitigation, Artificial Neural Networks, Computer Vision, Supervised Learning, Natural Language Processing
Beginner · Specialization · 1 - 3 Months

University of California San Diego
Skills you'll gain: Exploratory Data Analysis, Apache Spark, Big Data, Regression Analysis, Data Mining, Applied Machine Learning, Statistical Analysis, Machine Learning, Data Analysis, Unsupervised Learning, Data Transformation, Predictive Modeling, Data Cleansing, Supervised Learning, Decision Tree Learning
Mixed · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Statistical Hypothesis Testing, Sampling (Statistics), Regression Analysis, Bayesian Statistics, Statistical Analysis, Probability & Statistics, Statistical Inference, Statistical Methods, Statistical Modeling, Linear Algebra, Probability, R Programming, Biostatistics, Data Science, Statistics, Probability Distribution, Mathematical Modeling, Data Analysis, Applied Mathematics, Predictive Modeling
Advanced · Specialization · 3 - 6 Months

Imperial College London
Skills you'll gain: Epidemiology, Public Health, Infectious Diseases, Community Health, Social Determinants Of Health, Health Systems, Health Policy, Emergency Response, Immunology, Diagnostic Tests, Economics, Microbiology, Molecular Biology, Pathology
Beginner · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Strategic Communication, Advertising, Campaign Management, Media Strategy, Marketing Communications, Social Media Campaigns, Key Performance Indicators (KPIs), Promotions and Campaigns, Communication Strategies, Marketing Effectiveness, Earned Media, Integrated Marketing Communications, Brand Management, Owned Media, Brand Strategy, Public Relations, Target Audience, Shared Media, Research and Design, Market Research
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Videography, Video Editing, Photography, Photo Editing, Branding, Drive Engagement
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Business Economics, Game Theory, Market Analysis, Resource Allocation, Environmental Policy, Public Policies, Decision Making
Intermediate · Course · 1 - 3 Months

University of Washington
Skills you'll gain: Feature Engineering, Unsupervised Learning, Data Ethics, Data Presentation, Data Storytelling, Big Data, Relational Databases, Supervised Learning, Database Systems, Dataflow, Data Visualization Software, Databases, Predictive Analytics, Statistical Modeling, R Programming, Data Analysis, SQL, Predictive Modeling, Data Processing, Python Programming
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Microsoft Power Platform, Microsoft Power Automate/Flow, Power BI, Dashboard, No-Code Development, Data Visualization, Data Visualization Software, Data Integration, Microsoft 365, Business Intelligence, Business Process Automation, Application Development, Data Analysis, Performance Analysis, Application Design, Data Security, Business Process, Microsoft Teams, Database Management Systems, Data Modeling
Beginner · Specialization · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Competitive Analysis, Value Propositions, Target Market, Product Improvement, Product Management, User Experience, Product Development, Product Design, Product Strategy, New Product Development, Customer Analysis, Market Analysis, Product Requirements, User Feedback, Product Testing, Needs Assessment, Ideation
Beginner · Course · 1 - 3 Months

New York Institute of Finance
Skills you'll gain: Working Capital, Supplier Management, Supply Chain Management, Blockchain, FinTech, Supply Chain, Cash Flows, Business Metrics, Customer Analysis, Financial Market, Market Opportunities, Market Trend, Transaction Processing, Market Dynamics, Market Analysis, Stakeholder Analysis, Risk Modeling, Emerging Technologies, Corporate Finance, Sales Prospecting
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Target Audience, Target Market, Facebook, Customer Analysis, Social Media Marketing, Social Media Content, Business Marketing, Social Media, Content Creation, Business Planning, Drive Engagement
Intermediate · Guided Project · Less Than 2 Hours