Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Starweaver
Skills you'll gain: Customer experience strategy (CX), Service Design, Change Management, Social Media Campaigns, Hospitality Management, Social Media Marketing, Process Mapping, Key Performance Indicators (KPIs), Hospitality Services, Design Thinking, Brand Marketing, Service Management, Customer experience improvement, Digital Marketing, Design, Social Media Management, Prototyping, Content Marketing, Leadership, Search Engine Optimization
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Data Wrangling, Exploratory Data Analysis, Model Evaluation, Data Analysis, Data Transformation, Regression Analysis, Data Visualization, Data Manipulation, R Programming, Predictive Analytics, Statistical Analysis, Statistical Modeling, Data Science, Data Cleansing, Data Preprocessing, Forecasting, Data Import/Export, Performance Tuning
Intermediate · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Data Analysis Expressions (DAX), Data Modeling, Star Schema, Power BI, Database Design, Data Warehousing, Business Intelligence, Data Analysis, Time Series Analysis and Forecasting, Performance Tuning, Data Visualization
Beginner · Course · 1 - 4 Weeks

Duke University
Skills you'll gain: Advertising, Media and Communications, Advertising Campaigns, Digital Advertising, Culture, Marketing Psychology, Branding, Consumer Behaviour, Business Ethics
Mixed · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Business Strategy, Organizational Strategy, Strategic Thinking, Corporate Strategy, Business Modeling, Competitive Analysis, Value Propositions, Market Analysis, Innovation, Case Studies
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Data Quality, SQL, Data Analysis, Complex Problem Solving, Business Metrics, Business Intelligence, Data Integrity, Data Warehousing, Data Manipulation, Performance Measurement, Data Transformation, Predictive Analytics
Intermediate · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Descriptive Statistics, Sampling (Statistics), Probability Distribution, Business Analytics, Statistics, Microsoft Excel, Analytics, Statistical Inference, Data Analysis, Exploratory Data Analysis, Probability & Statistics, Statistical Analysis, Histogram, Data Collection, Data Presentation, Decision Making, Graphing
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Model Deployment, MLOps (Machine Learning Operations), Systems Architecture, Tensorflow, Google Cloud Platform, Applied Machine Learning, Big Data, Distributed Computing, Performance Tuning, Hybrid Cloud Computing, Scalability, Data Pipelines, Debugging
Advanced · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Strategic Communication, Public Relations, Marketing and Public Relations, Corporate Communications, Media Relations, Corporate Sustainability, Business Ethics, Persuasive Communication, Branding, Professional Networking, Research, Stakeholder Engagement
Beginner · Course · 1 - 3 Months

Skills you'll gain: User Story, Business Process Modeling, Risk Analysis, Performance Measurement, Stakeholder Management, Process Analysis, Business Analysis, Risk Management, Requirements Elicitation, Process Design, Requirements Management, Business Process, Process Mapping, Process Improvement, Business Systems Analysis, Business Risk Management, Gap Analysis, Enterprise Risk Management (ERM), Business Requirements, SAP Applications
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Power BI, Data Analysis Expressions (DAX), Dashboard, Business Intelligence, Data Management, Data Security, Microsoft Azure, Microsoft SQL Servers, Data Analysis, SQL, Data Modeling
Beginner · Course · 1 - 4 Weeks

Universidad de los Andes
Skills you'll gain: File I/O, Data Visualization Software, Programming Principles, Computational Thinking, Matplotlib, Python Programming, NumPy, Algorithms, Computer Programming, Pandas (Python Package), Debugging, Data Manipulation, Integrated Development Environments, Data Structures, Data Analysis, Scripting
Beginner · Course · 1 - 4 Weeks