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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Artificial Intelligence Algorithms Models and Limitations

    Skills you'll gain: Predictive Modeling, Data Ethics, Algorithms, Machine Learning, Predictive Analytics, Responsible AI, Artificial Intelligence, Statistical Modeling, Machine Learning Algorithms, Artificial Intelligence and Machine Learning (AI/ML), Data Collection, Risk Modeling, AI Product Strategy, Ethical Standards And Conduct, Computational Thinking, Economic Development, Economics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    508 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Building Digital Media using Graphic Design in PowerPoint

    Skills you'll gain: Animations, Graphic Design, Graphic and Visual Design Software, Digital Design, Content Creation, Multimedia, Photo/Video Production and Technology, Infographics, Video Production, Media Production, Data Import/Export, Data Sharing, Marketing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    73 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Musician’s Professional Toolbox: Your Portfolio Career

    Skills you'll gain: Target Audience, Productivity, Market Research, Social Media, Social Media Marketing, Professional Networking, Time Management, Business Modeling, Competitive Analysis, Prioritization, Photo/Video Production and Technology, Promotional Materials, Goal Setting, Business Strategy, Marketing Materials, Business Planning, Branding, Recruitment, Presentations, Marketing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    16 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Understanding the Campaign Components

    Skills you'll gain: Strategic Communication, Advertising, Campaign Management, Media Strategy, Marketing Communications, Social Media Campaigns, Key Performance Indicators (KPIs), Promotions and Campaigns, Communication Strategies, Marketing Effectiveness, Earned Media, Integrated Marketing Communications, Brand Management, Owned Media, Brand Strategy, Public Relations, Target Audience, Shared Media, Research and Design, Market Research

    4.4
    Rating, 4.4 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Fundamentals of Business Management

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Operations Management, Financial Analysis, Selling Techniques, Business, Sales, Balance Sheet, Sales Process, Business Management, Marketing, Logistics, Economics, Advertising, Marketing Strategies, Market Dynamics

    4.9
    Rating, 4.9 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Retail Digital Supply Chain

    Skills you'll gain: Digital Transformation, Supply Chain Management, E-Commerce, Supply Chain, Analytics, Business Analytics, Business Technologies, Advanced Analytics, Descriptive Analytics, Customer Demand Planning, Customer experience strategy (CX), Predictive Analytics, Data-Driven Decision-Making

    4.5
    Rating, 4.5 out of 5 stars
    ·
    124 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Applied Text Mining in Python

    Skills you'll gain: Text Mining, Natural Language Processing, Data Processing, Unstructured Data, Feature Engineering, Data Manipulation, Data Cleansing, Python Programming, Unsupervised Learning, Machine Learning Algorithms, Supervised Learning

    4.2
    Rating, 4.2 out of 5 stars
    ·
    3.8K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Statistics and Applied Data Analysis

    Skills you'll gain: Statistical Hypothesis Testing, Descriptive Statistics, Statistical Visualization, Data Transformation, Data Cleansing, Statistical Analysis, Regression Analysis, Probability, Probability Distribution, Sampling (Statistics), Box Plots, Histogram, R Programming, Statistical Methods, Probability & Statistics, Scatter Plots, Microsoft Excel, Statistics, Data Import/Export, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    45 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Managing the Organization

    Skills you'll gain: Organizational Change, Organizational Leadership, Management Training And Development, Business Management, Business Ethics, Change Management, Business Leadership, Organizational Effectiveness, Strategic Leadership, Leadership, Decision Making, Strategic Decision-Making, Strategic Thinking, Culture, People Analytics

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.5K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Business Execution: Ops, Team Management & Communication

    Skills you'll gain: Purchasing, Workflow Management, Business Workflow Analysis, Supplier Relationship Management, Internal Communications, Systems Thinking, Process Mapping, Operational Efficiency, Contract Management, Proposal Writing, Procurement, Negotiation, Strategic Thinking, Team Leadership, AI Product Strategy, Leadership, Operations Management, Communication, Business, Team Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    248 reviews

    Beginner · Specialization · 1 - 3 Months

  • L

    LearnQuest

    Developing AI Applications on Azure

    Skills you'll gain: Artificial Intelligence and Machine Learning (AI/ML), Microsoft Azure, Applied Machine Learning, Python Programming, Machine Learning, Machine Learning Algorithms, Data Science, Image Analysis, Computer Vision, Application Deployment, Natural Language Processing, Application Programming Interface (API)

    4.4
    Rating, 4.4 out of 5 stars
    ·
    978 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    S.P. Jain Institute of Management and Research

    Strategic Brand Management

    Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Product Lifecycle Management, Strategic Marketing, Marketing Management, Integrated Marketing Communications, Social Media Strategy, Market Share, Value Propositions, Portfolio Management, Competitive Analysis, Business Metrics, Consumer Behaviour, Storytelling, Case Studies

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Artificial Intelligence Algorithms Models and Limitations: LearnQuest
  • Building Digital Media using Graphic Design in PowerPoint: Coursera
  • Musician’s Professional Toolbox: Your Portfolio Career: University of Colorado Boulder
  • Understanding the Campaign Components: University of Colorado Boulder
  • Fundamentals of Business Management : Board Infinity
  • Retail Digital Supply Chain: University of Pennsylvania
  • Applied Text Mining in Python: University of Michigan
  • Statistics and Applied Data Analysis: University of Colorado Boulder
  • Managing the Organization: University of Illinois Urbana-Champaign
  • Business Execution: Ops, Team Management & Communication: Coursera

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Brand Management (7)

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