• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Search Engine Marketing

Search Engine Marketing Courses

Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Popular Search Engine Marketing Courses and Certifications


  • Status: Preview
    Preview
    U

    UBITS

    Potencia tus ventas en el sector retail

    Skills you'll gain: Cross Selling, Retail Sales, Product Demonstration, Personalized Service, Sales Training, Sales Strategy, Customer experience improvement, Customer Service, Team Building, Team Oriented, Customer Engagement, Customer Complaint Resolution

    4.6
    Rating, 4.6 out of 5 stars
    ·
    34 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Erstelle Videos für soziale Medien mit Canva

    Skills you'll gain: Canva (Software), Social Media Marketing, Video Editing, Graphic and Visual Design Software, Web Content, Content Creation, Photo/Video Production and Technology, Video Production, Graphical Tools, Marketing, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    I

    Institut Mines-Télécom

    Fabrication additive : l'impression 3D dans l'industrie

    Skills you'll gain: Manufacturing Processes, Manufacturing Operations, Safety Standards, Manufacturing and Production, Safety Assurance, Industrial Engineering, Production Process, Materials science, Mechanical Design, Computer-Aided Design, Taxonomy, Environmental Issue, Product Development, Prototyping

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Customer Communication

    Skills you'll gain: AI Personalization, Customer Engagement, Data-Driven Decision-Making, Customer experience strategy (CX), Customer Service, Customer experience improvement, Customer Communications Management, Journey Mapping, Personalized Campaigns, AI Enablement, Personalized Service, Customer Insights, Customer Retention, Business Analytics, User Feedback, Analytics, Artificial Intelligence, Generative AI, Predictive Analytics, Automation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    GitHub Copilot & ChatGPT for Devs - Code Smarter in 2024

    Skills you'll gain: Prompt Engineering, GitHub Copilot, Docker (Software), ChatGPT, Containerization, Google Gemini, OpenAI, Development Environment, GitHub, Integrated Development Environments, Git (Version Control System), Debugging

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Engage Customers With an Online Store

    Skills you'll gain: Point of Sale, Order Delivery, Shipping and Receiving, Logistics Management, Customer experience strategy (CX), Process Optimization

    5
    Rating, 5 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    G

    Goldman Sachs

    Fundamentos de Clientes e Concorrência com o 10,000 Women da Goldman Sachs

    Skills you'll gain: Competitive Analysis, Growth Strategies, Customer Analysis, Value Propositions, Target Market, Consumer Behaviour, Customer Insights, Business Strategies, Target Audience, Market Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    40 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Building multi-agent systems

    Skills you'll gain: Responsible AI, Containerization, Scalability, Docker (Software), AI Orchestration, Application Deployment, Kubernetes, Azure Active Directory, AI Integrations, System Monitoring, AI Workflows, Agentic systems, Artificial Intelligence, Microsoft 365, Generative AI Agents, Enterprise Architecture, Microsoft Azure, Agentic Workflows, AI Security, Enterprise Security

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Create surveys with Qualtrics

    Skills you'll gain: Survey Creation, Customer Retention, Customer Insights, Business Research, Customer Data Management, User Feedback, Customer experience improvement

    4.3
    Rating, 4.3 out of 5 stars
    ·
    15 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Social Media Storytelling: Videos for Instagram & YouTube

    Skills you'll gain: Video Editing, Storyboarding, Storytelling, Video Production, Instagram, Content Creation, Videography, Social Media Content, Visual Storytelling, Editing, Media Production, TikTok, Driving engagement, Writing, Creativity, Adaptability

    4
    Rating, 4 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    Operationalizing ML Models: MLOps for Scalable AI

    Skills you'll gain: MLOps (Machine Learning Operations), Model Deployment, CI/CD, Continuous Deployment, Docker (Software), Kubernetes, Model Training, Containerization, AI Workflows, Model Optimization, Scalability, Devops Tools, DevOps, Continuous Monitoring

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    D

    DeepLearning.AI

    Embedding Models: From Architecture to Implementation

    Skills you'll gain: Embeddings, Retrieval-Augmented Generation, Model Training, Large Language Modeling, Natural Language Processing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9 reviews

    Beginner · Project · Less Than 2 Hours

1…261262263…381

In summary, here are 10 of our most popular search engine marketing courses

  • Potencia tus ventas en el sector retail: UBITS
  • Erstelle Videos für soziale Medien mit Canva: Coursera
  • Fabrication additive : l'impression 3D dans l'industrie: Institut Mines-Télécom
  • GenAI for Customer Communication: Coursera
  • GitHub Copilot & ChatGPT for Devs - Code Smarter in 2024: Packt
  • Engage Customers With an Online Store: Google
  • Fundamentos de Clientes e Concorrência com o 10,000 Women da Goldman Sachs: Goldman Sachs
  • Building multi-agent systems: Microsoft
  • Create surveys with Qualtrics: Coursera
  • Social Media Storytelling: Videos for Instagram & YouTube: Skillshare

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok