Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.

University of California, Irvine
Skills you'll gain: Virtual Teams, Conflict Management, Telecommuting, Trustworthiness, Interpersonal Communications, Team Leadership, Collaboration, Collaborative Software, Leadership, Team Building, Productivity, Social Skills, Rapport Building, Communication, Leadership Development, Relationship Building, Team Performance Management, People Management, Meeting Facilitation, Constructive Feedback
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Exploratory Data Analysis, Box Plots, Correlation Analysis, Data Visualization, Scatter Plots, Data Cleansing, Statistical Visualization, Data Manipulation, Pandas (Python Package), Statistical Hypothesis Testing, Descriptive Statistics, Statistical Analysis, Data Analysis, Python Programming
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Systems Thinking, Creative Thinking, Innovation, Systems Analysis, Complex Problem Solving, Analysis, Business Systems Analysis, Strategic Thinking, Critical Thinking, Organizational Change, Collaboration, Data Visualization
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Video Editing, Animations, Timelines, Motion Graphics, Post-Production, Video Production, Editing, Configuration Management, Data Import/Export, Color Matching, File Management, Typography
Mixed · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Global Marketing, Export Control, International Finance, Mergers & Acquisitions, Risk Management, Business Development, Market Analysis, Franchising, Target Market, Cultural Sensitivity, Business Strategy, Intellectual Property
Beginner · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Data Ethics, Healthcare Ethics, Ethical Standards And Conduct, Responsible AI, Data Security, Data Science, Medical Privacy, Machine Learning Algorithms, Algorithms, Information Privacy, Artificial Intelligence, Diversity Awareness, Case Studies
Build toward a degree
Beginner · Course · 1 - 3 Months

The University of Notre Dame
Skills you'll gain: Active Listening, Conflict Management, Communication Strategies, Business Communication, Case Studies, Business Ethics, Interpersonal Communications, Crisis Management, Strategic Communication, Communication, Ethical Standards And Conduct
Mixed · Course · 1 - 4 Weeks

Duke University
Skills you'll gain: Debugging, Algorithms, Problem Solving, Data Processing, Python Programming, Software Development, Data Analysis
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Strategic Marketing, Marketing Analytics, Marketing Strategies, Digital Marketing, Consumer Behaviour, Data Visualization, Sales Strategy, Marketing, Performance marketing, Marketing Strategy and Techniques, Marketing Operations, Data-Driven Decision-Making, Digital Media Strategy, Data Visualization Software, Customer Analysis, Customer Engagement, Market Analysis, Key Performance Indicators (KPIs), Analytics, Data Analysis
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Canva (Software), Advertising, Instagram, Marketing Materials, Content Creation, Social Media Content, Facebook, Social Media Marketing, Design, Graphic Design
Beginner · Guided Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Speech Language Pathology, Pediatrics, Speech Therapy, Communication Disorders, Patient Evaluation, Child Health, Disabilities, Childhood Education and Development, Public Health, Child Development, Rehabilitation, Diagnostic Tests, Patient Treatment, Special Education, Clinical Assessment, Patient Referral, Anatomy
Intermediate · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Exploratory Data Analysis, Data-Driven Decision-Making, Data Analysis, Data Management, Data Strategy, Management Reporting, Analytical Skills, Statistical Inference, Statistical Modeling, Data Presentation, Team Leadership, Statistical Methods, Communication
Mixed · Course · 1 - 4 Weeks