• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Analytics

Social Media Analytics Courses

Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.


Popular Social Media Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    SkillUp

    ASQ-Certified Six Sigma Green Belt (CSSGB) Exam Prep

    Skills you'll gain: Exploratory Data Analysis, Statistical Process Controls, Six Sigma Methodology, Lean Methodologies, Statistical Hypothesis Testing, Process Capability, Statistical Analysis, Data Analysis, Continuous Improvement Process, Project Management, Statistics, Work Breakdown Structure, Lean Six Sigma, Operational Excellence, Process Analysis, Quality Improvement, Data Collection, Process Improvement, Stakeholder Management, Quality Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    52 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    CVS Health

    Preparing for Your Retail Customer Service Role

    Skills you'll gain: Call Center Experience, Customer Complaint Resolution, De-escalation Techniques, Conflict Management, Customer Service, Customer Relationship Building, Interviewing Skills, Problem Solving, Professionalism, Keyword Research, Verbal Communication Skills, Communication, LinkedIn

    4.4
    Rating, 4.4 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    The State University of New York

    Advanced Information Literacy

    Skills you'll gain: digital literacy, Information Management, Literacy, Lifelong Learning, Critical Thinking, Investigation, Intellectual Property, Planning, Communication, Content Management, Reliability, Constructive Feedback, Data Access, Style Guides

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    أساسيات تحليل البيانات باستخدام جداول بيانات جوجل

    Skills you'll gain: Google Sheets, Exploratory Data Analysis, Statistical Analysis, Data Analysis, Data Presentation, Spreadsheet Software, Data Visualization, Graphing, Statistics, Data Science, Data Manipulation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    189 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    What is Qualitative Research?

    Skills you'll gain: Qualitative Research, Research, Research Methodologies, Data Collection, Research Design, Social Sciences, Interviewing Skills, Psychology, Analytical Skills

    4.7
    Rating, 4.7 out of 5 stars
    ·
    48 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create Striking Real Estate Instagram Posts in Canva

    Skills you'll gain: Canva (Software), Animations, Instagram, Creative Design, Social Media Content, Content Creation, Graphic Design, Design Elements And Principles, Design, Real Estate

    4.1
    Rating, 4.1 out of 5 stars
    ·
    33 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Identifying Patient Populations

    Skills you'll gain: Data Manipulation, Bioinformatics, Informatics, Data Processing, Clinical Informatics, Data Science, Health Informatics, Clinical Data Management, Classification Algorithms, Analytics, Patient Evaluation, Model Evaluation, Machine Learning Algorithms, Data Validation, Performance Testing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    40 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    B

    Banco Interamericano de Desarrollo

    Women's Leadership: Boost your skills and drive change

    Skills you'll gain: Communication, Public Speaking, Resilience, Personal Development, Professional Development, Emotional Intelligence, Mentorship, Branding, Self-Awareness, Leadership, Empathy, Leadership and Management, Social Media, Decision Making

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    2

    28DIGITAL

    Sustainable Digital Innovation

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Business Transformation, Digital Transformation, Environmental Social And Corporate Governance (ESG), Innovation, Governance, Stakeholder Engagement, Sustainability Reporting, Business Leadership, Business Strategies, Business Modeling, Market Opportunities, Value Propositions

    4.5
    Rating, 4.5 out of 5 stars
    ·
    200 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    What Can AI Do for Marketing?

    Skills you'll gain: Marketing Analytics, AI Personalization, Data-Driven Decision-Making, Marketing Strategies, Marketing, AI Enablement, Marketing Effectiveness, Responsible AI, Customer experience improvement, Artificial Intelligence, Customer Insights, Data Collection

    4.6
    Rating, 4.6 out of 5 stars
    ·
    54 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidades Anáhuac

    Filosofía, Ciencia y humanidad

    Skills you'll gain: Social Sciences, Sociology, Psychology, Anthropology, Human Development, World History, Cultural Diversity, Scientific Methods, Economics, Biology

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Statistics in Psychological Research

    Skills you'll gain: Data Visualization, Descriptive Statistics, Plot (Graphics), Data Literacy, Graphing, Statistical Hypothesis Testing, Probability & Statistics, Statistical Inference, Quantitative Research, Statistics, Statistical Analysis, Sample Size Determination, Data Analysis, Sampling (Statistics), Exploratory Data Analysis, Scatter Plots, Correlation Analysis, Psychology, Research Design, Scientific Methods

    4.6
    Rating, 4.6 out of 5 stars
    ·
    64 reviews

    Beginner · Course · 1 - 3 Months

Searches related to social media analytics

introduction to social media analytics
artificial intelligence in social media analytics
social media marketing analytics
social media data analytics
1…356357358…583

In summary, here are 10 of our most popular social media analytics courses

  • ASQ-Certified Six Sigma Green Belt (CSSGB) Exam Prep: SkillUp
  • Preparing for Your Retail Customer Service Role: CVS Health
  • Advanced Information Literacy: The State University of New York
  • أساسيات تحليل البيانات باستخدام جداول بيانات جوجل : Coursera
  • What is Qualitative Research?: American Psychological Association
  • Create Striking Real Estate Instagram Posts in Canva: Coursera
  • Identifying Patient Populations: University of Colorado System
  • Women's Leadership: Boost your skills and drive change: Banco Interamericano de Desarrollo
  • Sustainable Digital Innovation: 28DIGITAL
  • What Can AI Do for Marketing?: Emory University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok