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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • J

    Johns Hopkins University

    Executive Data Science

    Skills you'll gain: Data Quality, Exploratory Data Analysis, Data Presentation, Employee Onboarding, Data Management, Statistical Reporting, Team Motivation, Technical Communication, Data Analysis, Project Management, Interviewing Skills, Data Science, New Hire Orientations, Data-Driven Decision-Making, Data Strategy, Organizational Leadership, Team Management, Data Literacy, Leadership, Communication

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11K reviews

    Beginner · Specialization · 1 - 3 Months

  • E

    EDUCBA

    Technical Trading: Reversal Patterns Mastery

    Skills you'll gain: Technical Analysis, Market Trend, Risk Management, Financial Trading, Trend Analysis, Risk Analysis, Market Dynamics, Market Analysis, Verification And Validation

    Mixed · Course · 1 - 4 Weeks

  • J

    John Wiley & Sons

    Excel Formulas and Data Analysis Essentials

    Skills you'll gain: Excel Formulas, Microsoft Excel, Spreadsheet Software, Data Presentation, Data Visualization, Excel Macros, Financial Modeling, Data Analysis, Financial Analysis, Statistical Methods, Mathematical Software, Data Science, Scheduling, Data Security, Data Integrity, Data Manipulation, Data Management

    Intermediate · Course · 1 - 3 Months

  • U

    University of Maryland, College Park

    Writing Winning Resumes and Cover Letters

    Skills you'll gain: Applicant Tracking Systems, Copywriting, Business Writing, Business Correspondence, Writing and Editing, Persuasive Communication, Writing, Marketing, Keyword Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    341 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University at Buffalo

    Data-Driven Decision Making (DDDM)

    Skills you'll gain: Data Storytelling, Statistical Process Controls, Data Literacy, Process Mapping, Data Ethics, Data Analysis Software, Data Presentation, Performance Improvement, Data-Driven Decision-Making, Data Collection, Process Improvement, Process Improvement and Optimization, Data Visualization Software, Business Process, Business Process Improvement, Business Analytics, Tableau Software, Analytics, Root Cause Analysis, Lean Methodologies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    493 reviews

    Beginner · Specialization · 1 - 3 Months

  • P

    Packt

    The Structure of Success: A Framework for Better Business

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Optimizing and Deploying Computer Vision Models

    Skills you'll gain: Model Evaluation, Model Training, Image Analysis, Model Optimization, Computer Vision, Model Deployment, Image Quality, MLOps (Machine Learning Operations), Data Analysis, Deep Learning, Exploratory Data Analysis, Failure Analysis, Data Preprocessing, Workflow Management, AI Workflows, Data Transformation, Experimentation, Performance Analysis, Data Manipulation, Performance Metric

    Intermediate · Course · 1 - 3 Months

  • P

    PwC

    Effective Business Presentations with Powerpoint

    Skills you'll gain: Microsoft PowerPoint, Presentations, Oral Expression, Data Storytelling, Verbal Communication Skills, Public Speaking, Data Visualization, Business Communication, Storytelling, Client Services, Communication, Peer Review, Communication Strategies, Data Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    SkillUp

    Product Management: Initial Product Strategy and Plan

    Skills you'll gain: Product Lifecycle Management, Product Roadmaps, Product Management, Product Planning, New Product Development, Product Strategy, Project Management Life Cycle, Product Development, Project Planning, Project Documentation, Agile Product Development, Product Requirements, Business Planning, User Requirements Documents, Product Marketing, Team Building, Competitive Analysis, Team Management, Marketing Planning, Market Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    208 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create a Storyboard using Canva

    Skills you'll gain: Storyboarding, Storytelling, Canva (Software), Visual Storytelling, Graphical Tools, Animations, Graphic Design, Design and Product, Business, Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    207 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • S

    Starweaver

    Hospitality Luxury Brand Management

    Skills you'll gain: Hospitality Management, Hospitality Services, Hospitality, Hospitality and Food Services, Brand Management, Branding, Brand Marketing, Brand Strategy, Business Ethics, Digital Transformation, Sustainable Business, Market Dynamics, Corporate Sustainability, Quality Management, Customer experience improvement, Innovation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    172 reviews

    Intermediate · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Principles of fMRI 1

    Skills you'll gain: Magnetic Resonance Imaging, Medical Imaging, Radiology, Statistical Methods, Data Analysis, Research Design, Image Analysis, Laboratory Research, Neurology, Hemodynamics, Data Preprocessing, Regression Analysis, Science and Research, Statistical Analysis, Statistical Modeling, Spatial Analysis, Time Series Analysis and Forecasting, Research Methodologies, Statistical Inference, Statistics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    850 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Executive Data Science: Johns Hopkins University
  • Technical Trading: Reversal Patterns Mastery: EDUCBA
  • Excel Formulas and Data Analysis Essentials: John Wiley & Sons
  • Writing Winning Resumes and Cover Letters: University of Maryland, College Park
  • Data-Driven Decision Making (DDDM): University at Buffalo
  • The Structure of Success: A Framework for Better Business: Packt
  • Optimizing and Deploying Computer Vision Models: Coursera
  • Effective Business Presentations with Powerpoint: PwC
  • Product Management: Initial Product Strategy and Plan: SkillUp
  • Create a Storyboard using Canva: Coursera

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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