• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Competitive Strategy

Competitive Strategy Courses

Competitive strategy courses can help you learn market positioning, competitive analysis, value proposition development, and strategic planning. You can build skills in identifying industry trends, assessing competitor strengths and weaknesses, and crafting effective business strategies. Many courses introduce tools like SWOT analysis, Porter’s Five Forces, and business model canvases, that support evaluating market dynamics and shaping strategic decisions.


Popular Competitive Strategy Courses and Certifications


  • A

    AI CERTs

    AI for Executives & Strategy

    Skills you'll gain: Digital Transformation, Business Strategies, Business Process Automation, Technology Strategies, Scalability, Automation, Operational Efficiency, Innovation, Risk Management, Business Analytics, Ethical Standards And Conduct

    Beginner · Course · 1 - 3 Months

  • U

    University of Michigan

    Healthcare Strategy and Innovation

    Skills you'll gain: Health Informatics, Strategic Communication, Health Technology, Strategic Planning, Business Analysis Tools, Business Planning, Innovation, Telehealth, Organizational Strategy, Design Thinking, Business Strategies, Business Strategy, Strategic Leadership, Informatics, Health Care Administration, Emerging Technologies, Agile Methodology, Digital Transformation, User Centered Design

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Digital Marketing: Customer Engagement Strategy

    Skills you'll gain: Customer Engagement, Digital Brand Strategy, Marketing Strategies, Driving engagement, Digital Marketing, Marketing Strategy and Techniques, Content Marketing, MarTech, Cross-Channel Marketing, Digital Media Strategy, Social Media Marketing, Loyalty Programs, Consumer Behaviour, Marketing Communications, Digital Advertising, Analytics, Generative AI, Data Analysis, Data Visualization, Data Collection

    ★ 4.5 (4.8K) · Beginner · Course · 1 - 4 Weeks

  • I

    IE Business School

    Diversification in Corporate Strategy

    Skills you'll gain: Corporate Strategy, Business Strategy, Business Planning, Business Development, Growth Strategies, Strategic Thinking, New Business Development, Market Opportunities, Business Economics, Business Analysis, Cost Benefit Analysis, Portfolio Risk, Risk Analysis, Risk Management

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Financial Analysis & Investment Strategy Mastery

    Skills you'll gain: Financial Statement Analysis, Capital Budgeting, Financial Modeling, Working Capital, Financial Statements, Investment Banking, Cash Flows, Financial Analysis, Derivatives, Technical Analysis, Equities, Portfolio Management, Corporate Finance, Financial Trading, Financial Market, Market Dynamics, Capital Markets, Investments, Finance, Analysis

    ★ 4.7 (23) · Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Advanced Marketing Optimization & Strategy

    Skills you'll gain: Google Analytics, Dashboard Creation, Data Storytelling, Content Performance Analysis, Data Validation, Stakeholder Engagement, Statistical Modeling, Search Engine Optimization, Marketing Analytics, Web Analytics, Marketing Automation, Data Visualization, Customer Insights, Data-Driven Decision-Making, Campaign Management, Key Performance Indicators (KPIs), Predictive Analytics, Performance Measurement, Return On Investment, Artificial Intelligence

    Intermediate · Specialization · 3 - 6 Months

  • E

    EDUCBA

    Content Marketing: Strategy, SEO & Conversion

    Skills you'll gain: Content Marketing, Blogs, Copywriting, Content Creation, Content Development and Management, Content Optimization, Web Content, Content Strategy, Digital Content, Marketing Strategies, Search Engine Optimization, Persuasive Communication, Driving engagement, Brand Strategy, Web Analytics and SEO, Brand Awareness, Drive Engagement

    Mixed · Course · 1 - 4 Weeks

  • D

    Digital Marketing Institute

    Digital Channel Planning Strategy

    Skills you'll gain: Digital Marketing, Social Media Marketing, Marketing Channel, Social Media Campaigns, Digital Media Strategy, Digital Marketing Campaigns, Marketing Automation, Social Media Management, Social Media Content, Digital Marketing Tools, Marketing Strategy and Techniques, Digital Content, Social Media Strategy, Marketing Strategies, Digital Advertising, Social Media Analytics, Marketing, Content Marketing, Marketing Communications, Demand Generation

    Beginner · Course · 1 - 4 Weeks

  • D

    Duke University

    Entrepreneurial Finance: Strategy and Innovation

    Skills you'll gain: Financial Modeling, Blockchain, FinTech, Risk Modeling, Portfolio Risk, Entrepreneurial Finance, Financial Market, Business Valuation, Risk Management, Excel Formulas, Market Data, Emerging Technologies, Cryptography, Risk Analysis, Fundraising and Crowdsourcing, Law, Regulation, and Compliance, Financial Analysis, Entrepreneurship, Finance, Microsoft Excel

    ★ 4.5 (1.4K) · Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    TikTok Strategy: Effective Content

    Skills you'll gain: TikTok, Content Development and Management, Target Audience, Content Strategy, Social Media Content, Content Creation, Content Marketing, Social Media Strategy, Growth Strategies, Driving engagement, Planning, Drive Engagement

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Agile Practices and Stakeholder Strategy

    Skills you'll gain: Stakeholder Analysis, Stakeholder Engagement, Stakeholder Management, Agile Project Management, Stakeholder Communications, Agile Methodology, Project Coordination, Project Management Institute (PMI) Methodology, Project Management, Risk Management, Project Risk Management, Resource Allocation, Cost Management, Communication Strategies

    Intermediate · Course · 1 - 3 Months

  • E

    EDUCBA

    Viral Marketing: Strategy, Content & Distribution

    Skills you'll gain: Driving engagement, Social Media Strategy, Content Marketing, Social Media Marketing, Customer Engagement, Brand Marketing, Marketing Communications, Marketing Effectiveness, Social Media, Marketing Strategies, Cross-Channel Marketing, Shared Media, Marketing, Promotional Strategies, Digital Marketing, Strategic Communication, Earned Media, Digital Marketing Campaigns, Target Audience, Campaign Management

    Mixed · Course · 1 - 4 Weeks

1…141516…394

In summary, here are 10 of our most popular competitive strategy courses

  • AI for Executives & Strategy: AI CERTs
  • Healthcare Strategy and Innovation: University of Michigan
  • Digital Marketing: Customer Engagement Strategy: University of Illinois Urbana-Champaign
  • Diversification in Corporate Strategy: IE Business School
  • Financial Analysis & Investment Strategy Mastery: EDUCBA
  • Advanced Marketing Optimization & Strategy: Coursera
  • Content Marketing: Strategy, SEO & Conversion: EDUCBA
  • Digital Channel Planning Strategy: Digital Marketing Institute
  • Entrepreneurial Finance: Strategy and Innovation: Duke University
  • TikTok Strategy: Effective Content: Coursera

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok