Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Skills you'll gain: Technical Analysis, Market Trend, Financial Trading, Risk Management Framework, Risk Management, Financial Market, Trend Analysis, Securities Trading, Risk Analysis, Market Analysis, Market Dynamics, Financial Forecasting, Forecasting
Mixed · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Journey Mapping, Data Ethics, Responsible AI, Generative AI, AI Enablement, Customer Insights, User Experience, User Research, Product Management, Customer Analysis, Market Opportunities, Ethical Standards And Conduct, Interviewing Skills, Innovation, Market Research, Prioritization
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Financial Statement Analysis, Cash Flows, Financial Modeling, Financial Statements, Revenue Forecasting, Financial Analysis, Cash Flow Forecasting, Equities, Income Statement, Private Equity, Financial Forecasting, Financial Accounting, Business Valuation, Balance Sheet, Market Dynamics, Financial Data, Excel Formulas, Market Analysis
Mixed · Course · 1 - 3 Months

Skills you'll gain: B2B Sales, Negotiation, Active Listening, Drive Engagement, Value Propositions, Sales Presentations, Rapport Building, Persuasive Communication, Selling Techniques, Storytelling, Communication, Communication Strategies, Customer Relationship Building
Intermediate · Course · 1 - 3 Months

The University of Sydney
Skills you'll gain: Design Thinking, Design Strategies, Strategic Thinking, Innovation, New Product Development, Business Modeling, Product Design, Service Design, Product Development, Business Strategy, Strategic Communication, Market Research, Corporate Strategy, Case Studies, User Research, User Feedback, Product Testing, Customer Insights
★ 4.6 (1.3K) · Intermediate · Course · 1 - 3 Months

Salesforce
Skills you'll gain: Overcoming Objections, Prospecting and Qualification, Customer Relationship Management, Customer Relationship Management (CRM) Software, Lead Generation, Sales Development, Intercultural Competence, Time Management, Business Writing, Business Correspondence, Salesforce, Writing, Productivity, Sales Prospecting, Cold Calling, Growth Mindedness, Verbal Communication Skills, Interviewing Skills, Professional Development, Sales
★ 4.4 (611) · Beginner · Professional Certificate · 3 - 6 Months

Pontificia Universidad Católica de Chile
Skills you'll gain: Sales Management, Customer Relationship Management, Financial Data, Strategic Planning, Financial Statement Analysis, Financial Analysis, Business Modeling, Customer Analysis, Business Planning, Business Strategies, Business Strategy, Financial Acumen, Sales Strategy, Strategic Decision-Making, Small Business Accounting, Accounting, Entrepreneurship, Decision Making, Organizational Strategy, Business Acumen
★ 4.9 (1K) · Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Graphic and Visual Design, Graphic Design, Graphic and Visual Design Software, Animations, Content Creation, Social Media, Collaborative Software, Marketing
★ 4.4 (186) · Intermediate · Guided Project · Less Than 2 Hours

Rutgers the State University of New Jersey
Skills you'll gain: Competitive Intelligence, Competitive Analysis, Data Storytelling, Business Intelligence, Business Analytics, Market Share, Data Analysis, Management Consulting, Business Strategy, Strategic Thinking, Consulting, Market Analysis, Performance Analysis, Performance Measurement, Benchmarking, Key Performance Indicators (KPIs), Business Metrics, Root Cause Analysis, Risk Analysis, Financial Analysis
★ 4.4 (248) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Design, Digital Design, Design Elements And Principles, Product Design, Creative Design, Design Software, Digital Analysis, Graphic and Visual Design Software, Layout Design, Digital Assets, Intellectual Property, Web Analytics, Sales Enablement, Graphic Design, Journals, Marketing, Business Development
★ 4.5 (439) · Intermediate · Guided Project · Less Than 2 Hours

University of Maryland, College Park
Skills you'll gain: Product Development, New Product Development, Wireframing, Product Design, User Experience Design, Prototyping, Persona (User Experience), Design Thinking, Experience Design, Conceptual Design, Agile Product Development, Product Testing, Project Management, Product Lifecycle Management, Product Management, Service Design, Agile Methodology
★ 4.2 (101) · Beginner · Course · 1 - 3 Months

University of New Mexico
Skills you'll gain: International Finance, Global Marketing, Company, Product, and Service Knowledge, International Relations, Intercultural Competence, Staff Management, Organizational Structure, Business Management, Market Analysis, Cultural Sensitivity, Human Resource Management, Economics, People Management, Cultural Diversity, Entrepreneurship, Business Strategy, Market Dynamics, Economic Development, Business Intelligence
★ 4.7 (544) · Mixed · Course · 1 - 3 Months