• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Digital Analytics

    Digital Analytics Courses Online

    Master digital analytics for measuring online performance. Learn to analyze web traffic, user behavior, and digital marketing effectiveness using tools like Google Analytics.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Digital Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Survey analysis to Gain Marketing Insights

      Skills you'll gain: Customer Analysis, Statistical Analysis, Target Market, Marketing Analytics, Customer Insights, Market Research, Data Analysis, Data Analysis Software, Marketing, Marketing Strategy and Techniques, Brand Strategy

      4.5
      Rating, 4.5 out of 5 stars
      ·
      122 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      T

      The Chinese University of Hong Kong

      Doing Business in China

      Skills you'll gain: Entrepreneurship, Peer Review, Market Opportunities, Business Planning, Innovation, Consumer Behaviour, Business Leadership, Brand Management, Strategic Thinking, Marketing, Business Strategy, Business Development, Global Marketing, Strategic Marketing, Business Consulting, Business Strategies, Digital Media Strategy, Strategic Partnership, Competitive Analysis, Go To Market Strategy

      4.8
      Rating, 4.8 out of 5 stars
      ·
      622 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Programmatic Advertising

      Skills you'll gain: Google Ads, Online Advertising, Digital Advertising, Contextual Advertising, Paid media, Advertising, Advertising Campaigns, Media Planning, Digital Media Strategy, Marketing Communications, Target Audience, Content Strategy, Business Ethics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      68 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Data Analysis for Business

      Skills you'll gain: Business Analytics, Regression Analysis, Descriptive Statistics, Data Analysis, Data-Driven Decision-Making, Statistical Inference, Statistics, Strategic Decision-Making, Business Analysis, Statistical Analysis, Data Science, Probability & Statistics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      17 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      Universidad Nacional de Colombia

      Escritura académica. Estilos de citación y referenciación.

      Skills you'll gain: Program Evaluation, Interactive Learning, Learning Strategies, Multimedia, Writing, Style Guides, Research, Ethical Standards And Conduct

      4.9
      Rating, 4.9 out of 5 stars
      ·
      180 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      D

      Duke University

      Blockchain Business Models

      Skills you'll gain: Blockchain, FinTech, Emerging Technologies, Cryptography, Cryptographic Protocols, Financial Regulation, Regulatory Compliance, Encryption, Technology Strategies, Payment Systems, Digital Assets, Financial Services, Innovation, Distributed Computing, Scalability

      4.7
      Rating, 4.7 out of 5 stars
      ·
      380 reviews

      Intermediate · Course · 1 - 3 Months

    • T

      The State University of New York

      Strategic Self-Marketing and Personal Branding

      Skills you'll gain: Marketing Communications, Promotional Strategies, Branding, Presentations, Strategic Marketing, Marketing Strategies, LinkedIn, Self-Awareness, Professional Networking, Lifelong Learning, Public Relations, Constructive Feedback

      4.4
      Rating, 4.4 out of 5 stars
      ·
      232 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      P

      Peking University

      Bioinformatics: Introduction and Methods 生物信息学: 导论与方法

      Skills you'll gain: Bioinformatics, Molecular Biology, Biology, Computational Thinking, Statistical Modeling, Predictive Modeling, Data Analysis, Data Pipelines

      4.4
      Rating, 4.4 out of 5 stars
      ·
      282 reviews

      Mixed · Course · 3 - 6 Months

    • Status: Preview
      Preview
      S

      SAE Institute México

      Storytelling y medios digitales

      Skills you'll gain: Storytelling, Storyboarding, Content Creation, Media Production, Multimedia, Technical Writing, Digital Communications, Writing, Scripting

      4.6
      Rating, 4.6 out of 5 stars
      ·
      39 reviews

      Beginner · Course · 1 - 4 Weeks

    • L

      LearnQuest

      Developing AI Applications on Azure

      Skills you'll gain: Artificial Intelligence and Machine Learning (AI/ML), Microsoft Azure, Applied Machine Learning, Python Programming, Machine Learning, Machine Learning Algorithms, Data Science, Image Analysis, Computer Vision, Application Deployment, Natural Language Processing, Application Programming Interface (API)

      4.4
      Rating, 4.4 out of 5 stars
      ·
      978 reviews

      Advanced · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of Illinois Urbana-Champaign

      Visualization for Data Journalism

      Skills you'll gain: Data Visualization, Interactive Data Visualization, Data Presentation, Infographics, Data Visualization Software, Data Storytelling, Plotly, Matplotlib, Journalism, Graphing, Data Literacy, Color Theory, Data Manipulation, Design Elements And Principles, Data Analysis

      4.5
      Rating, 4.5 out of 5 stars
      ·
      67 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      Indian School of Business

      Creating a Portfolio

      Skills you'll gain: Portfolio Management, Investment Management, Performance Analysis, Financial Market, Text Mining, Technical Analysis, Market Analysis, Risk Management, Compliance Management, Risk Analysis, Regulatory Requirements, Benchmarking

      4.5
      Rating, 4.5 out of 5 stars
      ·
      320 reviews

      Beginner · Course · 1 - 4 Weeks

    Digital Analytics learners also search

    Analytics
    Business Analytics
    Web Analytics
    Financial Analytics
    Social Media Analytics
    Business Intelligence
    Accounting Analytics
    Business Intelligence Projects
    1…155156157…429

    In summary, here are 10 of our most popular digital analytics courses

    • Survey analysis to Gain Marketing Insights: Emory University
    • Doing Business in China: The Chinese University of Hong Kong
    • Programmatic Advertising: University of Colorado Boulder
    • Data Analysis for Business: Fundação Instituto de Administração
    • Escritura académica. Estilos de citación y referenciación.: Universidad Nacional de Colombia
    • Blockchain Business Models: Duke University
    • Strategic Self-Marketing and Personal Branding: The State University of New York
    • Bioinformatics: Introduction and Methods 生物信息学: 导论与方法: Peking University
    • Storytelling y medios digitales: SAE Institute México
    • Developing AI Applications on Azure: LearnQuest

    Skills you can learn in Business Essentials

    Analytics (37)
    Presentation (33)
    Modeling (29)
    Business Analytics (27)
    Language (26)
    Microsoft Excel (26)
    Writing (26)
    Speech (18)
    Plan (17)
    Business Communication (16)
    Decision-making (16)
    Leadership (15)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok