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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • E

    Emory University

    Consulting Tools and Tips

    Skills you'll gain: Consulting, Management Consulting, Excel Formulas, Benchmarking, Microsoft Excel, Analytical Skills, Business Research, Data Collection, Spreadsheet Software, Competitive Intelligence, Market Research, Competitive Analysis, Data Modeling, Performance Measurement, Supply Chain, Business Strategy, Market Dynamics, Gap Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    414 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of California San Diego

    User Experience: Research & Prototyping

    Skills you'll gain: Design Research, User Experience Design, Experience Design, UI/UX Research, User Experience, User Research, Ideation, Prototyping, Design Thinking, User Centered Design, Persona (User Experience), Usability, Research Methodologies, Innovation, Storyboarding

    4.6
    Rating, 4.6 out of 5 stars
    ·
    906 reviews

    Mixed · Course · 1 - 4 Weeks

  • H

    HubSpot Academy

    Sales Training: Techniques for a Human-Centric Sales Process

    Skills you'll gain: Closing (Sales), Booking (Sales), Overcoming Objections, Sales Process, Selling Techniques, Sales Prospecting, HubSpot CRM, Sales, Prospecting and Qualification, General Sales Practices, Sales Strategy, Customer Relationship Management (CRM) Software, Customer Relationship Management, Lead Generation, Negotiation, Business Writing, LinkedIn, Value Propositions, Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    538 reviews

    Beginner · Course · 1 - 3 Months

  • I

    Institut Mines-Télécom

    Digital Business

    Skills you'll gain: Growth Strategies, Digital Analysis, Performance Measurement, Key Performance Indicators (KPIs), Process Analysis, Digital Transformation, Performance Analysis, Business Analysis, Company, Product, and Service Knowledge, Analysis, Business Transformation, Digital Assets, Business Planning, Marketing Management, Business Valuation, Entrepreneurship, General Sales Practices, Emerging Technologies, Law, Regulation, and Compliance, Business Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    197 reviews

    Beginner · Specialization · 3 - 6 Months

  • I

    Interactive Brokers

    Derivatives - Options & Futures

    Skills you'll gain: Derivatives, Futures Exchange, Financial Trading, Financial Market, Risk Management, Market Analysis, Capital Markets, Risk Analysis, Investments, Equities, Market Dynamics, Profit and Loss (P&L) Management, Decision Making

    4.5
    Rating, 4.5 out of 5 stars
    ·
    275 reviews

    Intermediate · Course · 1 - 3 Months

  • I

    IESE Business School

    ¿Qué hacen los buenos directivos? Prioridades de la Alta Dirección

    Skills you'll gain: Talent Management, Business Priorities, Strategic Leadership, Strategic Prioritization, Prioritization, Workforce Development, Business Leadership, Organizational Strategy, People Development, Leadership and Management, Business Management, Leadership, Organizational Leadership, Human Capital, Strategic Thinking, Corporate Strategy, Business Strategy, People Management, Business Modeling, Persona (User Experience)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    631 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Crea y diseña productos digitales en Canva

    Skills you'll gain: Canva (Software), Design, Digital Design, Design Elements And Principles, Product Design, Creative Design, Design Software, Digital Analysis, Graphic and Visual Design Software, Layout Design, Digital Assets, Intellectual Property, Web Analytics, Sales Enablement, Graphic Design, Journals, Marketing, Business Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    439 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Building Digital Media using Graphic Design in PowerPoint

    Skills you'll gain: Animations, Graphic Design, Graphic and Visual Design Software, Graphic and Visual Design, Content Creation, Digital Publishing, Multimedia, Video Production, Media Production, Data Sharing, Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    75 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • S

    Salesforce

    Reports, Dashboards, and Customer Success in Salesforce

    Skills you'll gain: Customer Success Management, Salesforce, Dashboard, Sales Operations, Service Management, Customer Relationship Management, Customer Relationship Management (CRM) Software, Sales Support, Data Visualization, Customer Support, Sales Management, Customer and Client Support, Customer Service, Inside Sales, Data Storytelling, Performance Reporting, Business Reporting, Data-Driven Decision-Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    275 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Integrated and Strategic Communication Campaigns

    Skills you'll gain: Strategic Communication, Communication Planning, Target Audience, Campaign Planning, Corporate Communications, Stakeholder Communications, Public Relations, Marketing Communications, Advertising Campaigns, Media Strategy, Brand Strategy, Communication Strategies, Integrated Marketing Communications, Target Market, Media Planning, Promotional Strategies, Branding, Earned Media, Brand Management, Business Strategy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    48 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    Shanghai Jiao Tong University

    当代应用心理学

    Skills you'll gain: Human Factors, Marketing Psychology, Organizational Leadership, Consumer Behaviour, Organizational Development, Psychological Evaluations, Professional Development, Organizational Effectiveness, Leadership Studies, Mental Health Diseases and Disorders, Psychology, Workforce Development, Mental and Behavioral Health, Occupational Safety And Health, Community Mental Health Services, Personal Development, Leadership, Criminal Investigation and Forensics, Human Development, Advertising

    4.6
    Rating, 4.6 out of 5 stars
    ·
    97 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    YouTube como un canal estrategico

    Skills you'll gain: Content Performance Analysis, Driving engagement, Drive Engagement, Content Strategy, Social Media Content, Customer Engagement, Content Creation, Strategic Communication, Branding, Marketing Analytics, Digital Analysis, Social Media Strategy, Social Media Management, Video Production, Digital Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    84 reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing courses

  • Consulting Tools and Tips: Emory University
  • User Experience: Research & Prototyping: University of California San Diego
  • Sales Training: Techniques for a Human-Centric Sales Process: HubSpot Academy
  • Digital Business: Institut Mines-Télécom
  • Derivatives - Options & Futures: Interactive Brokers
  • ¿Qué hacen los buenos directivos? Prioridades de la Alta Dirección: IESE Business School
  • Crea y diseña productos digitales en Canva: Coursera
  • Building Digital Media using Graphic Design in PowerPoint: Coursera
  • Reports, Dashboards, and Customer Success in Salesforce: Salesforce
  • Integrated and Strategic Communication Campaigns: University of Colorado Boulder

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