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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • C

    Coursera

    التسويق للمشاريع الصغيرة عبر موقع التواصل الإجتماعي فيسبوك

    Skills you'll gain: Facebook, Customer Analysis, Customer Engagement, Customer Insights, Marketing Analytics, Target Audience, Social Media Content, Social Media Marketing, Advertising Campaigns, Driving engagement, Advertising, Social Media, Social Media Management, Web Presence, Social Media Campaigns, Content Creation, Content Marketing, Customer Communications Management, Email Automation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    113 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Custom Reports in Google Analytics

    Skills you'll gain: Google Analytics, Ad Hoc Reporting, Performance Reporting, Web Analytics, Marketing, Web Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    170 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    Universidad Austral

    Publicidad Digital con Google AdWords

    Skills you'll gain: Google Ads, Campaign Management, Marketing Budgets, Pay Per Click Advertising, Keyword Research, Performance Metric, Contextual Advertising, Performance Analysis, Online Advertising, Digital Advertising, Budget Management, Search Engine Marketing, Advertising Campaigns, Paid media, Advertising, Bidding, Target Audience, Network Model

    4.6
    Rating, 4.6 out of 5 stars
    ·
    281 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Maryland, College Park

    Establishing Product-Market Fit

    Skills you'll gain: Competitive Analysis, Value Propositions, Target Market, Target Audience, Product Improvement, Product Management, User Experience, Product Development, Product Design, Product Strategy, Customer Analysis, Product Planning, Agile Product Development, Market Analysis, Product Requirements, User Feedback, Product Testing, Usability Testing, Continuous Improvement Process, Ideation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    89 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Increase SEO Traffic with WordPress

    Skills you'll gain: WordPress, Search Engine Optimization, Web Analytics and SEO, Blogs, Content Optimization, Web Analytics, Content Performance Analysis, Web Content, Keyword Research, Content Management, Marketing, Analytics, Web Design, Web Development, User Experience

    4.5
    Rating, 4.5 out of 5 stars
    ·
    800 reviews

    Advanced · Guided Project · Less Than 2 Hours

  • S

    SkillsBooster Academy

    Claude AI Comprehensive Guide

    Skills you'll gain: Prompt Engineering, Business Writing, AI Security, Email Automation, Artificial Intelligence, Marketing Communications, AI Workflows, Copywriting, Strategic Thinking, AI Personalization, Business Communication, Marketing Automation, Content Strategy, Business Risk Management, Ethical Standards And Conduct, Engineering Documentation, Research Reports, Data-Driven Decision-Making, Information Privacy, Security Awareness

    4.4
    Rating, 4.4 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 3 Months

  • C

    CertNexus

    Communicate Effectively about Ethical Challenges in Data-Driven Technologies

    Skills you'll gain: Crisis Management, Business Ethics, Corporate Communications, Communication Planning, Data Ethics, Media Relations, Communication Strategies, Public Relations, Strategic Communication, Media and Communications, Stakeholder Communications, Business Communication, Ethical Standards And Conduct, Workplace inclusivity, Communication, Internal Communications, Diversity Equity and Inclusion Initiatives, Leadership and Management, Business Strategy, Marketing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    97 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of New Mexico

    Administración Estratégica y Emprendedora

    Skills you'll gain: Business Management, Business Metrics, Business Strategy, Strategic Planning, Strategic Thinking, Organizational Strategy, Corporate Strategy, Performance Measurement, Resource Management, Strategic Leadership, Competitive Intelligence, Competitive Analysis, Entrepreneurship, Market Opportunities, Market Dynamics, Market Intelligence, Key Performance Indicators (KPIs), Innovation, Resource Allocation, Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.2K reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Maryland, College Park

    Innovation for Entrepreneurs: From Idea to Marketplace

    Skills you'll gain: Commercialization, Product Planning, Innovation, New Product Development, Product Development, Team Building, Product Strategy, Entrepreneurship, Design and Product, Product Testing, Marketing Planning, New Business Development, Customer Insights, Customer Analysis, Business Strategies, Team Motivation, Ideation, Market Opportunities, Market Research, Business Modeling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    706 reviews

    Mixed · Course · 1 - 3 Months

  • T

    Tecnológico de Monterrey

    ¿Qué hacer con tu estrategia digital en tiempos de cambio?

    Skills you'll gain: Customer Engagement, Target Market, Target Audience, Digital Advertising, Digital Analysis, Customer Retention, Customer Relationship Building, Search Engine Optimization, Sales Prospecting, Brand Loyalty, Digital Brand Strategy, Digital Media Strategy, Lead Generation, Prospecting and Qualification, Digital Marketing, Marketing Strategies, Strategic Communication, Customer experience strategy (CX), Digital Marketing Tools, Cash Flows

    4.9
    Rating, 4.9 out of 5 stars
    ·
    147 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad Nacional Autónoma de México

    Introducción al mercado

    Skills you'll gain: Strategic Marketing, Marketing Planning, Market Research, Target Market, Product Marketing, Marketing Strategies, Marketing Strategy and Techniques, Market Opportunities, Marketing Budgets, Business Analytics, Target Audience, Market Analysis, Product Development, Business Planning, Consumer Behaviour, Entrepreneurship, New Business Development, Budgeting, Prioritization

    4.8
    Rating, 4.8 out of 5 stars
    ·
    291 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Virginia

    Pricing Strategy in Practice

    Skills you'll gain: Market Dynamics, Revenue Management, Presentations, Consumer Behaviour, Customer Analysis, Competitive Analysis, Market Research, Business Strategy, Market Analysis, Case Studies, Market Share, B2B Sales

    4.7
    Rating, 4.7 out of 5 stars
    ·
    171 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing courses

  • التسويق للمشاريع الصغيرة عبر موقع التواصل الإجتماعي فيسبوك: Coursera
  • Custom Reports in Google Analytics: Coursera
  • Publicidad Digital con Google AdWords: Universidad Austral
  • Establishing Product-Market Fit: University of Maryland, College Park
  • Increase SEO Traffic with WordPress: Coursera
  • Claude AI Comprehensive Guide: SkillsBooster Academy
  • Communicate Effectively about Ethical Challenges in Data-Driven Technologies: CertNexus
  • Administración Estratégica y Emprendedora: University of New Mexico
  • Innovation for Entrepreneurs: From Idea to Marketplace: University of Maryland, College Park
  • ¿Qué hacer con tu estrategia digital en tiempos de cambio?: Tecnológico de Monterrey

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