• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing

Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Learn Options Trading Basics

    Skills you'll gain: Derivatives, Financial Trading, Securities Trading, Technical Analysis, Risk Analysis, Analysis, Market Opportunities, Market Data, Risk Management, Profit and Loss (P&L) Management, Strategic Thinking, Market Dynamics, Graphing, Financial Analysis, Go To Market Strategy, Market Analysis, Finance

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Create a High-Performing Team

    Skills you'll gain: People Management, Team Leadership, Team Management, Management Training And Development, Team Performance Management, Team Building, Leadership and Management, Organizational Leadership, People Development, Professional Development, Relationship Management, Culture Transformation, Organizational Effectiveness, Team Collaboration, Relationship Building, Internal Communications, Communication Strategies, Lifelong Learning, AI Enablement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    287 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Technology & Software Sales Fundamentals

    Skills you'll gain: Account Strategy, Account Management, Selling Techniques, Technical Sales, Sales Territory Management, Cold Calling, Sales Process, Sales Strategy, Closing (Sales), Customer Relationship Building, Customer Engagement, B2B Sales, Consultative Selling, Customer Relationship Management, Solution Selling, Generative AI Agents, Lead Generation, Overcoming Objections, Return On Investment, Predictive Analytics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    527 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Enterprise Product Management Fundamentals

    Skills you'll gain: Product Development, New Product Development, Product Management, Product Lifecycle Management, Product Roadmaps, Market Research, Microsoft 365, Product Planning, Product Requirements, Agile Product Development, AI Product Strategy, Cross-Functional Collaboration, Product Strategy, Market Analysis, Business Research, Compliance Management, Competitive Analysis, Cross-Functional Team Leadership, Enterprise Security, Agile Methodology

    4.5
    Rating, 4.5 out of 5 stars
    ·
    322 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Microeconomics: When Markets Fail

    Skills you'll gain: Market Dynamics, Economics, Economics, Policy, and Social Studies, Socioeconomics, Supply And Demand, Market Analysis, Competitive Analysis, Tax, Public Policies, Policy Analysis, Research, and Development, Cost Benefit Analysis, Resource Allocation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    664 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Scrum Alliance

    Leveraging AI for Precision Insights

    Skills you'll gain: Responsible AI, Data Ethics, Sprint Retrospectives, Slack (Software), AI Workflows, Collaborative Software, AI literacy, Scrum (Software Development), AI Personalization, Employee Coaching, AI Enablement, Team Performance Management, Agile Methodology, Agile Project Management, Team Management, Data-Driven Decision-Making, Performance Metric, Conflict Management, Internal Communications, Natural Language Processing

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Market Research Methods and Data Analysis Certificate

    Skills you'll gain: Data Storytelling, Qualitative Research, Market Research, Quantitative Research, Data-Driven Decision-Making, Benchmarking, Data Presentation, Descriptive Statistics, Competitive Analysis, Analytical Skills, Brand Awareness, Research Design, Market Dynamics, Data Collection, Data Literacy, Data Analysis, ChatGPT, Data Analysis Software, Microsoft Excel, R Programming

    4.5
    Rating, 4.5 out of 5 stars
    ·
    262 reviews

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Healthcare Management and Finance

    Skills you'll gain: Health Care Administration, Staff Management, Clinical Leadership, Community Health, Financial Statements, Mergers & Acquisitions, Health Administration, Capital Budgeting, Price Negotiation, Financial Accounting, Public Health, People Management, Financial Statement Analysis, Human Resources Management and Planning, Strategic Decision-Making, Financial Analysis, Financial Reporting, Accounting, Strategic Planning, Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    138 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Pearson

    Demand and Supply

    Skills you'll gain: Supply And Demand, Market Dynamics, Consumer Behaviour, Market Trend, Market Analysis, Economics, Business Economics, Trend Analysis, Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Pearson

    Entrepreneurship and New Venture Creation

    Skills you'll gain: Intellectual Property, Brainstorming, Ideation, Competitive Analysis, Entrepreneurship, Business Modeling, Growth Strategies, Sales Process, Business Ethics, Creative Thinking, Feasibility Studies, Commercialization, Target Market, Market Analysis, Value Propositions, Market Opportunities, Business Planning, Innovation, Ethical Standards And Conduct, Presentations

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Service Operations Management

    Skills you'll gain: Service Level, Service Level Agreement, Operations, Operational Efficiency, Service Management, Operations Management, Operational Analysis, Customer experience improvement, Process Optimization, Data Entry, Performance Analysis, Performance Measurement, Data Validation, Business Metrics, Customer Relationship Management, Data Quality, Workflow Management, Data Processing, Data Management, Data Analysis

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Pearson

    Economic Efficiency and Its Obstacles

    Skills you'll gain: Tax, Economics, Sales Tax, Economics, Policy, and Social Studies, Supply And Demand, Policy Analysis, Resource Allocation, Tax Laws, Social Justice, Payroll Tax, Market Dynamics, Market Analysis

    Beginner · Course · 1 - 4 Weeks

1…161162163…287

In summary, here are 10 of our most popular marketing courses

  • Learn Options Trading Basics: EDUCBA
  • Create a High-Performing Team: Google
  • Technology & Software Sales Fundamentals: Coursera
  • Enterprise Product Management Fundamentals: Microsoft
  • Microeconomics: When Markets Fail: University of Pennsylvania
  • Leveraging AI for Precision Insights: Scrum Alliance
  • Market Research Methods and Data Analysis Certificate: Coursera
  • Healthcare Management and Finance: University of Michigan
  • Demand and Supply: Pearson
  • Entrepreneurship and New Venture Creation: Pearson

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok