Viral marketing courses can help you learn audience targeting, content creation, social media strategies, and campaign analysis. You can build skills in crafting compelling narratives, leveraging influencers, and analyzing engagement metrics to optimize outreach. Many courses introduce tools like social media analytics platforms, email marketing software, and content management systems, which help you implement strategies effectively and measure their impact on audience growth.

Fundação Instituto de Administração
Skills you'll gain: Customer Success Management, Customer Service, Customer Relationship Building, Customer Analysis, Customer Retention, Customer experience strategy (CX), Customer Engagement, Customer Relationship Management, Customer Insights, Target Audience, Organizational Structure, Key Performance Indicators (KPIs), Business Metrics, Organizational Change, Value Propositions, Drive Engagement
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Online Advertising, Advertising, Digital Advertising, Advertising Campaigns, Meta Ads Manager, Social Media, Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours

IE Business School
Skills you'll gain: Entrepreneurship, Culture Transformation, Process Development, Growth Strategies, Sales Strategy, Sales, Product Management, Process Management, Product Development, Risk Management, Organizational Development, Business Planning, Product Marketing, Operational Excellence, Process Analysis, People Management, Business Research, Business Writing
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Editing, Video Editing, Client Services, Relationship Management, Self-Motivation, Post-Production, Price Negotiation, Customer Relationship Building, Video Production, Entrepreneurship, Videography, Goal Setting, Personal Development, Cost Estimation, Business Systems, Professional Networking, Planning
Mixed · Course · 1 - 4 Weeks

Duke University
Skills you'll gain: Business Metrics, Business Analytics, Analytics, Performance Metric, Performance Measurement, Marketing Analytics, Financial Data, Business Analysis, Key Performance Indicators (KPIs), Tableau Software, Analytical Skills, Big Data, Data Analysis, Data Literacy, Case Studies, Microsoft Excel, Digital Transformation, SQL
Mixed · Course · 1 - 3 Months

Skills you'll gain: ChatGPT, AI Enablement, AI Product Strategy, Market Research, Financial Forecasting, AI Personalization, Strategic Thinking, Market Analysis, Generative AI Agents, Market Intelligence, Supply Chain, LLM Application, Generative AI, Supply Chain Planning, Strategic Decision-Making, Supply Chain Management, Digital Transformation, Innovation, AI Integrations, Forecasting
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Newsletters, Marketing Materials, Promotional Materials, Email Marketing, Content Creation, Event Marketing, Events and Conferences, Graphic Design, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Prompt Engineering, Generative AI, Generative AI Agents, Marketing Design, Web Content Accessibility Guidelines, Marketing Materials, Brand Awareness, Marketing, Campaign Planning, Marketing Collateral, Branding, Content Optimization, Search Engine Optimization, AI Workflows, Large Language Modeling
Beginner · Course · 1 - 4 Weeks

University of Minnesota
Skills you'll gain: Customer Acquisition Management, Target Market, Market Opportunities, Competitive Analysis, Go To Market Strategy, Market Analysis, Persona Development, Ideation, Value Propositions, Business Modeling, New Product Development, Entrepreneurship, Solution Design, Strategic Partnership, Process Mapping, Brainstorming, Growth Strategies, Entrepreneurial Finance, Product Development, Problem Solving
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Web Presence, Social Media Marketing, Social Media, Social Media Management, Driving engagement, Account Management, User Accounts, Customer Engagement, Drive Engagement, Target Audience, Registration
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Presentations, Customer Analysis, Target Market, Marketing Materials, Target Audience, Market Analysis, Marketing, Productivity Software, Design
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Cloud Deployment, Cloud Development, Application Deployment, Microsoft Azure, JSON, Cloud Applications, Serverless Computing, Application Programming Interface (API), Cloud Computing, C# (Programming Language), Restful API, Web Services, Cloud Storage
Intermediate · Guided Project · Less Than 2 Hours