Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.

Skills you'll gain: Customer Relationship Management (CRM) Software, Customer Relationship Management, Customer experience strategy (CX), Customer Success Management, Customer Acquisition Management, Customer Analysis, Customer Retention, Customer Relationship Building, Brand Loyalty, Customer experience improvement, Marketing Automation, Customer Insights, Value Propositions, Portfolio Management, Data-Driven Marketing, Automation
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Dashboard, Dashboard Creation, Key Performance Indicators (KPIs), Conversion Funnel Analysis, Interactive Data Visualization, Requirements Elicitation, Data Storytelling, Requirements Analysis, Functional Specification, Business Requirements, Stakeholder Analysis, Technical Documentation, Self Service Technologies
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Presentation, Executive Presence, Stakeholder Engagement, Decision Support Systems, AI literacy, Business Analysis, Strategic Thinking, Analytical Skills, Data Synthesis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Classification And Regression Tree (CART), Dashboard Creation, Dashboard, Decision Intelligence, Descriptive Statistics, Root Cause Analysis, Data Analysis, Predictive Modeling, Advanced Analytics, Tableau Software, Scikit Learn (Machine Learning Library), Model Deployment, Artificial Intelligence and Machine Learning (AI/ML), Natural Language Processing, Apache Spark, Keras (Neural Network Library), Retrieval-Augmented Generation, Reinforcement Learning, Apache Kafka, SQL
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Digital Transformation, Process Optimization, Business Technologies, Customer Relationship Management, Customer Support, Business Transformation, Technology Strategies, Process Improvement, Customer and Client Support, Business Development
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Customer Relationship Management, Customer Relationship Management (CRM) Software, Customer Data Management, Customer Analysis, Organizational Strategy, Customer Relationship Building, Salesforce, Marketing Automation, Customer Insights, Case Studies, Analysis, Business Strategy, Business Process Automation, Spatial Data Analysis, Customer experience improvement, Auditing
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Data Modeling, Database Design, Extract, Transform, Load, Databases, Data Warehousing, Database Systems, Data Pipelines, Business Intelligence, Data Integrity, Data Validation, Data Mart, Business Process, Data Integration, Data Management, Data Quality, Data Transformation, Performance Testing
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Data Storytelling, Data Visualization, Exploratory Data Analysis, Data Visualization Software, Data Presentation, Data Ethics, Tableau Software, Data Analysis, Data Cleansing, Data Manipulation, Data Transformation, Data Preprocessing, Data Wrangling, Technical Communication, Data Quality, Data Validation, Python Programming
Advanced · Course · 1 - 3 Months

Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization, Data Visualization Software, Storytelling, Visual Storytelling, Data Integrity, Driving engagement, Presentations, Microsoft Excel, Design Elements And Principles
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Financial Reporting, Financial Statement Analysis, Business Valuation, Financial Statements, Financial Acumen, Financial Analysis, Forecasting, Financial Accounting, Financial Data, Analysis, Financial Forecasting, Financial Modeling, Generally Accepted Accounting Principles (GAAP), Revenue Forecasting, Cash Flow Forecasting, Business Metrics, Accruals
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Language Competency, Product Knowledge, Language Learning, English Language, Customer Service, Inbound Calls, Customer Inquiries, Customer Complaint Resolution, Telephone Skills, Vocabulary, Writing, Verbal Communication Skills, Oral Comprehension, Business Writing, Oral Expression, Grammar, Purchasing, Communication
Mixed · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: AI Product Strategy, Product Lifecycle Management, Responsible AI, Product Strategy, Governance, Product Management, AI Enablement, Enterprise Modeling, Innovation, Product Planning, Governance Risk Management and Compliance, Product Marketing, Organizational Structure, Business Strategy, Enterprise Risk Management (ERM), Culture Transformation, Customer experience strategy (CX), Value Propositions, Business Metrics, Customer Insights
Beginner · Course · 1 - 3 Months