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  • Product Marketing

Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    SkillUp

    UX/UI Design Fundamentals: Usability and Visual Principles

    Skills you'll gain: User Research, UI/UX Research, User Interface and User Experience (UI/UX) Design, User Interface (UI), User Experience, UI/UX Strategy, Persona (User Experience), User Centered Design, Usability, User Flows, User Interface (UI) Design, Responsive Web Design, Graphic and Visual Design, Interactive Design, Interaction Design, Layout Design, Design Elements And Principles, Typography, Prototyping

    4.3
    Rating, 4.3 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Automation and Scripting with Python

    Skills you'll gain: Web Scraping, Scripting, Test Script Development, Version Control, GitHub, Unstructured Data, Git (Version Control System), Scripting Languages, Automation, Shell Script, Email Automation, Unit Testing, File Systems, File I/O, Command-Line Interface, File Management, Cloud API, Restful API, Application Programming Interface (API), Productivity

    3.7
    Rating, 3.7 out of 5 stars
    ·
    50 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Professional Selling: 3 Steps to High-Performance

    Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Trustworthiness, Sales Process, Sales Development, Overcoming Objections, Closing (Sales), Selling Techniques, Verbal Communication Skills, Sales, Cold Calling, Consultative Selling, Sales Presentation, General Sales Practices, Customer Relationship Building, Needs Assessment, Oral Expression, Sales Presentations, Rapport Building, Sales Pipelines

    4.8
    Rating, 4.8 out of 5 stars
    ·
    94 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Advanced AI and Machine Learning Techniques and Capstone

    Skills you'll gain: Generative AI, Generative Model Architectures, Generative Adversarial Networks (GANs), Artificial Intelligence and Machine Learning (AI/ML), Responsible AI, Applied Machine Learning, Data Ethics, Transfer Learning, Artificial Intelligence, Model Optimization, Federated Learning, Machine Learning Methods, Scalability, Machine Learning, Distributed Computing, AI Product Strategy, Microsoft Azure, Information Privacy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    55 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Enhance Organizational Communications with Slack

    Skills you'll gain: Slack (Software), Productivity Software, Collaborative Software, Internal Communications, Team Building, Corporate Communications, Organizational Skills, Business Communication, Team Management, Communication Strategies, Resource Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    83 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Master Class for Corporate Entrepreneurs

    Skills you'll gain: Proposal Development, Innovation, Market Opportunities, Entrepreneurship, Business Modeling, New Business Development, Entrepreneurial Finance, Corporate Finance, Overcoming Objections, New Product Development, Strategic Thinking, Business Strategy, Ideation, Value Propositions

    4.8
    Rating, 4.8 out of 5 stars
    ·
    133 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Content Strategy

    Skills you'll gain: Content Strategy, Content Marketing, Content Performance Analysis, Content Development and Management, Content Optimization, Web Content, Social Media Content, Paid media, Digital Content, Digital Media Strategy, Marketing Strategies, Content Creation, Email Marketing, Online Advertising, Content Scheduling, Cross-Channel Marketing, Copywriting, Search Engine Optimization, Advertising, Digital Advertising

    4
    Rating, 4 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    X

    Xbox

    Digital and Print Media Design

    Skills you'll gain: Typography, Marketing Materials, Marketing Design, Graphic and Visual Design, Graphic Design, Marketing Collateral, Visual Storytelling, Layout Design, Visual Design, User Feedback, Marketing, Brochures, Digital Design, Adobe Photoshop, Adobe Illustrator, Constructive Feedback, Photo Editing, Design Elements And Principles, Drive Engagement, File Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Customising your models with TensorFlow 2

    Skills you'll gain: Recurrent Neural Networks (RNNs), Tensorflow, Data Pipelines, Keras (Neural Network Library), Transfer Learning, Deep Learning, Convolutional Neural Networks, Natural Language Processing, Model Training, Data Processing, AI Workflows, Data Preprocessing, Embeddings

    4.8
    Rating, 4.8 out of 5 stars
    ·
    196 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    U

    Universidade Estadual de Campinas

    Processamento Digital de Sinais - Amostragem

    Skills you'll gain: Digital Signal Processing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    211 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Crafting Personalized Content with Gen AI: Create a Campaign

    Skills you'll gain: Prompt Engineering, Persona Development, Personalized Campaigns, Prompt Engineering Tools, Customer Analysis, AI Personalization, Target Audience, ChatGPT, Customer Insights, Data-Driven Marketing, Generative AI, Email Marketing, Social Media Campaigns, LLM Application, Content Creation, Social Media Content

    4.4
    Rating, 4.4 out of 5 stars
    ·
    14 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • M

    Microsoft

    Microsoft Azure Management Tools and Security Solutions

    Skills you'll gain: Microsoft Azure, Serverless Computing, Security Strategy, Network Security, Firewall, Cloud Applications, Cloud Management, Distributed Denial-Of-Service (DDoS) Attacks, Cloud Services, System Monitoring, Cloud Security, Cloud Deployment, Application Security, Internet Of Things, Software Development Tools, Artificial Intelligence, Key Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    546 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular product marketing courses

  • UX/UI Design Fundamentals: Usability and Visual Principles: SkillUp
  • Automation and Scripting with Python: Microsoft
  • Professional Selling: 3 Steps to High-Performance: Kennesaw State University
  • Advanced AI and Machine Learning Techniques and Capstone: Microsoft
  • Enhance Organizational Communications with Slack: Coursera
  • Master Class for Corporate Entrepreneurs: University of Maryland, College Park
  • Content Strategy: Simplilearn
  • Digital and Print Media Design: Xbox
  • Customising your models with TensorFlow 2: Imperial College London
  • Processamento Digital de Sinais - Amostragem: Universidade Estadual de Campinas

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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