Internet marketing courses can help you learn search engine optimization (SEO), pay-per-click advertising, content marketing, and social media strategies. You can build skills in audience targeting, campaign analysis, and conversion rate optimization. Many courses introduce tools like Google Analytics, SEMrush, and Hootsuite, allowing you to apply these skills effectively in real campaigns and measure their success.

Vanderbilt University
Skills you'll gain: Model Context Protocol, Generative AI Agents, Agentic Workflows, AI Enablement, Email Automation, Generative AI, Business Process Automation, AI Product Strategy, Agentic systems, Initiative and Leadership, Tool Calling, Anthropic Claude, ChatGPT, Automation, Responsible AI, Marketing Automation, Multimodal Prompts, Artificial Intelligence and Machine Learning (AI/ML), Prompt Engineering, IT Automation
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Social Media Management, Social Media, Social Media Marketing, Account Management
Beginner · Guided Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Hypertext Markup Language (HTML), Web Content Accessibility Guidelines, HTML and CSS, Web Language, Web Design, Semantic Web, Web Development, Cascading Style Sheets (CSS), Web Content, Responsive Web Design, Web Presence, Verification And Validation
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Content Strategy, Social Media Analytics, Content Creation, Social Media Content, Driving engagement, Social Media Marketing, Digital Content, Key Performance Indicators (KPIs), Content Optimization, Growth Strategies, Performance Analysis, Promotional Strategies
Beginner · Course · 1 - 4 Weeks
University of Michigan
Skills you'll gain: Web Scraping, Restful API, Network Protocols, JSON, Extensible Markup Language (XML), Web Services, Data Access, Application Programming Interface (API), Hypertext Markup Language (HTML), Data Processing, Python Programming, Software Installation
Mixed · Course · 1 - 3 Months

University of California San Diego
Skills you'll gain: Pedagogy, General Networking, Blockchain, Teaching, Emerging Technologies, Education and Training, Computer Networking, Internet Of Things, Instructional Strategies, Digital pedagogy, Instructing, Computer Science, K-12 pedagogy, Data Security, Social Impact, Cybersecurity, Information Privacy, Media and Communications, Virtual Private Networks (VPN), Distributed Denial-Of-Service (DDoS) Attacks
Beginner · Course · 1 - 3 Months

IESE Business School
Skills you'll gain: Professional Networking, Professional Development, Interviewing Skills, Trend Analysis, Sales, Market Trend, LinkedIn, Spreadsheet Software, Business Marketing, Marketing, Adaptability, General Networking
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Customer Relationship Management (CRM) Software, Customer Relationship Management, Customer experience strategy (CX), Customer Success Management, Customer Acquisition Management, Customer Analysis, Customer Retention, Customer Relationship Building, Brand Loyalty, Customer experience improvement, Marketing Automation, Customer Insights, Value Propositions, Portfolio Management, Data-Driven Marketing, Automation
Mixed · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Data Presentation, Business Analytics, Data Visualization, Data Literacy, Business Analysis, Business Strategy, Accounting, Analytical Skills, Organizational Structure, General Accounting, Data Visualization Software, Organizational Strategy, Business Communication, Marketing, Financial Accounting, Strategic Marketing, Corporate Strategy, Strategic Thinking, Consumer Behaviour, Innovation
Beginner · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Digital Transformation, IT Service Management, Information Technology Infrastructure Library, Service Management, Interoperability, Business Transformation, Data Strategy, DevOps, Information Systems Security, Cybersecurity, Cyber Attacks, Systems Integration, Innovation, Service Design, Technology Strategies, Information Technology Operations, Social Media, E-Commerce, Social Media Management, Organizational Development
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Driving engagement, Social Media Management, Drive Engagement, Social Media Analytics, Content Development and Management, Relationship Building, Relationship Management, Branding
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Personalized Campaigns, Public Relations, Content Creation, Marketing and Public Relations, Responsible AI, AI Personalization, Crisis Management, Prompt Engineering, Team Leadership
Intermediate · Course · 1 - 4 Weeks