Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Rutgers the State University of New Jersey
Skills you'll gain: Supply Chain Management, Supply Chain, Supply Chain Systems, Manufacturing Operations, Operations Management, Operations, Supply Chain Planning, Business Operations, Inventory Management System, Operational Efficiency, Production Process, Inventory Control, Inventory and Warehousing, Operational Analysis, Logistics, Internal Communications, Process Analysis, Operational Excellence, Lean Six Sigma, Complex Problem Solving
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Cross Selling, Retail Sales, Product Demonstration, Personalized Service, Sales Training, Sales Strategy, Customer experience improvement, Customer Service, Team Building, Team Oriented, Customer Engagement, Customer Complaint Resolution
Intermediate · Course · 1 - 4 Weeks

Corporate Finance Institute
Skills you'll gain: Financial Trading, Financial Market, Market Data, Economics, Capital Markets, Market Dynamics, Financial Policy, Business Economics, General Finance, Securities Trading, Banking, Economics, Policy, and Social Studies, Investment Management, Market Analysis
Beginner · Course · 1 - 3 Months

Skills you'll gain: Internal Communications, Stakeholder Engagement, Communication Strategies, Stakeholder Communications, Corporate Communications, Communication, Strategic Communication, Business Communication, Target Audience, Active Listening, Employee Engagement, Driving engagement
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Target Audience, Facebook, Content Scheduling, Target Market, Social Media Marketing, Customer Insights, Social Media, Social Media Analytics, Social Media Management, Advertising Campaigns, Social Media Content, Online Advertising, Customer Analysis, Marketing, Content Marketing, Performance Analysis, Content Creation, Digital Marketing, Performance Metric
Intermediate · Guided Project · Less Than 2 Hours

SkillsBooster Academy
Skills you'll gain: Prompt Engineering, Vibe coding, Application Development, Application Design, No-Code Development, Data Ethics, Artificial Intelligence, Product Development, Design and Product, AI Personalization, Artificial Intelligence and Machine Learning (AI/ML), Business Ethics, Ethical Standards And Conduct, Personal Development, Marketing Design, Product Marketing, Marketing Automation, Marketing, Business Marketing, Digital Marketing
Beginner · Course · 1 - 3 Months

Creo Incubator
Skills you'll gain: Executive Presence, Team Building, Stakeholder Engagement, Strategic Partnership, Stakeholder Communications, Negotiation, Relationship Management, Team Collaboration, Intercultural Competence, Leadership, Team Leadership, Empowerment, Team Motivation, Internal Communications, Communication, Interpersonal Communications, Professional Networking, Team Performance Management, Business Communication, Persuasive Communication
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: B2B Sales, Stakeholder Engagement, Overcoming Objections, Solution Sales Engineering, Stakeholder Management, Closing (Sales), Price Negotiation, Negotiation, Sales Management, Sales Presentation, Solution Selling, Active Listening, Sales Operations, Sales Process, Sales Pipelines, Strategic Partnership, Sales, Proposal Development, Customer and Client Support, Customer Communications Management
Intermediate · Professional Certificate · 3 - 6 Months

Coursera
Skills you'll gain: TikTok, Content Development and Management, Target Audience, Content Strategy, Social Media Content, Content Creation, Content Marketing, Social Media Strategy, Growth Strategies, Driving engagement, Planning, Drive Engagement
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Meta Ads Manager, Facebook, Advertising Campaigns, Social Media Campaigns, Lead Generation, Campaign Planning, Social Media, Online Advertising, Social Media Marketing, Digital Advertising, Campaign Management, Advertising
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Product Promotion, Marketing Materials, Promotional Strategies, Graphic and Visual Design Software, Product Knowledge, Design, Dashboard, Graphic and Visual Design, Commercialization, Creative Design, Graphic Design, Selling Techniques, Sales
Beginner · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Customer Relationship Management, Customer Data Management, Data-Driven Decision-Making, Sales Pipelines, Customer Analysis, Sales Management, Customer Engagement, Big Data, Customer Relationship Building, Customer Insights, Customer experience strategy (CX), Business Analytics, Target Audience, Data-Driven Marketing, Customer experience improvement, Business Metrics, Analytics, AI Personalization, Consumer Behaviour, Artificial Intelligence
Beginner · Course · 1 - 4 Weeks