Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Universidad de Palermo
Skills you'll gain: Business Strategies, Business Strategy, Digital Analysis, Business Planning, Technology Strategies, Strategic Planning, Digital Transformation, Innovation, Organizational Strategy, Business Transformation, Business Modeling, Emerging Technologies, Business Analysis Tools, Customer Relationship Management
ā 4.9 (52) Ā· Intermediate Ā· Course Ā· 1 - 4 Weeks

Skills you'll gain: Capital Markets, Investment Banking, Equities, Securities (Finance), Financial Market, Bidding, Business Valuation, Market Dynamics, Due Diligence, Market Analysis, Market Opportunities, Process Analysis, Analysis
ā 4.8 (16) Ā· Mixed Ā· Course Ā· 1 - 4 Weeks

Edureka
Skills you'll gain: Responsible AI, Incident Management, Governance, Incident Response, Data Governance, Compliance Management, Policy Development, Risk Management, Governance Risk Management and Compliance, Data Ethics, AI Security, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, Data Quality, Data Analysis, Data-Driven Decision-Making, Digital Analysis, Data Collection, Search Engine Optimization
Beginner Ā· Specialization Ā· 1 - 3 Months

Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Content Optimization, Auditing, Information Architecture, Web Analytics, Extensible Markup Language (XML), Frontend Performance, Digital Marketing Tools, Analysis, Prioritization, Performance Metric
Beginner Ā· Course Ā· 1 - 3 Months

Coursera
Skills you'll gain: Microsoft Office, Document Management
ā 4.9 (11) Ā· Beginner Ā· Guided Project Ā· Less Than 2 Hours
Ludwig-Maximilians-Universität München (LMU)
Skills you'll gain: Game Theory, Competitive Analysis, Business Strategy, Strategic Thinking, Strategic Partnership, Product Strategy, Corporate Strategy, Organizational Strategy, Business Strategies, Market Dynamics, Strategic Decision-Making, Market Opportunities, Market Analysis, Go To Market Strategy, Innovation, Policy Analysis, Research, and Development, Coordination
ā 4.9 (8) Ā· Mixed Ā· Course Ā· 1 - 3 Months
SAE Institute MƩxico
Skills you'll gain: Product Promotion, Digital Publishing, Promotional Strategies, Digital Content, Promotions and Campaigns, Music, Digital Marketing Tools, Marketing Channel, Presentations, Commercialization, Marketing Planning, Content Management, Digital Media Strategy, Campaign Planning, Content Strategy
ā 4.9 (8) Ā· Beginner Ā· Course Ā· 1 - 4 Weeks

Skills you'll gain: Advertising Campaigns, Advertising, User Feedback, Marketing Materials, Business Research, Marketing, Market Research, Branding
ā 4.2 (6) Ā· Intermediate Ā· Guided Project Ā· Less Than 2 Hours

Skills you'll gain: E-Commerce, Business-To-Consumer, Digital Transformation, Digital Content, Program Implementation, Needs Assessment, Business Requirements, Business Technologies, Customer experience strategy (CX)
ā 4.3 (12) Ā· Beginner Ā· Course Ā· 1 - 4 Weeks

University of Glasgow
Skills you'll gain: Strategic Leadership, Business Leadership, Leadership Development, Organizational Leadership, Leadership, Leadership and Management, Business Transformation, Strategic Decision-Making, Organizational Change, Innovation, Market Research, Corporate Strategy, Competitive Analysis, Business Strategy, Digital Transformation, Business, Business Management, Business Planning, Growth Strategies
ā 5 (6) Ā· Intermediate Ā· Course Ā· 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Strategic Decision-Making, Competitive Analysis, Organizational Strategy, Business Strategy, Plan Execution, Sustainable Business, Corporate Strategy, Competitive Intelligence, Strategic Thinking, Business Management, Case Studies, Corporate Sustainability, Market Analysis, Analysis, Business Analysis, Supplier Management, Supplier Relationship Management, Continuous Monitoring, Market Dynamics, Contingency Planning
ā 4.9 (34) Ā· Intermediate Ā· Course Ā· 1 - 3 Months
Logical Operations
Skills you'll gain: Prompt Engineering, AI powered creativity, Responsible AI, Generative AI, AI literacy, Data Ethics, Presentations, Artificial Intelligence, Photo Editing, Graphic and Visual Design, Visual Design, Business Ethics, Legal Risk, Photo/Video Production and Technology, Intellectual Property, Law, Regulation, and Compliance, Customer Service, Marketing
Mixed Ā· Course Ā· 1 - 4 Weeks