Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

University of Glasgow
Skills you'll gain: Strategic Leadership, Business Leadership, Leadership Development, Organizational Leadership, Leadership, Leadership and Management, Strategic Thinking, Business Transformation, Strategic Decision-Making, Organizational Change, Innovation, Market Research, Corporate Strategy, Competitive Analysis, Business Strategy, Digital Transformation, Business, Business Management, Business Planning, Growth Strategies
★ 5 (6) · Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Diagram Design, Persona Development, User Accounts, Target Audience, Customer Analysis, Business Modeling, Graphic Design, Productivity Software, Market Analysis
Beginner · Guided Project · Less Than 2 Hours

Emory University
Skills you'll gain: Operations, Supply Chain, Supply Chain Management, Quality Improvement, Supply Chain Systems, Six Sigma Methodology, Transportation, Supply Chain, and Logistics, Production Process, Lean Manufacturing, Process Improvement, Production Planning, Lean Six Sigma, Lean Methodologies, Prioritization, Business Priorities, Cost Reduction
★ 5 (13) · Beginner · Course · 1 - 3 Months

Skills you'll gain: Microsoft PowerPoint, Sales Presentation, Presentations, Sales Presentations, Target Audience, Company, Product, and Service Knowledge, Value Propositions, Microsoft Office, Productivity Software, Business Communication, Business Process
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: User Feedback, Customer Insights, Customer Analysis, Analysis, Social Media
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Content Performance Analysis, Content Scheduling, Social Media Management, Social Media Content, Social Media, Facebook, Instagram, Social Media Marketing, Performance Analysis, Content Management, Analysis, Scheduling, Content Creation, Content Marketing, Dashboard, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Color Matching, Scalability, Photo Editing, Graphic and Visual Design, Graphic and Visual Design Software, Layout Design, Creative Design, Graphic Design, Typography, Content Creation, Creativity, Content Marketing, Digital Marketing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Video Editing, Video Production, Videography, TikTok, Photo/Video Production and Technology, Visual Storytelling, Cinematography, AI powered creativity, Editing
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Logo Design, Digital Brand Strategy, Graphic and Visual Design Software, Digital Design, Graphic and Visual Design, Graphic Design, Graphics Software, Brand Awareness, Digital Publishing, Collaborative Software, Marketing, Creative Design, Editing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: UI/UX Strategy, User Experience, User Flows, User Experience Design, Data Storytelling, Journey Mapping, Persona (User Experience), Experience Design, Usability, Design Strategies, User Centered Design, Usability Testing, UI/UX Research, Product Improvement, User Research, Human Centered Design, Design Research, Figma (Design Software), Storytelling, Prioritization
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Case Studies, Fraud detection, Project Design, Project Risk Management, Ethical Standards And Conduct, Law, Regulation, and Compliance, Scalability, Content Strategy, Quality Assessment, Keyword Research, Search Engine Optimization, Content Creation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Sales Prospecting, Selling Techniques, Prospecting and Qualification, Microsoft Copilot, Sales Strategy, Sales, Sales Presentations, Lead Generation, AI Personalization, Customer Analysis, Microsoft PowerPoint, Customer Communications Management, Presentations, Customer Relationship Management (CRM) Software, AI Integrations, Business Research, Quality Control
Advanced · Course · 1 - 4 Weeks