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Customer Insights Courses

Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.

Popular Customer Insights Courses and Certifications


  • C

    Coursera

    Marketing Planning, Audience Insights, and KPI Measurement

    Skills you'll gain: Key Performance Indicators (KPIs), Marketing Planning, Sprint Retrospectives, Marketing Effectiveness, Campaign Planning, Marketing Strategies, Campaign Management, Digital Media Strategy, Strategic Marketing, Performance Measurement, Data-Driven Marketing, Marketing Operations, Cross-Channel Marketing, Performance Metric, Market Research, Market Analysis, Business Analysis, Analytical Skills, Data Visualization, Data Analysis

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Create a Targeted Ad With Facebook Audience Insights

    Skills you'll gain: Target Audience, Facebook, Target Market, Advertising Campaigns, Advertising Sales, Advertising, Online Advertising, Marketing, Social Media, Customer Data Management, Digital Marketing

    ★ 4.4 (60) · Advanced · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • M

    Microsoft

    Unlock Business Insights with Microsoft Excel and Power BI

    Skills you'll gain: Excel Formulas, Data Storytelling, Microsoft Excel, Dashboard Creation, Dashboard, Pivot Tables And Charts, Power BI, Data-Driven Decision-Making, Microsoft Copilot, Spreadsheet Software, Extract, Transform, Load, Data Presentation, Data Visualization Software, Generative AI, Data Visualization, Data Analysis, Interactive Data Visualization, Business Intelligence, Data Collection, Business Metrics

    ★ 4.5 (847) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Construire votre audience sur Facebook Audience Insights

    Skills you'll gain: Target Market, Target Audience, Customer Analysis, Facebook, Data-Driven Marketing, Marketing Analytics, Customer Insights, Social Media Analytics, Social Media Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    ML Data Pipelines and Communicating AI Insights

    Skills you'll gain: Feature Engineering, Extract, Transform, Load, Data Pipelines, Data Transformation, Model Evaluation, Pandas (Python Package), Data Storytelling, Data Presentation, Data Preprocessing, Data Processing, PySpark, Data Quality, Apache Spark, Data-Driven Decision-Making, A/B Testing, Data Analysis, Model Training, Data Visualization, Data Governance, Machine Learning

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • L

    LearnQuest

    Core Sales Techniques and Customer Engagement

    Skills you'll gain: Closing (Sales), Overcoming Objections, Consultative Selling, Consultative Approaches, Sales, Solution Selling, Selling Techniques, Sales Presentations, General Sales Practices, Sales Strategy, Sales Process, Communication, Presentations, Regional Sales, Sales Prospecting, Negotiation, Prospecting and Qualification, Driving engagement, Customer Engagement, Customer Relationship Management (CRM) Software

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Create Customer Support Data with Microsoft Excel

    Skills you'll gain: Microsoft Excel, Data Validation, Customer Data Management, Excel Formulas, Microsoft 365, Customer Relationship Management, Customer Support, Spreadsheet Software, Customer Service, Data Security, Data Management, Data Integrity, Invoicing, User Accounts, Editing

    ★ 5 (11) · Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Data Storytelling: Create Insights with Power BI & Tableau

    Skills you'll gain: Data Storytelling, Dashboard, Dashboard Creation, Data Presentation, Power BI, Data Literacy, Strategic Decision-Making, Interactive Data Visualization, Tableau Software, Storytelling, Data-Driven Decision-Making, Executive Presence, User Feedback, Data Visualization, Data Visualization Software, Presentations, Constructive Feedback, Analytics, Customer Insights, Data Structures

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    Edureka

    Mastering Generative AI for Customer Service Excellence

    Skills you'll gain: Prompt Engineering, Miro AI, Prompt Patterns, Generative AI Agents, Prompt Engineering Tools, Responsible AI, AI Product Strategy, No-Code Development, Generative AI, Workflow Management, Email Automation, Process Design, ChatGPT, Customer Analysis, Content Performance Analysis, Customer Data Management, Customer Inquiries, Customer and Client Support, AI Workflows, Emotional Intelligence

    ★ 4.7 (6) · Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • D

    Dell

    Dell Technologies Customer Service for Technical Support

    Skills you'll gain: Customer Service, Customer Relationship Building, Continuous Improvement Process, Process Improvement, Quality Improvement, Performance Metric, Service Improvement, Customer Support, Customer experience improvement, Technical Support and Services, Customer Complaint Resolution, Performance Measurement, Technical Support, Performance Analysis, Performance Improvement, Customer Engagement, Customer Retention, Key Performance Indicators (KPIs), Relationship Management, Expectation Management

    ★ 4.5 (22) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    GenAI for Field Sales Agents: Local Market Insights

    Skills you'll gain: Sales Territory Management, AI Personalization, Generative AI Agents, Sales Strategy, Customer Engagement, Regional Sales, Sales Process, Lead Generation, Market Intelligence, Sales Enablement, Real Time Data, Personalized Service, Anthropic Claude, Sales Development, AI Enablement, Market Analysis, Responsible AI, Customer Analysis, Ethical Standards And Conduct, Performance Analysis

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Create a Customer Satisfaction Survey with Typeform

    Skills you'll gain: Survey Creation, User Feedback, Customer Insights, User Accounts, Marketing, Business

    ★ 4.8 (41) · Beginner · Guided Project · Less Than 2 Hours

1…222324…469

In summary, here are 10 of our most popular customer insights courses

  • Marketing Planning, Audience Insights, and KPI Measurement: Coursera
  • Create a Targeted Ad With Facebook Audience Insights: Coursera
  • Unlock Business Insights with Microsoft Excel and Power BI: Microsoft
  • Construire votre audience sur Facebook Audience Insights: Coursera
  • ML Data Pipelines and Communicating AI Insights: Coursera
  • Core Sales Techniques and Customer Engagement: LearnQuest
  • Create Customer Support Data with Microsoft Excel: Coursera
  • Data Storytelling: Create Insights with Power BI & Tableau: Coursera
  • Mastering Generative AI for Customer Service Excellence: Edureka
  • Dell Technologies Customer Service for Technical Support: Dell

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