Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.
University of Virginia
Skills you'll gain: Price Negotiation, Market Dynamics, Product Lifecycle Management, Competitive Analysis, Consumer Behaviour, Target Market, Market Share, Revenue Management, Global Marketing, Marketing Psychology, Business Strategy, Product Strategy, Marketing, Cost Accounting, Value Propositions, Strategic Marketing, Economics, Demand Planning, Game Theory, Presentations
Beginner · Specialization · 3 - 6 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Digital Marketing, Marketing, Marketing Strategies, MarTech, Digital Transformation, Digital Advertising, E-Commerce, Consumer Behaviour, Product Development, Product Promotion, Innovation, Customer Engagement
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Ethics, Data-Driven Decision-Making, Data Analysis, Analytics, Business Analytics, Data Storytelling, Big Data, Data Science, Communication, Stakeholder Communications, Workflow Management, Project Management, Artificial Intelligence
Advanced · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Talent Management, Team Building, Teamwork, Team Management, Talent Pipelining, Team Motivation, Influencing, Visionary, Team Leadership, People Development, Employee Onboarding, Employee Coaching, Constructive Feedback, Conflict Management, Goal Setting, Talent Recruitment, Interviewing Skills, Persuasive Communication, Leadership, Business Leadership
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Keras (Neural Network Library), Tensorflow, Artificial Neural Networks, Deep Learning, Customer Analysis, Predictive Modeling, Data Processing, Feature Engineering, Predictive Analytics, Exploratory Data Analysis, Data Cleansing, Software Installation
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Agile Software Development, Cloud Computing Architecture, Cloud Services, Agile Methodology, DevOps, Kanban Principles, Cloud Security, Cloud Infrastructure, Cloud Platforms, Cloud Hosting, Cloud Engineering, Cloud Solutions, Cloud Computing, Agile Project Management, Cloud-Native Computing, User Story, Sprint Retrospectives, CI/CD, Test Driven Development (TDD), Scrum (Software Development)
Beginner · Specialization · 3 - 6 Months

ESSEC Business School
Skills you'll gain: Marketing Analytics, Business Analytics, Forecasting, Peer Review, Statistical Methods, Predictive Analytics, Customer Analysis, Case Studies, Information Technology, Analytical Skills, Digital Transformation, Advanced Analytics, Statistical Analysis, People Analytics, Statistical Programming, Data Storytelling, Business Strategy, Complex Problem Solving, R Programming, Data Analysis
Advanced · Specialization · 3 - 6 Months

University of California San Diego
Skills you'll gain: Apache Spark, Apache Hadoop, Data Integration, Exploratory Data Analysis, Big Data, Graph Theory, Data Pipelines, Database Design, Data Modeling, Regression Analysis, Data Mining, Data Management, Applied Machine Learning, Data Presentation, Scalability, Data Processing, Statistical Analysis, NoSQL, Database Management Systems, MongoDB
Beginner · Specialization · 3 - 6 Months

DeepLearning.AI
Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, Large Language Modeling, AI Product Strategy, Artificial Intelligence, Business Process Automation, Automation, Cloud Applications
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Visualization, Multimodal Prompts, Prompt Engineering, Data Presentation, Prompt Patterns, Graphing, Generative AI Agents, Generative AI, Timelines, LLM Application, ChatGPT, Artificial Intelligence, Complex Problem Solving, Ideation, Business Correspondence, Report Writing, Solution Design, Critical Thinking, Document Management, Machine Learning
Beginner · Specialization · 1 - 4 Weeks

University of Virginia
Skills you'll gain: AI Personalization, Marketing Strategies, Digital Transformation, Marketing, Marketing Analytics, Data-Driven Decision-Making, Artificial Intelligence, Digital Marketing, Business Strategy, Case Studies, Competitive Analysis, Network Analysis, Customer experience improvement, Customer Engagement
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Management, Content Creation, Instagram, Social Media Marketing, Social Media Strategy, Facebook, Generative AI Agents, Content Marketing, Content Performance Analysis, Branding, Content Management, Customer Engagement
Beginner · Course · 1 - 4 Weeks