Brand strategy courses can help you learn market positioning, audience segmentation, brand messaging, and competitive analysis. You can build skills in creating brand identities, developing unique value propositions, and crafting effective marketing campaigns. Many courses introduce tools like SWOT analysis, brand equity measurement frameworks, and digital marketing platforms, that support implementing your strategies and measuring their impact in practical work.

University of Virginia
Skills you'll gain: Marketing Analytics, Marketing Budgets, Marketing Effectiveness, Marketing Strategies, Resource Allocation, Customer Retention, Regression Analysis, Customer Analysis, Predictive Analytics, Brand Management, Market Share, Business Metrics, Statistical Analysis, Return On Investment, Trend Analysis, A/B Testing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Storytelling, Performance Measurement, Search Engine Marketing, Content Performance Analysis, Data-Driven Decision-Making, Search Engine Optimization, Branding, Web Analytics and SEO, Business Metrics, Marketing Strategy and Techniques, Digital Marketing, Customer Engagement, Keyword Research, Customer experience strategy (CX), Digital Advertising, Marketing, E-Commerce, Online Advertising, Email Marketing, Marketing Analytics
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Storytelling, Media Planning, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Order Fulfillment, Social Media Management, Online Advertising, Search Engine Optimization, Performance Measurement, Spreadsheet Software, A/B Testing, Client Services, Campaign Management, E-Commerce, Loyalty Programs, Marketing, Interviewing Skills, Applicant Tracking Systems
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

University of Michigan
Skills you'll gain: Negotiation, Contract Negotiation, Conflict Management, Mediation, Sales Strategy, Arbitration, Communication, Influencing, Planning, Decision Making, Ethical Standards And Conduct, Cultural Diversity
Beginner · Course · 1 - 3 Months

Skills you'll gain: Project Management Life Cycle, Change Management, Project Management, Project Coordination, Organizational Structure, Generative AI Agents, Program Management, Project Planning, Organizational Skills, Agile Methodology, Waterfall Methodology, Strategic Thinking
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Storytelling, Interactive Data Visualization, Data Visualization, Dashboard, IBM Cognos Analytics, Relational Databases, Data Wrangling, Rmarkdown, Data Visualization Software, Plot (Graphics), Data Cleansing, Exploratory Data Analysis, Data Analysis, Shiny (R Package), Big Data, SQL, Pivot Tables And Charts, Microsoft Excel, R Programming, Data Structures
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Prompt Engineering, AI Product Strategy, Generative AI, New Product Development, Prompt Patterns, Product Management, Product Lifecycle Management, Generative Model Architectures, Product Development, Innovation, Product Roadmaps, Usability Testing, Product Planning, Commercialization, Artificial Intelligence, Responsible AI, Product Strategy, Project Management Life Cycle, OpenAI, ChatGPT
Beginner · Professional Certificate · 3 - 6 Months

Board Infinity
Skills you'll gain: Social Media Content, Content Performance Analysis, Brand Awareness, Social Media Strategy, Brand Management, Performance Analysis, Instagram
Beginner · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Design Thinking, Digital Transformation, Creative Problem-Solving, New Product Development, Product Management, Customer experience strategy (CX), Ideation, Business Transformation, Innovation, Product Improvement, Creativity, Product Lifecycle Management, Strategic Thinking, Stakeholder Management, Business Strategy, Process Design, Process Improvement, Marketing, Leadership and Management, Storytelling
Beginner · Specialization · 3 - 6 Months

University of Minnesota
Skills you'll gain: Performance Management, Performance Appraisal, Performance Review, Compensation Management, Compensation Strategy, Compensation and Benefits, Constructive Feedback, Workforce Planning, Human Resource Strategy, Human Resources, Employee Onboarding, Recruitment, Employee Performance Management, Recruitment Strategies, Full Cycle Recruitment, Talent Acquisition, Human Resource Policies, Human Resources Management and Planning, Compensation Analysis, People Management
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, Responsible AI, Business Analysis, ChatGPT, Data-Driven Decision-Making, Data Analysis, AI Security, Business Analytics, Artificial Intelligence, Business Process Automation, Stakeholder Communications, Business Requirements, AI Workflows, Requirements Elicitation, Artificial Intelligence and Machine Learning (AI/ML), Business Strategy, Machine Learning, Context Management
Beginner · Specialization · 1 - 3 Months

IBM
Skills you'll gain: Cloud Deployment, Peripheral Devices, Cloud Computing, Cloud Computing Architecture, Computer Security Awareness Training, Cloud Services, Technical Support, Desktop Support, IT Service Management, Cloud Infrastructure, Cloud Storage, Cybersecurity, Hardware Troubleshooting, Professional Networking, Cloud Security, Data Storage, Data Strategy, Information Technology, Computer Programming, Customer Service
Beginner · Professional Certificate · 3 - 6 Months