YouTube marketing courses can help you learn video content creation, audience engagement strategies, SEO for video, and analytics interpretation. You can build skills in crafting compelling thumbnails, optimizing titles and descriptions, and leveraging social media for promotion. Many courses introduce tools like Google Analytics, TubeBuddy, and Canva, which assist in measuring performance, enhancing video quality, and designing eye-catching visuals.

University of Illinois Urbana-Champaign
Skills you'll gain: Business Ethics, Ethical Standards And Conduct, Cultural Responsiveness, Culture, Branding, Cultural Diversity, Intercultural Competence, Cultural Sensitivity, Global Marketing, Stakeholder Management, Stakeholder Analysis, Stakeholder Engagement, Stakeholder Communications, Consumer Behaviour, Decision Making, Case Studies
Beginner · Course · 1 - 3 Months

LearnQuest
Skills you'll gain: Persuasive Communication, Enterprise Sales, Global Marketing, Drive Engagement, Value Propositions, Proposal Development
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Email Marketing, Data Cleansing, Performance Analysis, Performance Measurement, Key Performance Indicators (KPIs), Marketing Effectiveness, Data Quality, Data Maintenance, Data Validation, Process Optimization
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Color Theory, Design, Design Software, Graphic and Visual Design Software, Graphic and Visual Design, Photo Editing, Graphic Design, Creative Design, Typography, Content Creation, Social Media, Digital Marketing
Intermediate · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Facebook, Meta Ads Manager, Online Advertising, Contextual Advertising, Social Media Marketing, Target Audience, Web Analytics
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Competitive Analysis, Value Propositions, Competitive Intelligence, Decision Making, Product Marketing, Communication, Marketing Materials, Marketing Communications, Branding, Marketing, Strategic Communication, Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: AI Enablement, Business Marketing, Sales Prospecting, Business Strategy, Prospecting and Qualification, Sales Process, Key Performance Indicators (KPIs), Brainstorming, AI Integrations, Business Communication, Business Technologies, Human Resources Management and Planning, Workforce Planning, Team Building, Cost Reduction, Customer Support
Intermediate · Course · 1 - 3 Months

Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Key Performance Indicators (KPIs), Dashboard, Performance Measurement, Data-Driven Marketing, Business Intelligence, Performance Metric, Business Metrics, Performance Analysis, Email Marketing, Performance Reporting, Stakeholder Communications, Marketing Analytics, Data-Driven Decision-Making, Data Visualization, Campaign Management, Presentations, Continuous Monitoring
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Organizational Skills, Project Management Software, Project Coordination, Workflow Management, Collaborative Software, Project Management, Productivity Software, User Accounts
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Presentations, Sales Presentation, User Accounts, Account Management, Productivity Software, Data Visualization, Business Communication, Data Storytelling, Content Creation, Entrepreneurship, Marketing Communications
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Timelines, Project Schedules, Database Design, Workflow Management, Milestones (Project Management), Project Management Software, Database Software, Databases, Relational Databases, Database Management, Client Services, Productivity Software, Project Management, Client Support, Process Management, Collaborative Software, Project Documentation, Process Improvement and Optimization
Mixed · Course · 1 - 4 Weeks