• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Search Engine Marketing

Search Engine Marketing Courses

Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Popular Search Engine Marketing Courses and Certifications


  • I

    Illinois Tech

    New Tech Ventures

    Skills you'll gain: Design Thinking, Global Marketing, Entrepreneurship, Business Modeling, Solution Design, Innovation, Team Building, Sales Presentations, Storytelling, Open Mindset, Market Research, Team Management, Entrepreneurial Finance, New Product Development, Ideation, Business Planning, Commercialization, New Business Development, Teamwork, Team Leadership

    Build toward a degree

    Intermediate · Course · 1 - 3 Months

  • D

    Dassault Systèmes

    Practice CATIA Part Design

    Skills you'll gain: Computer Aided Three-Dimensional Interactive Application (CATIA), 3D Modeling, Computer-Aided Design, Drafting and Engineering Design, Mechanical Design

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Cloud Security Scanner: Qwik Start

    Skills you'll gain: Vulnerability Scanning, Google App Engine, Security Testing, Vulnerability Assessments, Application Security, DevSecOps, Cloud Security, Google Cloud Platform

    Beginner · Project · Less Than 2 Hours

  • C

    Coursera

    Recoger datos con SurveyMonkey

    Skills you'll gain: Employee Surveys, Analysis, User Accounts, Social Media, User Feedback, Social Media Marketing, Data Sharing, Account Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    11 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Z

    Zoho Corporation

    Getting Started with Zoho CRM for Sales Reps

    Skills you'll gain: Customer Relationship Management (CRM) Software, Customer Relationship Management, Sales Process, Business Software, Sales Pipelines, Sales Operations, Sales Management, Sales, Sales Strategy, Automation, Business Process Automation

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    Cold Calling & Prospecting

    Skills you'll gain: Cold Calling, Sales Prospecting, Overcoming Objections, Phone Sales, Prospecting and Qualification, Outbound Calls, Booking (Sales), Selling Techniques, Sales, Telephone Skills, Sales Strategy, Setting Appointments, Sales Pipelines, Rapport Building, Relationship Building, Active Listening

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • D

    Dassault Systèmes

    Explore the Mechanical Designer Role

    Skills you'll gain: Mechanical Design, Computer-Aided Design, Mechanical Drawings, Drafting and Engineering Design, 3D Modeling, Assembly Drawing, Engineering Drawings, Mechanical Engineering, Product Family Engineering, Technical Drawing, Engineering Design Process, Product Development, Production Process, Manufacturing and Production

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    كيف تخلق تصاميم وسائل التواصل الاجتماعي باستخدام كانفا

    Skills you'll gain: Canva (Software), Animations, Graphic and Visual Design Software, Content Creation, Graphic and Visual Design, Graphic Design

    4.4
    Rating, 4.4 out of 5 stars
    ·
    11 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • L

    LearnQuest

    Foundations of Sales Psychology and Buyer Behavior

    Skills you'll gain: Consultative Selling, Verbal Communication Skills, Communication, Consumer Behaviour, Selling Techniques, Trustworthiness, Marketing Psychology, Communication Strategies, Customer Analysis, Persuasive Communication, Sales, General Sales Practices, Sales Strategy, Needs Assessment, Customer Relationship Building, Motivational Skills, Rapport Building, Customer Insights, Relationship Building, Empathy

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Crea, crece y administra grupos de Facebook

    Skills you'll gain: Facebook, Social Media, Social Media Management, Social Media Analytics, Drive Engagement, Social Media Marketing, People Management, Social Media Strategy, Rapport Building, Growth Strategies, Driving engagement, Organizational Skills, Administration

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • S

    Simplilearn

    LLM Application Engineering and Development Certification

    Skills you'll gain: LangChain, LLM Application, Large Language Modeling, AI Workflows, Retrieval-Augmented Generation, Embeddings, Generative AI, Tool Calling, Fine-tuning, Prompt Engineering, PyTorch (Machine Learning Library), Tensorflow, Semantic Web, Natural Language Processing, Artificial Intelligence, Application Development, Analytical Skills, Application Programming Interface (API), Supervised Learning, Computer Programming Tools

    3.2
    Rating, 3.2 out of 5 stars
    ·
    19 reviews

    Beginner · Specialization · 1 - 3 Months

  • D

    DeepLearning.AI

    Large Multimodal Model Prompting with Gemini

    Skills you'll gain: Multimodal Prompts, Gemini, Prompt Engineering, Google Gemini, Prompt Patterns, LLM Application, Tool Calling, Large Language Modeling, Token Optimization, Application Programming Interface (API), Image Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    32 reviews

    Beginner · Project · Less Than 2 Hours

1…260261262…377

In summary, here are 10 of our most popular search engine marketing courses

  • New Tech Ventures: Illinois Tech
  • Practice CATIA Part Design: Dassault Systèmes
  • Cloud Security Scanner: Qwik Start: Google Cloud
  • Recoger datos con SurveyMonkey: Coursera
  • Getting Started with Zoho CRM for Sales Reps: Zoho Corporation
  • Cold Calling & Prospecting: Packt
  • Explore the Mechanical Designer Role: Dassault Systèmes
  • كيف تخلق تصاميم وسائل التواصل الاجتماعي باستخدام كانفا: Coursera
  • Foundations of Sales Psychology and Buyer Behavior: LearnQuest
  • Crea, crece y administra grupos de Facebook: Coursera

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok