Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Google Cloud
Skills you'll gain: Cloud Deployment, Google App Engine, Application Deployment, Google Cloud Platform, Go (Programming Language), Cloud Applications, Cloud Development, Software Testing, Development Testing, Data Access, Web Development Tools, Database Application
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Data Structures, Graph Theory, Network Model, Python Programming, Data Manipulation, Memory Management, Algorithms, Debugging
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Instagram, Content Creation, Social Media Management, Social Media, Drive Engagement, Social Media Content, Driving engagement, Social Media Marketing, Social Media Strategy, Customer Engagement, Marketing, Business
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Sales Management, Growth Strategies, Strategic Leadership, Customer Relationship Management (CRM) Software, Sales Strategy, Business Leadership, Customer Relationship Management, Drive Engagement, Leadership Development, Sales Process, Team Motivation, Business Strategy, Leadership, Plan Execution, Team Performance Management, Organizational Effectiveness, Strategic Decision-Making, Customer experience strategy (CX), Team Management, Growth Mindedness
Advanced · Course · 1 - 3 Months

Coursera
Skills you'll gain: Data-Driven Marketing, Conversion Funnel Analysis, Marketing Effectiveness, Marketing Analytics, Google Analytics, Web Analytics, Digital Marketing Campaigns, Verification And Validation, Goal Setting, Web Analytics and SEO, Performance Metric, Transaction Processing, System Testing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, E-Commerce, Sales Management, Marketing, Social Media Management, Social Media Marketing, Social Media
Beginner · Guided Project · Less Than 2 Hours

University of Virginia
Skills you'll gain: User Story, Persona (User Experience), Agile Product Development, Design Thinking, Agile Methodology, Product Development, Team Oriented, User Research, Persona Development, Usability Testing, User Feedback, User Centered Design, Value Propositions, Innovation, Interviewing Skills
Beginner · Course · 1 - 4 Weeks

Pragmatic AI Labs
Skills you'll gain: Prompt Engineering, Hugging Face, Agentic Workflows, Generative AI Agents
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Hootsuite, Content Scheduling, Social Media Analytics, Digital Marketing Tools, Content Performance Analysis, Social Media Content, Social Media Marketing, Social Media Management, Social Media, Digital Marketing, User Accounts
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Content Performance Analysis, Facebook, Social Media Content, Target Audience, Content Strategy, Performance Analysis, Social Media Strategy, Content Development and Management, Social Media, Content Marketing, Customer Insights, Social Media Management, Social Media Marketing, Data-Driven Marketing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Workforce Development, Professional Networking, Computer Science, Professional Development, Academic Advising, Technology Strategies, Recruitment, Adaptability, Information Technology, Branding
★ 3.8 (6) · Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Cloud Development, Development Environment, Google Cloud Platform, Cloud Computing, Infrastructure As A Service (IaaS), Software Development, Software Installation, Virtual Machines, Cloud Infrastructure, Remote Access Systems, Linux Servers, Verification And Validation, Package and Software Management
Beginner · Project · Less Than 2 Hours