Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Fundação Instituto de Administração
Skills you'll gain: Quantitative Research, Survey Creation, Sampling (Statistics), Data Collection, Market Research, Data Analysis, Research Methodologies, Statistical Analysis, Data Quality, Sample Size Determination
Beginner · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Artificial Intelligence, Performance Analysis, Internet Of Things, Automation, Augmented and Virtual Reality (AR/VR), Technology Strategies, Machine Learning, Personalized Service, Innovation, Deep Learning, Digital Transformation, Big Data, Analytical Skills, Predictive Analytics, Natural Language Processing, Health Technology, Ethical Standards And Conduct, Data Analysis, Data Security, User Experience
Beginner · Specialization · 3 - 6 Months

Kennesaw State University
Skills you'll gain: Global Marketing, Branding, Brand Strategy, Brand Marketing, Brand Management, Brand Awareness, Diversity Marketing, Marketing, Benchmarking
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Selling Techniques, Sales Strategy, Sales, Overcoming Objections, Closing (Sales), Sales Process, Customer Engagement, General Sales Practices, Solution Selling, Consultative Approaches, Customer Analysis, Data-Driven Decision-Making, Customer Relationship Building, Value Propositions, Competitive Analysis, Price Negotiation, Rapport Building
Intermediate · Course · 1 - 4 Weeks

HubSpot Academy
Skills you'll gain: Sales Presentation, Sales Presentations, Prospecting and Qualification, Persona Development, Sales Development, Sales Strategy, Sales Process, Sales, Sales Prospecting, General Sales Practices, Lead Generation, Customer Analysis, Presentations, Email Automation, Personalized Service, Needs Assessment, Prioritization, Customer Engagement
Beginner · Course · 1 - 3 Months

Skills you'll gain: Cross-Functional Collaboration, Taking Meeting Minutes, Maintainability, Project Documentation, Information Technology, Role-Based Access Control (RBAC), Technical Documentation, Collaborative Software, Knowledge Transfer, Accountability, Document Management, User Feedback, Authorization (Computing), Software Documentation, Information Architecture, Team Oriented, Meeting Facilitation, Data Integrity, IT Management, Communication
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Social Media, Social Media Content, Social Media Marketing, Social Media Management, Product Promotion, Marketing, Product Marketing, Content Scheduling, Branding, Business
Beginner · Guided Project · Less Than 2 Hours

The Hong Kong University of Science and Technology
Skills you'll gain: HTML and CSS, Cascading Style Sheets (CSS), Hypertext Markup Language (HTML), jQuery, Javascript and jQuery, Web Design and Development, Javascript, Web Development, Animations, Front-End Web Development, Animation and Game Design, Web Applications, Visualization (Computer Graphics), Computer Graphics, Code Reusability, Software Design Patterns
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI Agents, Prompt Engineering Tools, Generative AI, ChatGPT, Self Service Technologies, Customer Service, AI Personalization, Content Performance Analysis, Customer Support, Customer Communications Management, Customer Inquiries, AI Workflows, Customer experience improvement, Customer and Client Support, Microsoft Copilot, Customer Insights, Knowledge Transfer, Customer Relationship Management
Beginner · Course · 1 - 4 Weeks

LearnQuest
Skills you'll gain: Sales Pipelines, Sales Enablement, Sales, Sales Process, Sales Strategy, Consultative Selling, Customer Relationship Management (CRM) Software, Stakeholder Engagement, Value Propositions, Rapport Building, Stakeholder Management, Customer Relationship Management, Stakeholder Analysis, Data-Driven Decision-Making, Cross-Channel Marketing, Relationship Building, Communication Strategies, Personalized Service
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Cloud Development, Microsoft Azure, Cloud Applications, Cloud Deployment, Cloud Hosting, Continuous Deployment, Application Deployment, Microsoft Development Tools, ASP.NET, Platform As A Service (PaaS), Development Environment, Containerization, Docker (Software), Web Applications, Microsoft Visual Studio, Integrated Development Environments, Scalability
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Model Evaluation, Supervised Learning, Machine Learning Methods, AI Personalization, Classification Algorithms, Machine Learning, Model Training, Logistic Regression, Model Optimization, Data Analysis, Driving engagement, Persona (User Experience)
Intermediate · Course · 1 - 4 Weeks