Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.

University of Michigan
Skills you'll gain: Intercultural Competence, Human Capital, Cultural Diversity, Human Resources, Human Resources Management and Planning, Human Resource Strategy, Cultural Sensitivity, Cultural Responsiveness, Case Studies, Management Training And Development, Culture, Staff Management, Workforce Management, Leadership
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Target Audience, Facebook, Social Media, Persona Development, Social Media Marketing, Social Media Strategy, Social Media Analytics, Customer Analysis, Promotional Strategies, Customer Insights, Presentations, Marketing Budgets
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Customer experience improvement, User Feedback, Customer Service, Customer Insights, Customer Analysis, Data Sharing, Business Communication
Beginner · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Customer experience strategy (CX), Communication Planning, Marketing Strategies, Consumer Behaviour, Customer Insights, Marketing Communications, Marketing Planning, Target Market, Strategic Marketing, Digital Transformation, Digital Marketing, Customer Analysis, Digital Communications, Digital Marketing Tools, Communication Strategies
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: IT Service Management, Information Technology Infrastructure Library, Service Management, Service Design, Information Technology Operations, Service Improvement, Practice Management, DevOps, Agile Methodology, Innovation, Supplier Management, Continuous Improvement Process, Governance, Customer experience improvement
★ 4.5 (27) · Beginner · Course · 1 - 4 Weeks

Rutgers the State University of New Jersey
Skills you'll gain: Business Ethics, Data Ethics, Responsible AI, Case Studies, Regulatory Compliance, Governance, Ethical Standards And Conduct, Regulatory Requirements, Compliance Management, Law, Regulation, and Compliance, AI literacy, Artificial Intelligence, Decision Intelligence, Accountability, Information Privacy, Business Strategies, Social Impact, Social Justice
★ 3.7 (16) · Intermediate · Course · 1 - 3 Months

Automatic Data Processing, Inc. (ADP)
Skills you'll gain: Diversity Equity and Inclusion Initiatives, Diversity Training, Workplace inclusivity, Diversity and Inclusion, Talent Acquisition, Diversity Awareness, Diversity Programs, Cultural Diversity, Talent Recruitment, Diversity Marketing, Advocacy, Recruitment Strategies, Branding, Organizational Strategy
★ 4.7 (7) · Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Model Evaluation, Scikit Learn (Machine Learning Library), Data Visualization, Feature Engineering, Data Preprocessing, Model Training, Customer Analysis, Predictive Modeling, Scientific Visualization, Predictive Analytics, Marketing Analytics, Applied Machine Learning, Online Advertising, Data-Driven Marketing, Logistic Regression, Data Cleansing, Data Manipulation, Machine Learning, Python Programming, Deep Learning
★ 4.6 (10) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Target Market, Target Audience, Customer Analysis, Market Opportunities, Entrepreneurship, Value Propositions, Performance Metric, Process Validation, Performance Measurement, Risk Analysis, Strategic Decision-Making, Business Modeling, Feasibility Studies, Business Analysis, Data-Driven Decision-Making, New Product Development, Case Studies, Innovation, FinTech, Leadership
★ 4.6 (7) · Intermediate · Guided Project · Less Than 2 Hours

Northeastern University
Skills you'll gain: Health Systems, Patient-centered Care, Healthcare Industry Knowledge, Health Care Administration, Health Care Procedure and Regulation, Health Administration, Health Care, Primary Care, Health Policy, Health Disparities, Health Equity, Consumer Behaviour, Cultural Diversity, Diversity Awareness, Policy Analysis, Trend Analysis
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Digital Transformation, Business Transformation, Customer experience improvement, Data Strategy, Business Modeling, Analytics, Organizational Change, Machine Learning Software, Technology Strategies, Customer Insights, Innovation, Organizational Strategy, Machine Learning, Business Strategy, Workforce Development, Strategic Decision-Making, Competitive Analysis
Beginner · Course · 1 - 3 Months

IE Business School
Skills you'll gain: Marketing Effectiveness, Marketing Strategies, Marketing, Strategic Marketing, Marketing Management, Marketing Strategy and Techniques, Customer Engagement, Marketing Planning, Consumer Behaviour, Market Research, Market Analysis, Branding, Key Performance Indicators (KPIs), Brand Strategy, Value Propositions, Performance Measurement, Cross-Channel Marketing
★ 4.7 (12) · Beginner · Course · 1 - 4 Weeks