Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Universidad Nacional Autónoma de México
Skills you'll gain: Social Media Marketing, Social Media, Content Performance Analysis, Social Media Strategy, Social Media Content, Brand Strategy, Brand Marketing, Social Media Management, Digital Marketing, Digital Brand Strategy, Social Media Campaigns, Content Creation, Performance Analysis, Branding, Target Audience, Digital Marketing Campaigns, Marketing Strategies, Marketing, Performance Metric, Business Metrics
Beginner · Course · 1 - 3 Months

Tecnológico de Monterrey
Skills you'll gain: Search Engine Marketing, Customer Engagement, Brand Management, Digital Media Strategy, Digital Brand Strategy, Digital Analysis, Search Engine Optimization, Target Market, Target Audience, Digital Marketing, Web Analytics and SEO, Digital Marketing Tools, Digital Advertising, Social Media Analytics, Social Media Strategy, Digital Transformation, Online Advertising, Customer Retention, Customer Relationship Building, Content Strategy
★ 4.8 (264) · Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Content Performance Analysis, Marketing Analytics, Data-Driven Marketing, Content Scheduling, Marketing Automation, Performance marketing, Web Analytics, Email Automation, Customer Analysis, Campaign Management, Customer Retention, Content Optimization, Promotions and Campaigns, Revenue Forecasting, Search Engine Optimization, Content Development and Management, Financial Forecasting, Strategic Partnership, Budget Management, Copywriting
Intermediate · Course · 1 - 3 Months
Emory University
Skills you'll gain: Customer Analysis, Statistical Analysis, Target Market, Marketing Analytics, Market Analysis, Customer Insights, Market Research, Data Analysis, Data Analysis Software, Strategic Marketing, Business Research, Correlation Analysis, Marketing, Marketing Strategies, Exploratory Data Analysis, Data-Driven Decision-Making, Branding, Marketing Strategy and Techniques, Consumer Behaviour, Model Evaluation
★ 4.5 (124) · Mixed · Course · 1 - 4 Weeks

Simplilearn
Skills you'll gain: Social Media, Social Media Marketing, Social Media Management, Social Media Strategy, Social Media Content, Social Media Campaigns, Marketing Strategies, Content Performance Analysis, Data-Driven Marketing, Social Media Analytics, Campaign Management, Marketing Effectiveness, Email Marketing, Marketing Analytics, Digital Marketing, Marketing Planning, Marketing, Strategic Marketing, UI/UX Strategy, Brand Management
★ 4.5 (36) · Beginner · Specialization · 1 - 3 Months

Universidad de Palermo
Skills you'll gain: Marketing Effectiveness, Performance Measurement, E-Commerce, Digital Media Strategy, Canva (Software), Marketing Strategies, Data-Driven Marketing, Target Audience, No-Code Development, Google Gemini, Digital Marketing, Marketing, Branding, Entrepreneurship, Artificial Intelligence, Business Modeling, Business, Innovation, Client Services, Emerging Technologies
★ 4.7 (449) · Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Facebook, Social Media, Social Media Content, Social Media Marketing, Social Media Strategy, Graphic Design, Content Creation, Marketing, Branding
Beginner · Guided Project · Less Than 2 Hours

Alex Genadinik
Skills you'll gain: Google Ads, Advertising, Advertising Sales, Online Advertising, Growth Strategies, Advertising Campaigns, Video Production, Copywriting, Performance marketing, Digital Advertising, Promotional Strategies, Campaign Management, Drive Engagement, Target Audience, Customer Engagement
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Email Marketing, Social Media Content, Search Engine Optimization, Social Media Marketing, Brand Marketing, Brand Awareness, Digital Brand Strategy, Digital Marketing Tools, Branding, Digital Marketing, Brand Strategy, Marketing Design, Web Presence, Brand Management, Marketing Materials, Web Design and Development
★ 4.6 (376) · Beginner · Guided Project · Less Than 2 Hours
Universidade de São Paulo
Skills you'll gain: Lead Generation, Sales Presentation, Selling Techniques, B2B Sales, Customer Analysis, General Sales Practices, Customer Insights, Sales Process, Sales Strategy, Sales, Customer Retention, Target Audience, Customer Success Management, Prospecting and Qualification, Marketing, Inside Sales, Customer Relationship Building, Marketing Strategies, Marketing Strategy and Techniques, Persona Development
★ 4.8 (452) · Beginner · Course · 1 - 4 Weeks

Skillshare
Skills you'll gain: Content Optimization, Web Analytics and SEO, Content Development and Management, Writing and Editing, Driving engagement, Social Media Marketing, Extensible Markup Language (XML), Frontend Performance, Digital Marketing Tools, Prioritization
★ 4.5 (15) · Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Data Storytelling, Email Marketing, Google Ads, Digital Advertising, Paid media, Social Media Analytics, Social Media Marketing, Search Engine Optimization, Google Analytics, Customer Retention, Digital Marketing, Marketing Budgets, Loyalty Programs, Order Fulfillment, Search Engine Marketing, Web Analytics, Online Advertising, Digital Marketing Tools, Marketing, E-Commerce
★ 4.9 (334) · Beginner · Professional Certificate · 3 - 6 Months