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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • E

    EDUCBA

    Copywriting for Digital Marketing & SEO

    Skills you'll gain: Copywriting, Target Audience, Blogs, Web Content, Search Engine Optimization, Content Creation, Content Optimization, Digital Publishing, Content Marketing, Target Market, WordPress, Digital Content, Content Development and Management, Customer Analysis, Content Management Systems, Digital Marketing, Web Analytics and SEO, Writing, Persuasive Communication, Driving engagement

    5 stars, 18 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 5 (18) · Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    GenAI for Marketing and Customer Insights

    Skills you'll gain: Prompt Engineering, Customer Analysis, Customer Insights, Personalized Campaigns, AI Personalization, Keyword Research, Big Data, Performance marketing, Data Visualization, Risking, Marketing Analytics, Customer experience improvement, AI Product Strategy, Generative AI, Collaborative Software, Email Marketing, Marketing Automation, Social Media Marketing, Campaign Management, Predictive Analytics

    4.6 stars, 227 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.6 (227) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • S

    Simplilearn

    ROI-Driven Digital Marketing Analytics

    Skills you'll gain: Search Engine Marketing, Data-Driven Marketing, Google Ads, Marketing Analytics, Web Analytics, Conversion Funnel Analysis, Key Performance Indicators (KPIs), Digital Marketing Campaigns, Marketing Effectiveness, Pay Per Click Advertising, Performance Measurement, Business Metrics, Meta Ads Manager, Google Analytics, Online Advertising, Marketing Budgets, Performance Metric, MarTech, Marketing Automation, AI Personalization

    4.2 stars, 6 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.2 (6) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • F

    Fundação Instituto de Administração

    Machine Learning Aplicado ao Marketing

    Skills you'll gain: Data-Driven Marketing, Big Data, Data Mining, Data-Driven Decision-Making, Marketing Automation, Marketing Strategies, Data Strategy, Customer experience strategy (CX), Digital Transformation, Data Engineering, Marketing Analytics, Marketing, MarTech, Analytics, Data Science, Innovation, Digital Brand Strategy, Applied Machine Learning, Data Processing, Marketing Effectiveness

    4.3 stars, 62 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.3 (62) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • I

    IE Business School

    Storytelling in Branding and Content Marketing

    Skills you'll gain: Storytelling, Content Marketing, Brand Strategy, Content Creation, Driving engagement, Drive Engagement, Branding, Brand Awareness, Advertising, Brand Loyalty, Journalism, Customer Engagement, Target Audience

    4.4 stars, 358 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.4 (358) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    Unilever

    Advanced Tools for Digital Marketing Analytics

    Skills you'll gain: Marketing Automation, Digital Marketing Tools, Digital Analysis, Marketing Analytics, Digital Marketing, MarTech, Predictive Analytics, Digital Marketing Campaigns, Predictive Modeling, Marketing Strategies, Marketing Channel, Data Analysis, Natural Language Processing, Data Ethics, Artificial Intelligence, Ethical Standards And Conduct, Machine Learning

    4.8 stars, 70 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (70) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    AI Marketing Strategy and Analytics

    Skills you'll gain: Marketing Planning, Dashboard, Project Schedules, Dashboard Creation, Data-Driven Marketing, Marketing Strategies, Marketing Budgets, Campaign Planning, Scheduling, Content Performance Analysis, Competitive Analysis, Timelines, Project Planning, Performance Analysis, Project Estimation, Data Integration, Cost Benefit Analysis, Budget Management, Market Research, Search Engine Marketing

    Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • M

    Meta

    Measure and Optimize Social Media Marketing Campaigns

    Skills you'll gain: Social Media Campaigns, Social Media Marketing, Marketing Effectiveness, Marketing Analytics, Social Media Analytics, Advertising Campaigns, Digital Advertising, Data-Driven Marketing, Campaign Management, Data Analysis, Digital Marketing, Facebook, A/B Testing, Marketing Communications, Key Performance Indicators (KPIs), Return On Investment, Performance Reporting, Business Metrics, Presentations, Communication

    4.9 stars, 2K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (2K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Event Marketing Design in Canva

    Skills you'll gain: Event Marketing, Marketing Design, Canva (Software), Marketing Materials, A/B Testing, Campaign Planning, Promotional Materials, Promotions and Campaigns, Design Strategies, Campaign Management, Logo Design, Data-Driven Marketing, Email Marketing, Cross-Channel Marketing, Content Performance Analysis, Social Media Campaigns, Branding, Drive Engagement, Driving engagement, Experience Design

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    IBM

    Search Engine Optimization and Content Marketing

    Skills you'll gain: Web Analytics and SEO, Search Engine Optimization, Generative Engine Optimization (GEO), Content Marketing, Web Analytics, Blogs, Content Optimization, Search Engine Marketing, Content Creation, Content Performance Analysis, Content Development and Management, Digital Marketing Tools, Digital Marketing, Growth Strategies, Content Strategy, Market Research, Brand Management

    4.8 stars, 39 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (39) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • R

    Real Madrid Graduate School Universidad Europea

    Marketing deportivo: La fórmula tecnológica

    Skills you'll gain: Marketing Strategies, Branding, Global Marketing, Marketing, Brand Management, Social Media Marketing, Loyalty Programs, Consumer Behaviour, Business Modeling, Strategic Partnership, Digital Marketing, E-Commerce, Event Planning, Augmented Reality, Business Analysis, Virtual Reality, Price Negotiation, Blockchain, Data Analysis, Artificial Intelligence

    4.9 stars, 10 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.9 (10) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Social Media Marketing Strategies & Analytics

    Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Campaigns, Social Media Analytics, Social Media Management, Social Media Content, Pinterest, Marketing Strategies, Marketing Planning, Instagram, Content Performance Analysis, Campaign Planning, LinkedIn, Smart Goals, Facebook, Customer Relationship Management, Marketing Channel, Goal Setting, Customer Engagement

    Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
1…282930…292

In summary, here are 10 of our most popular marketing courses

  • Copywriting for Digital Marketing & SEO: EDUCBA
  • GenAI for Marketing and Customer Insights: Coursera
  • ROI-Driven Digital Marketing Analytics: Simplilearn
  • Machine Learning Aplicado ao Marketing: Fundação Instituto de Administração
  • Storytelling in Branding and Content Marketing: IE Business School
  • Advanced Tools for Digital Marketing Analytics: Unilever
  • AI Marketing Strategy and Analytics: Coursera
  • Measure and Optimize Social Media Marketing Campaigns: Meta
  • Event Marketing Design in Canva: Coursera
  • Search Engine Optimization and Content Marketing: IBM

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