Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Skills you'll gain: Marketo, Marketing Automation, Email Automation, Email Marketing, Conversion Funnel Analysis, Marketing Operations, Campaign Management, Style Guides, HubSpot CRM, Performance Analysis, Marketing Analytics, Brand Marketing, Compliance Auditing, Marketing Strategies, Performance Measurement, Brand Management, Customer Relationship Management, Benchmarking, Analytics, Data Import/Export
Beginner · Course · 1 - 3 Months

Skills you'll gain: Email Automation, Email Marketing, Marketing Automation, Performance Analysis, Performance Measurement, Data-Driven Marketing, Quality Assurance, Campaign Management, Performance Improvement, Digital Marketing Tools, Performance Metric, Benchmarking, Marketing Effectiveness, Personalized Campaigns, HubSpot CRM, Automation, Marketing Analytics
Beginner · Course · 1 - 4 Weeks

Universidades Anáhuac
Skills you'll gain: Regression Analysis, Data-Driven Marketing, Market Research, Data Processing, Correlation Analysis, Data Analysis, Marketing Analytics, Business Intelligence, SPSS, SPSS (Software), Statistical Analysis, Marketing, Data-Driven Decision-Making, Data Mining, Quantitative Research, Customer Analysis, Statistical Methods, Market Analysis, Statistical Reporting, Exploratory Data Analysis
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Social Media Content, Social Media Marketing, Marketing Design, Graphic and Visual Design Software, Social Media, Graphical Tools, Content Creation, Graphics Software, Social Media Strategy, Graphic Design, Graphic and Visual Design, Brand Marketing, Color Matching, Brand Awareness, Marketing, Branding, Layout Design
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Smart Goals, Marketing Effectiveness, Goal Setting, Campaign Planning, Marketing Planning, Marketing Strategies, Data-Driven Marketing, Key Performance Indicators (KPIs), Email Marketing, Performance Measurement, Web Analytics, Accountability
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Logo Design, Brand Marketing, Style Guides, Marketing Design, Brand Awareness, Branding, Marketing Materials, Marketing Collateral, Organizational Skills, Marketing, File Management, Graphic Design, Business, Digital Marketing
★ 4.6 (929) · Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Validation, Dashboard, Marketing Automation, Data Integrity, Verification And Validation, Workflow Management, Marketing Analytics, Data Maintenance, Data Quality, Automation, Data Governance, Performance Metric
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Target Audience, Microsoft Outlook, Email Marketing, Email Automation, Campaign Management, Campaign Planning, Compliance Auditing, Customer Relationship Management (CRM) Software, Process Optimization, Process Improvement, Google Workspace, Marketing Planning, Data Mapping, Marketing Effectiveness, Marketing Automation, Regulatory Compliance, Gmail, Project Planning, Copywriting, Brand Management
Beginner · Specialization · 3 - 6 Months

Fundação Instituto de Administração
Skills you'll gain: Quantitative Research, Qualitative Research, Marketing Analytics, Market Analysis, Market Research, Survey Creation, Exploratory Data Analysis, Marketing Strategies, Sampling (Statistics), Strategic Marketing, Market Data, Data-Driven Marketing, Marketing Management, Data Collection, Market Intelligence, Business Research, Forecasting, Marketing, Data Analysis, Analysis
★ 4.6 (38) · Beginner · Specialization · 3 - 6 Months

University of London
Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Process Mapping, Statistical Methods, Customer Retention, Integrated Marketing Communications, Innovation, Mergers & Acquisitions, Performance Measurement, Training and Development, Virtual Teams, Databases, International Finance, Research, Branding, Economic Development, Cultural Diversity
Degree · 1 - 4 Years

Skills you'll gain: Marketing Budgets, Marketing Effectiveness, Conversion Funnel Analysis, Google Analytics, Marketing Analytics, Marketing Strategies, Marketing Channel, Data-Driven Marketing, Performance marketing, Budgeting, Data Validation, Web Analytics, Real Time Data, Performance Analysis, Verification And Validation, Event Monitoring, Digital Marketing Tools, Data Capture, Data Quality
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Management, Social Media, Social Media Content, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Content Scheduling, Social Media Campaigns, Content Creation, Data-Driven Marketing, Customer Retention, Meta Ads Manager, Paid media, Customer Relationship Building, E-Commerce, Digital Marketing, Driving engagement, Keyword Research, Brand Marketing
★ 4.7 (37) · Beginner · Specialization · 1 - 3 Months