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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • U

    University of Maryland, College Park

    Foundations of Digital Marketing

    Skills you'll gain: Search Engine Marketing, Pay Per Click Advertising, Data-Driven Marketing, Marketing Analytics, Search Engine Optimization, Web Analytics, Web Analytics and SEO, Online Advertising, Data Presentation, Analytics, Model Evaluation, Digital Marketing, Apache Hadoop, Digital Advertising, Digital Marketing Tools, Machine Learning Methods, AI Personalization, Advertising, Social Media Strategy, Predictive Modeling

    4.6 stars, 33 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (33) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • I

    IE Business School

    Value Creation for Corporate Strategy

    Skills you'll gain: Strategic Decision-Making, Corporate Strategy, Strategic Thinking, Value Propositions, Strategic Sourcing, Business Strategies, Supply Chain, Decision Making, Mergers & Acquisitions, Operational Efficiency, Purchasing

    4.5 stars, 10 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.5 (10) · Beginner · Course · 1 - 4 Weeks

  • C

    Creo Incubator

    Entrepreneurship: Scaling & GTM Growth Strategy

    Skills you'll gain: Go To Market Strategy, Competitive Analysis, Growth Strategies, Product Development, Marketing, Branding, Market Opportunities, User Experience, Market Share, User Centered Design, Market Analysis, Sales Strategy, Strategic Marketing, New Product Development, Brand Strategy, Marketing Strategies, Product Marketing, Marketing Planning, Sales, Entrepreneurship

    Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • N

    Northwestern University

    Scaling Operations: Linking Strategy and Execution

    Skills you'll gain: Data-Driven Decision-Making, Strategic Sourcing, Operations, Operational Analysis, Organizational Strategy, Operations Management, Procurement, Business Operations, Capacity Planning, Supply Chain, Competitive Analysis, Asset Management, Supply Management, Strategic Decision-Making, Business Strategy, Business Metrics, Supplier Relationship Management, Investment Management, Capacity Management, Planning

    4.6 stars, 264 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.6 (264) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • T

    Tecnológico de Monterrey

    Analíticas de Marketing Digital

    Skills you'll gain: Web Analytics, Google Analytics, Web Analytics and SEO, Social Media Analytics, Social Media, Search Engine Marketing, Social Media Management, Social Media Marketing, Conversion Funnel Analysis, Digital Analysis, Marketing Analytics, Campaign Management, Digital Marketing Campaigns, Market Research, Data-Driven Marketing, Customer Analysis, Search Engine Optimization, Social Media Strategy, Digital Marketing, Key Performance Indicators (KPIs)

    4.7 stars, 315 reviews, Intermediate, Specialization, 1 - 3 Months

    ★ 4.7 (315) · Intermediate · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • I

    IIMA - IIM Ahmedabad

    Supply Chain Digitization: Strategy and Design

    Skills you'll gain: Supply Chain Management, Supply Chain Planning, Supply Chain, Supply Chain Systems, Transportation, Supply Chain, and Logistics, Transportation Management, Digital Transformation, Supply Management, Transportation Operations, Logistics Management, Logistics, Inventory and Warehousing, Business Analytics, Data-Driven Decision-Making, Inventory Management System, Warehousing, Business Transformation, Order Fulfillment, Warehouse Management, Strategic Thinking

    4.7 stars, 73 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.7 (73) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • S

    Scrum Alliance

    AI for Product Discovery & Strategy

    Skills you'll gain: AI Product Strategy, AI Enablement, Product Planning, Brainstorming, AI powered creativity, Product Strategy, Agile Product Development, Strategic Thinking, Generative AI, Decision Intelligence, Ideation, Customer Insights, Market Intelligence, Customer Analysis, Market Analysis, Research Reports, AI Integrations, Data-Driven Decision-Making, Forecasting, Scrum (Software Development)

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Data-Driven Digital Marketing & Analytics

    Skills you'll gain: Statistical Visualization, Data-Driven Decision-Making, Analysis, Trend Analysis, Predictive Modeling, Social Media Analytics, Predictive Analytics, Marketing, Social Network Analysis, Customer Analysis, Data Analysis Software, Data Ethics, Data Strategy, Data Warehousing, Customer Insights, Data Science, Digital Analysis, Blockchain, Consumer Behaviour, Data Integrity

    4.5 stars, 3.8K reviews, Intermediate, Specialization, 1 - 3 Months

    ★ 4.5 (3.8K) · Intermediate · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    Sage Publications

    Brand Innovation, Global Strategy, and Crisis Management

    Skills you'll gain: Brand Management, Design Thinking, Branding, Brand Strategy, Brand Marketing, Crisis Management, Global Marketing, Performance Measurement, Innovation, Case Studies, Business Ethics, Digital Brand Strategy, Ethical Standards And Conduct, Consumer Behaviour, Storytelling

    Advanced · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    CRM, Project Management & Omnichannel Strategy

    Skills you'll gain: Customer Retention, Brand Awareness, Planning, Brainstorming, User Feedback, Timelines, Stakeholder Communications, Cross-Functional Team Leadership, Team Performance Management, Meeting Facilitation, HubSpot CRM, Customer experience improvement, Employee Surveys, Customer Relationship Management (CRM) Software, Team Leadership, Project Planning, Looker (Software), Dashboard, Kanban Principles, Marketing

    Intermediate · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Email Metrics, Reporting & Campaign Strategy

    Skills you'll gain: Key Performance Indicators (KPIs), Dashboard, Stakeholder Communications, Data Storytelling, Microsoft Outlook, Dashboard Creation, Performance Measurement, Email Marketing, Google Analytics, Business Intelligence, Data-Driven Marketing, Stakeholder Management, Stakeholder Engagement, Content Performance Analysis, Performance Metric, Performance Reporting, A/B Testing, Campaign Management, Strategic Planning, Data Visualization

    Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Global Leadership: Cross-Cultural Management & Strategy

    Skills you'll gain: Cross-Functional Collaboration, Business Strategies, Corporate Strategy, Teamwork, Team Leadership, World History, Negotiation, Branding, Economics, Communication Strategies, Leadership and Management, Brand Strategy, Stakeholder Analysis, Political Sciences, Strategic Thinking, Market Dynamics, Decision Making, Business Management, Sustainable Business, Stakeholder Engagement

    4.7 stars, 1.2K reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.7 (1.2K) · Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
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In summary, here are 10 of our most popular marketing strategy courses

  • Foundations of Digital Marketing: University of Maryland, College Park
  • Value Creation for Corporate Strategy: IE Business School
  • Entrepreneurship: Scaling & GTM Growth Strategy: Creo Incubator
  • Scaling Operations: Linking Strategy and Execution: Northwestern University
  • Analíticas de Marketing Digital: Tecnológico de Monterrey
  • Supply Chain Digitization: Strategy and Design: IIMA - IIM Ahmedabad
  • AI for Product Discovery & Strategy: Scrum Alliance
  • Data-Driven Digital Marketing & Analytics: University of Illinois Urbana-Champaign
  • Brand Innovation, Global Strategy, and Crisis Management: Sage Publications
  • CRM, Project Management & Omnichannel Strategy: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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