• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Performance Marketing

Performance Marketing Courses

Performance marketing courses can help you learn digital advertising strategies, conversion rate optimization, search engine marketing, and social media advertising. You can build skills in data analysis, audience targeting, and crafting compelling ad copy. Many courses introduce tools like Google Ads, Facebook Ads Manager, and analytics platforms to help you track campaign performance and optimize your marketing efforts.

Popular Performance Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    Introduction to Value Investing

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Financial Analysis, Financial Acumen, Income Statement, Balance Sheet, Financial Reporting, Return On Investment, Business Metrics, Business Valuation, Financial Planning, Annual Reports, Competitive Analysis, Quality Assessment, Risk Analysis, Business Research, Investments, Investment Management, Portfolio Management, Business Analysis Tools

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    Sales Strategies: Mastering Complex Sales

    Skills you'll gain: Overcoming Objections, Sales Pipelines, Consultative Selling, Account Strategy, Sales Presentation, Account Management, Sales Presentations, Storytelling, Closing (Sales), Sales Development, B2B Sales, Sales Process, Consultative Approaches, Persuasive Communication, Active Listening, Sales, Selling Techniques, Sales Territory Management, Sales Strategy, Revenue Management

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Scrimba

    Learn React Router 6

    Skills you'll gain: React.js, Authentications, Frontend Performance, Authorization (Computing), Web Applications, Web Development, User Experience Design

    4.8
    Rating, 4.8 out of 5 stars
    ·
    17 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Code and framework based agent development

    Skills you'll gain: AI Orchestration, Prompt Patterns, AI Workflows, Agentic Workflows, AI Integrations, OpenAI API, Token Optimization, Test Script Development, Context Management, Code Reusability, Secure Coding, Memory Management, Authentications

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    كيفية قياس عائد الاستثمار للتسويق باستخدام منصة هاب سبوت

    Skills you'll gain: Dashboard, Return On Investment, HubSpot CRM, Marketing Effectiveness, Marketing Analytics, User Accounts, User Provisioning, Marketing, Business Strategy, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Storytelling - Relanza tu Marca

    Skills you'll gain: Data Storytelling, Storytelling, Visual Storytelling, Marketing Communications, Data Visualization, Brand Strategy, Advertising, Brand Management, Strategic Communication, Content Creation, Branding, Persuasive Communication, Corporate Communications, Digital Brand Strategy, Driving engagement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    32 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    A

    Alfaisal University | KLD

    نماذج الاستراتيجيات والمؤسسات

    Skills you'll gain: Game Theory, Strategic Decision-Making, Customer Analysis, Business Strategy, Target Market, Organizational Strategy, Strategic Thinking, Competitive Analysis, Corporate Strategy, Organizational Effectiveness, Market Share, Project Portfolio Management, Performance Measurement, Market Analysis, Growth Strategies, Business Analysis Tools

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Use Python Regular Expressions to Process File Data

    Skills you'll gain: File I/O, Test Data, Test Case, Data Validation, Test Script Development, Verification And Validation, Data Cleansing, Python Programming

    4
    Rating, 4 out of 5 stars
    ·
    24 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Establish Company Training Initiatives with Canvas

    Skills you'll gain: Web Analytics, Content Performance Analysis, Developing Training Materials, Employee Training, Training and Development, Learning Management Systems, Content Management, People Analytics, Content Management Systems, Training Programs, Content Creation, Writing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    15 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Strategies for Paid Campaigns

    Skills you'll gain: Digital Marketing Campaigns, Conversion Funnel Analysis, Meta Ads Manager, Google Analytics, Marketing Budgets, Performance marketing, Pay Per Click Advertising, Digital Marketing, Paid media, Google Ads, Marketing Strategies, Digital Advertising, Data-Driven Marketing, Campaign Management, Web Analytics, Online Advertising, Advertising Campaigns, Bidding, Budgeting, Facebook

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Sales Foundations 101: Core Techniques for Success

    Skills you'll gain: Sales Enablement, Sales Management, Sales, Oral Expression, Customer Analysis, Governance, Sales Strategy, General Sales Practices, Talent Management, Competitive Analysis, Marketing, Sales Operations, Target Market, Selling Techniques, Marketing Effectiveness, Verbal Communication Skills, Persuasive Communication, Sales Process, Overcoming Objections, Business

    4.4
    Rating, 4.4 out of 5 stars
    ·
    14 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Maximizing the Generative AI Value

    Skills you'll gain: Generative AI, Responsible AI, AI Product Strategy, AI powered creativity, AI literacy, Return On Investment, Data Ethics, Artificial Intelligence, Business Process Automation, Operational Efficiency, Automation, Innovation, AI Integrations, Performance Measurement, AI Workflows, Business Ethics, Product Design

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

1…363364365…642

In summary, here are 10 of our most popular performance marketing courses

  • Introduction to Value Investing: Interactive Brokers
  • Sales Strategies: Mastering Complex Sales: Board Infinity
  • Learn React Router 6: Scrimba
  • Code and framework based agent development: Microsoft
  • كيفية قياس عائد الاستثمار للتسويق باستخدام منصة هاب سبوت: Coursera
  • Storytelling - Relanza tu Marca: Universidad de Palermo
  • نماذج الاستراتيجيات والمؤسسات: Alfaisal University | KLD
  • Use Python Regular Expressions to Process File Data: Coursera
  • Establish Company Training Initiatives with Canvas: Coursera
  • Strategies for Paid Campaigns: Simplilearn

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok