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Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: New
    New
    U

    University of California, Davis

    Advanced Content Marketing Strategies and Tactics

    Skills you'll gain: Content Marketing, Persona Development, Target Audience, Content Strategy, Smart Goals, Content Development and Management, Social Media Content, Digital Content, Digital Media Strategy, Strategic Marketing, Marketing Channel, Customer Insights, Social Media Strategy, Social Media Campaigns, Marketing, Customer Engagement

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    REST Assured Fundamentals

    Skills you'll gain: Test Automation, JUnit, Performance Testing, Query Languages

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Proyecto capstone estrategia de marketing

    Skills you'll gain: Marketing Planning, Market Analysis, Strategic Marketing, Marketing Management, Market Dynamics, Case Studies, Consumer Behaviour, Hospitality Management, Marketing Strategy and Techniques, Customer Analysis, Product Marketing, Plan Execution, Marketing Analytics, Marketing Communications, Competitive Analysis, Brand Strategy, Hotels and Accommodations, Return On Investment

    5
    Rating, 5 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Planejamento Estratégico de Marketing Digital

    Skills you'll gain: Campaign Management, Advertising Campaigns, Marketing Effectiveness, Consumer Behaviour, Key Performance Indicators (KPIs), Digital Marketing, Marketing Strategies, Marketing Analytics, Marketing, Customer experience strategy (CX), Marketing Strategy and Techniques, Performance Analysis, Strategic Marketing, Target Market, Performance Measurement, Return On Investment, Media Planning, Customer Insights, Content Strategy, Marketing Planning

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Machine Learning Aplicado ao Marketing

    Skills you'll gain: Big Data, Data Mining, Data-Driven Decision-Making, Marketing Automation, Marketing Strategies, Customer experience strategy (CX), Digital Transformation, Marketing Analytics, Ggplot2, Data Visualization Software, Plot (Graphics), MarTech, Data Modeling, R Programming, Data Science, Data Analysis, Marketing, Innovation, Business Analytics, Data Manipulation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    58 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    ISAE-SUPAERO

    Fundamentals of Flight mechanics

    Skills you'll gain: Mechanics, Thermal Management, Mechanical Engineering, Hazard Analysis, Simulations, Applied Mathematics, Systems Of Measurement, Vibrations, Engineering Analysis, Control Systems, Engineering Calculations, Physics, Mathematical Modeling, Energy and Utilities

    4.7
    Rating, 4.7 out of 5 stars
    ·
    570 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    The Future of Sports Marketing

    Skills you'll gain: Global Marketing, Cultural Sensitivity, Customer Engagement, Revenue Management, Customer experience improvement, Augmented and Virtual Reality (AR/VR), Marketing Strategy and Techniques, Personalized Service, Brand Management, Price Negotiation, Customer Relationship Management, Business Modeling, Innovation, Content Strategy, User Experience Design, Digital Transformation, Data-Driven Decision-Making, Business Management, Artificial Intelligence, Metadata Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Network Analysis for Marketing Analytics

    Skills you'll gain: Network Analysis, Social Network Analysis, Marketing Analytics, Unstructured Data, Semantic Web, Statistical Methods, Text Mining, Data Structures, JSON, Natural Language Processing, Data Visualization Software, Visualization (Computer Graphics), Python Programming

    Build toward a degree

    2.8
    Rating, 2.8 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    M

    Microsoft

    Microsoft Power Platform Fundamentals

    Skills you'll gain: Microsoft Power Platform, Power BI, Microsoft Power Automate/Flow, Dashboard, Microsoft 365, Data Visualization, Business Process Automation, Workflow Management, No-Code Development, Business Process, Data Analysis, Data Integration, Data Analysis Software, Application Design, Customer Engagement

    4.2
    Rating, 4.2 out of 5 stars
    ·
    155 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Blazor Fundamentals & Core Concepts

    Skills you'll gain: UI Components, .NET Framework, ASP.NET, C# (Programming Language), Application Frameworks, Network Routing, Web Applications, Javascript, Event-Driven Programming, Server Side, Data Modeling

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Accelerated Computer Science Fundamentals

    Skills you'll gain: C++ (Programming Language), Data Structures, Object Oriented Programming (OOP), Object Oriented Design, Graph Theory, Development Environment, Data Storage, Engineering Software, Unstructured Data, Computer Programming, Algorithms, Data Storage Technologies, Debugging, Program Development, Database Systems, Database Theory, Network Routing, Theoretical Computer Science

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.5K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    U

    University of Maryland, College Park

    Marketing in the Age of AI

    Skills you'll gain: Marketing, Marketing Strategies, Strategic Marketing, Marketing Operations, Marketing Effectiveness, MarTech, AI Personalization, Large Language Modeling, Generative AI, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Digital Advertising, Text Mining, Data Ethics, Brand Management, Responsible AI, Customer experience improvement, Customer Analysis, Information Privacy

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Advanced Content Marketing Strategies and Tactics: University of California, Davis
  • REST Assured Fundamentals: Packt
  • Proyecto capstone estrategia de marketing: IE Business School
  • Planejamento Estratégico de Marketing Digital: Fundação Instituto de Administração
  • Machine Learning Aplicado ao Marketing: Fundação Instituto de Administração
  • Fundamentals of Flight mechanics: ISAE-SUPAERO
  • The Future of Sports Marketing : Real Madrid Graduate School Universidad Europea
  • Network Analysis for Marketing Analytics: University of Colorado Boulder
  • Microsoft Power Platform Fundamentals: Microsoft
  • Blazor Fundamentals & Core Concepts: Packt

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