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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    تصميم مجموعة ترحيب العميل باستخدام كانفا

    Skills you'll gain: Canva (Software), Workflow Management, Marketing Design, Marketing Materials, Marketing Collateral, Creative Design, Design, Digital Design, Graphic Design, Design Elements And Principles

    Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • K

    Khalifa University

    AI for Executives: AI for Customer Relationship Management

    Skills you'll gain: AI Personalization, Sales Enablement, Customer Analysis, Customer Data Management, Personalized Service, Personalized Campaigns, LLM Application, AI Enablement, Customer experience improvement, AI Product Strategy, Customer experience strategy (CX), Customer Insights, Customer Engagement, Large Language Modeling, Predictive Modeling, Fraud detection, Self Service Technologies, Data Integration, Revenue Management, Network Analysis

    Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Supercharge with Salesforce Einstein (GPT)

    Skills you'll gain: Salesforce, Customer Relationship Management, Customer Relationship Management (CRM) Software, AI Enablement, Responsible AI, Salesforce Development, Data Ethics, Customer Analysis, AI literacy, Artificial Intelligence, AI Integrations, Customer Data Management, Automation, Analytics, Generative AI

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • F

    Fundação Instituto de Administração

    Fundamentos de Inteligência Artificial para Finanças

    Skills you'll gain: Deep Learning, Machine Learning Methods, Predictive Analytics, FinTech, Applied Machine Learning, Data-Driven Decision-Making, Predictive Modeling, Machine Learning, Digital Transformation, Financial Forecasting, Machine Learning Algorithms, Artificial Intelligence and Machine Learning (AI/ML), Analytics, Artificial Intelligence, Artificial Neural Networks, Model Optimization, Data Science

    ★ 4.7 (24) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • B

    Board Infinity

    Strategic Product Management

    Skills you'll gain: Design Thinking, Technical Product Management, Product Management, Product Lifecycle Management, Agile Methodology, Agile Product Development, Product Development, Go To Market Strategy, Agile Software Development, New Product Development, Product Strategy, Data Visualization Software, Market Analysis, Technical Management, Product Marketing, Market Research, Customer Analysis, Target Market, Commercialization, Data Analysis Software

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Hootsuite pour les débutants

    Skills you'll gain: Hootsuite, Content Scheduling, Social Media Analytics, Digital Marketing Tools, Content Performance Analysis, Social Media Content, Social Media Marketing, Social Media Management, Social Media, Digital Marketing, User Accounts

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    YouTube Editing: Enhance Videos

    Skills you'll gain: Storytelling, Video Editing, Video Production, Post-Production, Photo/Video Production and Technology, Graphic and Visual Design, Writing and Editing, Editing

    ★ 3.4 (7) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • Z

    Zoho Corporation

    Getting Started with Zoho CRM for Sales Reps

    Skills you'll gain: Customer Relationship Management (CRM) Software, Customer Relationship Management, Sales Process, Business Software, Sales Enablement, Sales Pipelines, Sales Management, Sales, Sales Strategy, Automation, Business Process Automation

    Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of Minnesota

    Market Analysis

    Skills you'll gain: Customer Acquisition Management, Target Market, Market Opportunities, Competitive Analysis, Go To Market Strategy, Persona Development, Value Propositions, Strategic Partnership, Target Audience, Product Planning, Product Management, Business Strategy, Business Modeling, Product Knowledge, Product Lifecycle Management, Product Requirements

    Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of Illinois Urbana-Champaign

    Foundations of Strategic Internal Auditing

    Skills you'll gain: Audit Planning, Internal Auditing, Environmental Social And Corporate Governance (ESG), Auditing, Internal Controls, Auditors Report, Report Writing, Internal Communications, Continuous Improvement Process, Risk Analysis, Risk Control, Governance Risk Management and Compliance, Risk Management Framework, Financial Controls, Enterprise Risk Management (ERM), Presentations, Risk Management, Stakeholder Management, Benchmarking, Business Ethics

    ★ 5 (8) · Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Introducción a Hootsuite

    Skills you'll gain: Hootsuite, Social Media Content, Content Scheduling, Social Media Management, Content Creation, Social Media Analytics, Social Media Marketing, Social Media, Social Media Strategy, Digital Marketing Tools, Content Marketing, Resource Utilization, Content Management

    ★ 4.2 (6) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Email Campaign Fundamentals

    Skills you'll gain: Email Marketing, Email Automation, Campaign Management, Campaign Planning, Workflow Management, Personalized Campaigns, Copywriting, Project Planning, Driving engagement, Branding, Target Audience, Peer Review, A/B Testing, Constructive Feedback, Analytics

    Beginner · Course · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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