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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    GenAI for Inside Sales: Crafting Effective Outreach

    Skills you'll gain: Personalized Campaigns, Inside Sales, Sales Process, Sales Strategy, Email Automation, AI Personalization, Sales Management, HubSpot CRM, Sales, Sales Prospecting, ChatGPT, Driving engagement, Anthropic Claude, Data-Driven Marketing, Customer Relationship Management (CRM) Software, AI Integrations, Automation, Campaign Planning, Analytics

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Master Excel Skills: Analyze, Automate & Visualize Data

    Skills you'll gain: Excel Macros, Data Validation, Pivot Tables And Charts, Microsoft Excel, Data Visualization, Scatter Plots, Histogram, Data Integrity, Excel Formulas, Spreadsheet Software, Analysis, Forecasting, Data Analysis Software, Data Analysis, Debugging, Visual Basic (Programming Language), Automation

    ★ 4.9 (12) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    Edureka

    Generative AI for Customer Experience Optimization

    Skills you'll gain: Customer experience improvement, Workflow Management, Process Design, Customer Service, Customer Support, Customer Engagement, Generative AI, Customer Communications Management, Emotional Intelligence, Customer Success Management, OpenAI, Salesforce, Customer Data Management, Customer Relationship Management, Artificial Intelligence, Customer Analysis, No-Code Development, De-escalation Techniques, Surveys, Communication

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Corporate Finance Institute

    Classification - Fundamentals & Practical Applications

    Skills you'll gain: Classification Algorithms, Model Evaluation, Machine Learning Algorithms, Model Training, Logistic Regression, Predictive Modeling, Applied Machine Learning, Supervised Learning, Advanced Analytics, Scikit Learn (Machine Learning Library), Performance Metric

    ★ 4.4 (7) · Advanced · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    What are GPTs and How can they work for my business?

    Skills you'll gain: AI Enablement, AI Product Strategy, Market Research, Financial Forecasting, AI Personalization, Strategic Thinking, Business Solutions, Market Analysis, Market Data, LLM Application, Generative AI, Supply Chain Planning, Strategic Decision-Making, Supply Chain Management, Digital Transformation, Innovation, AI Integrations, Forecasting, Customer Support, Large Language Modeling

    ★ 3.9 (12) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • S

    SkillsBooster Academy

    Project Management with AI

    Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Data Ethics, Responsible AI, Project Management, AI Enablement, AI Security, Artificial Intelligence, Google Gemini, Microsoft Copilot, Decision Intelligence, ChatGPT, Generative AI, Stakeholder Management, Leadership, Team Management, Risk Management, Data Analysis, Decision Making, Communication

    ★ 4.7 (7) · Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Decode HR Metrics

    Skills you'll gain: People Analytics, Excel Formulas, Data Storytelling, Report Writing, Technical Communication, Human Capital, Performance Metric, Human Resources, Key Performance Indicators (KPIs), Human Resource Management, Business Metrics, Microsoft Excel, Data Validation, Employee Retention, AI Enablement, Data Analysis, ChatGPT, Critical Thinking, Business Acumen

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Content Strategy and Creation

    Skills you'll gain: Canva (Software), Content Development and Management, Brand Management, Content Creation, Social Media Content, Content Marketing, Content Strategy, Brand Strategy, Social Media Campaigns, Brand Awareness, Branding, Social Media, Brand Marketing, Social Media Marketing, Content Optimization, Persona Development, Email Marketing, Digital Marketing, Search Engine Optimization, AI Enablement

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Analyze and Interpret Data Using Excel

    Skills you'll gain: Scatter Plots, Plot (Graphics), Regression Analysis, Excel Formulas, Statistical Visualization, Microsoft Excel, Data Analysis, Statistical Modeling, Descriptive Statistics, Analytics, Statistical Analysis, Statistical Methods, Descriptive Analytics, Spreadsheet Software, Correlation Analysis, Statistics, Analysis, Exploratory Data Analysis, Predictive Modeling, Trend Analysis

    ★ 5 (11) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Comprendre l'Utilisateur Moyen de Facebook

    Skills you'll gain: Marketing Strategies, Facebook, Persona Development, Target Audience, Marketing, Target Market, Social Media Marketing, Social Media, Customer Analysis, Social Media Management, Driving engagement, E-Commerce, Business

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Copilot for Beginners: Create a Sales Pitch Presentation

    Skills you'll gain: Sales Presentations, Microsoft Copilot, Microsoft PowerPoint, Presentations, Sales Process, Prompt Engineering, Solution Selling, Sales, Value Propositions, Product Knowledge, Storytelling, Productivity Software, Data Import/Export, Business Modeling, Generative AI

    ★ 4.8 (13) · Beginner · Guided Project · Less Than 2 Hours

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Data Visualization with Tableau and Microsoft Excel

    Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization Software, Data Visualization, Interactive Data Visualization, Dashboard, Dashboard Creation, Tableau Software, Microsoft Excel, Excel Formulas, Pivot Tables And Charts, Spreadsheet Software, Data Analysis Software, Business Intelligence, Performance Tuning, Data Analysis, Analytics, Analytical Skills, Business Metrics

    ★ 4.1 (8) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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