Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Skills you'll gain: Facebook, Customer experience improvement, Customer Engagement, Personalized Service, Social Media Management, Social Media, Social Media Marketing, Customer Relationship Building, Event Marketing, Customer Inquiries, Marketing, Promotional Strategies, Marketing Strategies, Strategic Communication, Communication Strategies, Business Strategy
★ 4.8 (14) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Social Media Content, Social Media Marketing, Social Media, Style Guides, Marketing Design, Marketing Materials, Content Creation, Graphic Design, Color Matching, Dashboard, Graphic and Visual Design, Design Elements And Principles, Branding, Design Software, Marketing
★ 4.6 (1.6K) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Social Media Marketing, Social Media, Social Media Content, Social Media Strategy, Social Media Campaigns, LinkedIn, Marketing Channel, Professional Networking, Pinterest, Web Presence, Digital Brand Strategy, Driving engagement, Instagram, Facebook, Content Marketing, Digital Marketing, Drive Engagement, Brand Awareness
Mixed · Course · 1 - 4 Weeks

University of London
Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Supply Management, Process Mapping, Statistical Methods, Integrated Marketing Communications, Innovation, Mergers & Acquisitions, Performance Measurement, Training and Development, Virtual Teams, Databases, International Finance, Research, Branding, Economic Development, Cultural Diversity
Degree · 1 - 4 Years

Skills you'll gain: Facebook, Web Presence, Social Media Marketing, Social Media, Social Media Management, Customer Inquiries, Social Media Content, Customer Service, Customer experience improvement, Marketing Automation, Marketing, Marketing Communications, Content Development and Management, User Accounts, Administration, Business Administration
★ 4.9 (10) · Beginner · Guided Project · Less Than 2 Hours

Macquarie University
Skills you'll gain: Value Propositions, Oral Expression, Selling Techniques, Digital Media Strategy, Social Media Strategy, Presentations, Storytelling, Goal Setting, Marketing Strategies, Sales Strategy, Entrepreneurship, Data-Driven Decision-Making, Customer Insights, Marketing Strategy and Techniques, Prospecting and Qualification, New Business Development, Brand Strategy, Business Communication, Customer Analysis, User Research
Beginner · Course · 1 - 3 Months

Skills you'll gain: Strategic Marketing, Marketing Strategies, Marketing, Marketing Planning, Customer Analysis, Marketing Management, Marketing Strategy and Techniques, Business Marketing, Strategic Decision-Making, Cross-Channel Marketing, Customer Insights, Branding, Market Analysis, Marketing Communications, Market Dynamics, Market Research, Decision Making, Value Propositions, Consumer Behaviour, Digital Media Strategy
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Marketing Analytics, Time Series Analysis and Forecasting, Data-Driven Marketing, Key Performance Indicators (KPIs), Marketing Strategies, Marketing Effectiveness, Marketing Automation, AI Personalization, Strategic Marketing, Advanced Analytics, Marketing, Forecasting, Customer Analysis, Data Preprocessing, Trend Analysis, Digital Marketing, Performance Measurement, Data-Driven Decision-Making, Generative AI, Data Science
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Management, Social Media, Social Media Content, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Content Scheduling, Social Media Campaigns, Content Creation, Data-Driven Marketing, Customer Retention, Meta Ads Manager, Paid media, Customer Relationship Building, E-Commerce, Digital Marketing, Driving engagement, Keyword Research, Brand Marketing
★ 4.7 (42) · Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Customer experience improvement, Customer experience strategy (CX), Integrated Marketing Communications, Service Design, Customer Service, Service Management, Service Improvement, Strategic Marketing, Marketing Communications, Employee Training, Operational Excellence, Marketing Channel, Marketing, Product Strategy, Quality Management, Staff Management, Promotional Strategies, Quality Assessment, Branding, Cross-Channel Marketing
Mixed · Course · 1 - 3 Months

Skills you'll gain: Email Automation, Email Marketing, Marketing Automation, Performance Analysis, Performance Measurement, Data-Driven Marketing, Quality Assurance, Campaign Management, Performance Improvement, Digital Marketing Tools, Performance Metric, Benchmarking, Marketing Effectiveness, Personalized Campaigns, HubSpot CRM, Automation, Marketing Analytics
Beginner · Course · 1 - 4 Weeks

SkillsBooster Academy
Skills you'll gain: Prompt Engineering, Marketing Strategies, Artificial Intelligence and Machine Learning (AI/ML), Strategic Marketing, Marketing Analytics, Artificial Intelligence, Generative AI, Agentic systems, Content Development and Management, Digital Marketing, Content Creation, Automation, Business Ethics, Customer experience improvement, Machine Learning, Natural Language Processing, Content Management, Creativity, Ethical Standards And Conduct, Interactive Data Visualization
★ 4.5 (13) · Beginner · Course · 1 - 3 Months