• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Media Buying

Results for "media buying"


  • G

    GRAMMY GO

    Building Your Audience for Music Professionals

    Skills you'll gain: Data-Driven Marketing, Drive Engagement, Driving engagement, Content Development and Management, Marketing Budgets, Paid media, Digital Media Strategy, Professional Networking, Branding, Brand Strategy, Brand Awareness, Persistence, Budget Management, Promotions and Campaigns, Creative Design, Visual Storytelling, Digital Marketing, Social Media Strategy, Media Strategy, Customer Analysis

    ★ 4.6 (22) · Beginner · Specialization · 1 - 3 Months

  • E

    Emory University

    Marketing Channel Strategy & B2B2C Routes to Market

    Skills you'll gain: Marketing Channel, Strategic Marketing, Cross-Channel Marketing, Marketing Strategies, Business Marketing, Direct Selling, Marketing Planning, Go To Market Strategy, Target Market, Marketing Effectiveness, Customer Analysis, Value Propositions, Wholesaling, Market Opportunities, Market Dynamics, Case Studies, E-Commerce, Revenue Management, Compensation Management, Marketing

    ★ 4.5 (68) · Intermediate · Specialization · 3 - 6 Months

  • M

    Meta

    Meta Social Media Marketing Capstone

    Skills you'll gain: Social Media Marketing, Presentations, Social Media Campaigns, Content Performance Analysis, Campaign Management, Social Media Analytics, Digital Marketing Campaigns, Marketing, Digital Marketing, Digital Advertising, Communication

    ★ 4.7 (733) · Beginner · Course · 1 - 4 Weeks

  • S

    Saïd Business School, University of Oxford

    AI and Production

    Skills you'll gain: Intellectual Property, Media Production, Responsible AI, Large Language Modeling, Data Ethics, Media Strategy, Journalism, Media and Communications, AI literacy, Media Planning, AI Workflows, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Generative AI, Innovation, Digital Transformation, Marketing Communications, Digital Advertising, Marketing, Algorithms

    Intermediate · Course · 1 - 3 Months

  • U

    University of Geneva

    Innovation, médias et transformation digitale

    Skills you'll gain: Innovation, Media and Communications, Digital Transformation, Journalism, Electronic Media, digital literacy, Ethical Standards And Conduct, Social Sciences, Economics, Emerging Technologies, Telecommunications, Communication, Income Statement, Financial Statement Analysis, Supply And Demand, Balance Sheet, Financial Statements

    ★ 4.5 (10) · Beginner · Course · 1 - 3 Months

  • A

    Adobe

    Launching your podcast with Adobe Express and Adobe Podcast

    Skills you'll gain: Podcasting, Adobe Express, Media Production, Content Creation, Digital Publishing, Graphic Design, Creative Design, Branding, Graphic and Visual Design, Editing

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnKartS

    Master Social Media Ads: TikTok, X, Pinterest & More

    Skills you'll gain: Online Advertising, Social Media Campaigns, Pinterest, Advertising Campaigns, Digital Advertising, Social Media, Advertising, Lead Generation, Paid media, TikTok, Social Media Marketing, Social Media Strategy, Social Media Management, Campaign Management, Marketing Materials, Campaign Planning, Personalized Campaigns, Target Audience, Digital Marketing Tools, Brand Awareness

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Map Buyer Journey

    Skills you'll gain: Content Marketing, Content Strategy, Journey Mapping, Content Development and Management, Target Audience, Persona Development, Blogs, Content Performance Analysis, Marketing Strategies, Content Creation, Marketing Planning, Conversion Funnel Analysis, Content Management, Consumer Behaviour, Auditing, Media Buying, Web Analytics and SEO

    Intermediate · Course · 1 - 4 Weeks

  • M

    Microsoft

    Media Relations and Crisis Management

    Skills you'll gain: Media Relations, Internal Communications, Crisis Management, Strategic Communication, Communication Planning, Public Relations, Media Strategy, Communication Strategies, Stakeholder Communications, AI literacy, AI Integrations, Real Time Data

    ★ 4.8 (43) · Beginner · Course · 1 - 3 Months

  • I

    Illinois Tech

    Social Media Marketing Analytics

    Skills you'll gain: Web Analytics, Paid media, Digital Marketing, Email Marketing, Social Media Analytics, Digital Media Strategy, Digital Marketing Campaigns, Digital Marketing Tools, Marketing Analytics, Digital Analysis, Data-Driven Marketing, Social Media Marketing, Marketing Effectiveness, Earned Media, Social Media Campaigns, Social Media, Media Strategy, Content Performance Analysis, Analytics, Owned Media

    Intermediate · Course · 1 - 3 Months

  • S

    Simplilearn

    Social Media Marketing

    Skills you'll gain: Social Media, Social Media Marketing, Social Media Management, Social Media Strategy, Social Media Content, Social Media Campaigns, Content Performance Analysis, Social Media Analytics, Brand Management, Campaign Management, Instagram, Content Creation, Performance Analysis, Branding, Campaign Planning, Performance Measurement, Target Audience, Content Scheduling, Brand Strategy, Digital Marketing Tools

    ★ 4.5 (11) · Beginner · Course · 1 - 4 Weeks

  • I

    IE Business School

    Marketing Mix Fundamentals

    Skills you'll gain: Product Strategy, Product Marketing, Marketing Communications, Strategic Marketing, Marketing, Product Management, Product Lifecycle Management, Media Planning, Go To Market Strategy, Marketing Planning, Brand Strategy, Product Promotion, Marketing Channel, Competitive Analysis, Brand Management, Integrated Marketing Communications, Promotional Strategies, Merchandising, Market Share, Media Strategy

    ★ 4.6 (1.1K) · Beginner · Course · 1 - 4 Weeks

1…456…180

In summary, here are 10 of our most popular media buying courses

  • Building Your Audience for Music Professionals: GRAMMY GO
  • Marketing Channel Strategy & B2B2C Routes to Market: Emory University
  • Meta Social Media Marketing Capstone: Meta
  • AI and Production: Saïd Business School, University of Oxford
  • Innovation, médias et transformation digitale: University of Geneva
  • Launching your podcast with Adobe Express and Adobe Podcast: Adobe
  • Master Social Media Ads: TikTok, X, Pinterest & More: LearnKartS
  • Map Buyer Journey: Coursera
  • Media Relations and Crisis Management: Microsoft
  • Social Media Marketing Analytics: Illinois Tech

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok