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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    John Wiley & Sons

    Artificial Intelligence in Practice for Business

    Skills you'll gain: AI Personalization, AI Enablement, Fraud detection, AI Product Strategy, Artificial Intelligence, Digital Transformation, Artificial Intelligence and Machine Learning (AI/ML), Business Analytics, Business Process Automation, Social Media, Health Technology, Deep Learning, AI literacy, Automation, Machine Learning, Applied Machine Learning, Data-Driven Decision-Making, Computer Vision, Natural Language Processing, Predictive Analytics

    Beginner · Course · 3 - 6 Months

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    Coursera

    Design and Analyze Impactful Market Surveys

    Skills you'll gain: Survey Creation, Surveys, User Feedback, Data Literacy, Data Storytelling, Statistical Reporting, Quantitative Research, Data Analysis, Data Presentation, Market Research, Statistical Analysis, Analytics, Storytelling, Statistical Hypothesis Testing, Research Reports, User Centered Design, Correlation Analysis, Business Research, Data-Driven Decision-Making, Statistical Methods

    Beginner · Course · 1 - 4 Weeks

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    University of Illinois Urbana-Champaign

    Conceptos y lenguaje de las organizaciones

    Skills you'll gain: Data Visualization, Data Presentation, Data Storytelling, Data Literacy, Business Analytics, Performance Measurement, Analytical Skills, Data Visualization Software, Accounting, Performance Appraisal, Business, Performance Management, Analytics, Business Strategy, Marketing, Strategic Communication, Organizational Strategy, General Accounting, Data Analysis, Strategic Marketing

    Beginner · Course · 1 - 3 Months

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    Coursera

    Preparing Text for AI Models

    Skills you'll gain: Data Ethics, Data Validation, Generative AI, Prompt Engineering, Data Cleansing, Data Quality, Data Preprocessing, Large Language Modeling, Text Mining, Data Processing, Hugging Face, Data Collection, Token Optimization, Unstructured Data, Fine-tuning, Data Transformation, Data Pipelines, Model Evaluation

    Intermediate · Course · 1 - 4 Weeks

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    Skillshare

    Monetize Your 3D Art: Sell Assets & Grow Your Audience

    Skills you'll gain: 3D Assets, Entrepreneurship, Growth Strategies, Strategic Marketing, Customer Acquisition Management, Marketing Strategies, Business Planning, Promotional Strategies, Commercialization, Target Audience, Animations, Digital Assets, Driving engagement, Sustainable Business, Business Strategies, Brand Strategy, Branding

    Beginner · Course · 1 - 4 Weeks

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    Cisco Learning and Certifications

    Understanding Cisco Collaboration Foundations

    Skills you'll gain: Network Monitoring, Network Troubleshooting, Hybrid Cloud Computing, Telecommunications, Collaboration, Dynamic Host Configuration Protocol (DHCP), Wide Area Networks, User Accounts, Virtual Private Networks (VPN), Cloud Deployment, Cloud-Based Integration, Firewall, User Provisioning, Network Performance Management, Internal Communications, Network Administration, Session Initiation Protocols, System Configuration, Administration, Product Management

    Beginner · Specialization · 3 - 6 Months

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    SkillsBooster Academy

    ChatGPT for Project Management

    Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Engineering Tools, Responsible AI, AI Security, AI Enablement, Risking, Project Management, LLM Application, Generative AI, Generative AI Agents, Workflow Management, Artificial Intelligence, Decision Intelligence, Project Planning, Project Documentation, Risk Management, Team Management, Decision Making, Data Analysis

    Beginner · Course · 1 - 3 Months

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    University of Michigan

    Python Debugging Capstone Project: Fixing and Extending Code

    Skills you'll gain: Data Manipulation, Data Wrangling, Data Preprocessing, Data Analysis, Python Programming

    Intermediate · Course · 1 - 4 Weeks

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    Logical Operations

    SAP Crystal Reports 2020 Essentials

    Skills you'll gain: Microsoft Excel, Ad Hoc Reporting, Data Import/Export, Spreadsheet Software, Business Reporting, Microsoft Access, Report Writing, Management Reporting, Data Presentation, Data Analysis Software, Data Manipulation, Business Intelligence Software, Data Analysis, Business Intelligence, SAP Applications, Data Integration, Microsoft Office, Data Access

    Beginner · Specialization · 1 - 3 Months

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    Institut Mines-Télécom

    Traitement d'images : segmentation et caractérisation

    Skills you'll gain: Image Analysis, Computer Vision, Image Quality, Data Processing, Digital Signal Processing, Systems Of Measurement, Data Analysis, Computer Programming, Medical Imaging, Python Programming, Mathematical Modeling, Histogram, Algorithms, Machine Learning Algorithms, Applied Mathematics

    Intermediate · Course · 1 - 3 Months

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    Coursera

    YouTube Planning: Script Engaging Videos

    Skills you'll gain: Storyboarding, Video Production, Storytelling, Scripting, Video Editing, Content Creation, Writing and Editing, Writing, AI powered creativity

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Advanced Survey Design & Statistical Analysis

    Skills you'll gain: Rmarkdown, Knitr, Surveys, Survey Creation, Data Quality, Sample Size Determination, Statistical Hypothesis Testing, Data Governance, Market Research, Regression Analysis, Predictive Modeling, Quantitative Research, Data Analysis, Statistical Analysis, Key Performance Indicators (KPIs), R Programming, Excel Formulas, Business Intelligence, Data Visualization, Performance Metric

    Intermediate · Specialization · 3 - 6 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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