• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Digital Analytics

Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.

Popular Digital Analytics Courses and Certifications


  • U

    Università Bocconi

    Startup Calling: from idea to impact

    Skills you'll gain: Go To Market Strategy, Business Modeling, Entrepreneurship, Sales Presentation, Fundraising, Growth Strategies, Product Marketing, Customer Acquisition Management, Strategic Marketing, Product Development, Market Opportunities, Business Planning, Market Research, New Product Development, Presentations, Entrepreneurial Finance, Business Strategy, Persona Development, Customer Analysis, Market Analysis

    4.3 stars, 15 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.3 (15) · Beginner · Course · 1 - 4 Weeks

    Category: Free
    Free
  • E

    EDUCBA

    Create Professional Social Media Designs with Canva

    Skills you'll gain: Canva (Software), Visual Design, Graphic and Visual Design, Marketing Collateral, Graphic and Visual Design Software, Marketing Materials, Marketing Design, Brochures, Layout Design, Design Elements And Principles, Marketing Communications, Workflow Management, Presentations, Financial Statement Analysis, Integrated Marketing Communications, Social Media Content, Financial Acumen, Strategic Communication, Financial Statements, Financial Accounting

    4.9 stars, 14 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (14) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    University of Michigan

    Network Modeling and Analysis in Python

    Skills you'll gain: Social Network Analysis, Social Media Analytics, Data Analysis, Python Programming, Model Evaluation

    Advanced · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • K

    Kennesaw State University

    AI for Education (Advanced)

    Skills you'll gain: Prompt Engineering, Responsible AI, AI literacy, ChatGPT, Artificial Intelligence, AI Integrations, Digital pedagogy, Generative AI

    4.3 stars, 28 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.3 (28) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • D

    DeepLearning.AI

    JavaScript RAG Web Apps with LlamaIndex

    Skills you'll gain: Full-Stack Web Development, Retrieval-Augmented Generation, Web Applications, JavaScript Frameworks, React.js, LLM Application, Web Development, Javascript, Tool Calling, Agentic Workflows, Generative AI Agents, Data Persistence

    4.7 stars, 16 reviews, Beginner, Project, Less Than 2 Hours

    ★ 4.7 (16) · Beginner · Project · Less Than 2 Hours

    Category: Free
    Free
  • E

    EDUCBA

    Media Planning and Advertising Strategy

    Skills you'll gain: Media Planning, Digital Advertising, Media Strategy, Advertising Campaigns, Digital Media Strategy, Online Advertising, Paid media, Target Audience, Advertising, Media and Communications, Campaign Planning, Digital Marketing, Marketing Channel, Cross-Channel Marketing, Performance marketing, Digital Marketing Campaigns, Marketing Effectiveness, Marketing, Planning, Decision Making

    Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • S

    Skillshare

    Kickstart Your Creativity with Procreate: Fun Objects

    Skills you'll gain: Creative Design, Design Elements And Principles, Visual Storytelling, Computer Graphic Techniques, Digital Design, Graphics Software, Storytelling, Design Software, Creativity, Color Theory

    Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    Alex Genadinik

    10 Passive Income Businesses For 2026 To Start Today

    Skills you'll gain: E-Commerce, Content Creation, Digital Content, Video Production, Digital Publishing, Wholesaling, Digital Assets, Entrepreneurship, Direct Selling, Blockchain, FinTech, Subcontracting, Search Engine Optimization, Advertising

    Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • R

    Real Madrid Graduate School Universidad Europea

    Introducción a la IA y la tecnología en el deporte

    Skills you'll gain: Artificial Intelligence, Data Analysis Software, Analytics, Big Data, Data Analysis, Data Ethics, Deep Learning, Machine Learning, Statistical Analysis, Emerging Technologies, Health Technology, Internet Of Things, Natural Language Processing, Digital Transformation, Technology Solutions, Scikit Learn (Machine Learning Library), Large Language Modeling, Technology Strategies, Performance Appraisal, Agile Project Management

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    Universidad Austral

    Introducción al procesamiento de lenguaje natural

    Skills you'll gain: Natural Language Processing, Data Processing, Data Preprocessing, Text Mining, AI Orchestration, Pandas (Python Package), Analysis, Big Data, Process Modeling, File Management, Classification Algorithms

    4.4 stars, 27 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.4 (27) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Colorado System

    Time, Change, and Decisions for Marketing

    Skills you'll gain: Marketing Analytics, Data-Driven Marketing, Anomaly Detection, Advanced Analytics, Bayesian Network, Data-Driven Decision-Making, Forecasting, Marketing Strategies, Strategic Decision-Making, Time Series Analysis and Forecasting, Markov Model, Simulation and Simulation Software, Predictive Analytics, Customer Engagement, Bayesian Statistics, Customer Retention, Autoencoders

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • B

    Birla Institute of Technology & Science, Pilani

    Linear Algebra for Machine Learning & AI

    Skills you'll gain: Linear Algebra, Numerical Analysis, Artificial Intelligence and Machine Learning (AI/ML), Applied Mathematics, Data Analysis, Machine Learning, Dimensionality Reduction, Model Optimization, Artificial Neural Networks

    Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
1…415416417…682

In summary, here are 10 of our most popular digital analytics courses

  • Startup Calling: from idea to impact: Università Bocconi
  • Create Professional Social Media Designs with Canva: EDUCBA
  • Network Modeling and Analysis in Python: University of Michigan
  • AI for Education (Advanced): Kennesaw State University
  • JavaScript RAG Web Apps with LlamaIndex: DeepLearning.AI
  • Media Planning and Advertising Strategy: EDUCBA
  • Kickstart Your Creativity with Procreate: Fun Objects: Skillshare
  • 10 Passive Income Businesses For 2026 To Start Today: Alex Genadinik
  • Introducción a la IA y la tecnología en el deporte: Real Madrid Graduate School Universidad Europea
  • Introducción al procesamiento de lenguaje natural: Universidad Austral

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
Modeling (29)
Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok